College is pleased to announce s hort courses on Marketing Unique features of our training programs Provide thorough understanding of the importance of marketing related areas Provide practical knowledge of marketing activities ID: 448464
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Slide1
Jubail Industrial College
is pleased to announce short courses on Marketing.
Unique features of our training programs:-
Provide thorough understanding of the importance of marketing related areas.
Provide practical knowledge of marketing activities.Aimed at fast learning and immediate application.Hands-on training with professional course material.Case study and/or simulation for real time assessment.Professional trainers with industrial experience.
Who can attend our training courses?Marketing Manager.Sales ManagerSales Supervisor.Marketing and Sales Staffs.Communications staff.Market Researchers and Analyst.
For more information, please contact:Special Programs Unit @ Industrial Relations Dept.Tel.: +966 (013) 340-2011Tel.: +966 (013) 340-2140Fax : +966-013-340-2060 Email Address: specialprograms@jic.edu.sa
Venue: Training can take place at MIT dept. or Any other location upon mutual agreement.
Any desired Special Programs or Customized short Course can be designed and arranged upon request and in line with customer’s needs.
Note:
Program will be conducted with a minimum of 10 participants.
Course materials, literatures,
lunch
and refreshment are included in the course fee.Slide2
Jubail Industrial College
is pleased to announce short courses on Marketing.
S. N.
Course Title
Date in Hotel
Duration Days (Hrs.)
Time1. Marketing Planning Skills 11/1/2015 – 13/1/201503
days (18 Hrs) 8.00 am -3.00 pm2. Selling Skills
18/1/2015 – 20/1/2015
03
days
(18
Hrs)
8.00 am
-3.00 pm3. Marketing Research – Practical Approach25/1/2015 – 28/1/201504 days (24 Hrs) 8.00 am -3.00 pm
Fees in Saudi Riyals shall be made in favor of:Jubail Industrial College (JIC) Account Number : 065 211 28 000 104 Bank Name : Al AHLI Commercial Bank (NCB) Jubail Industrial Branch Account Name : Special Programs IBAN Number : SA 231 000 000 652 112 800 0104
Any desired Special Programs or Customized short Course can be designed and arranged upon request and I line with customer’s needs. Slide3
Jubail Industrial College
Course:
MARKETING PLANNING SKILLS
This training course introduces process involved in developing marketing strategies
and the preparation of marketing plan.Course Title: Marketing Planning Skills
Course Learning Outcomes:On the completion of the course ,
the trainee should be able to:Enhance their marketing planning skills.Effectively set priorities during the process of marketing planning.Course Outline:Introduction to marketing management and strategyAnalyzing marketing environmentGuidelines in setting marketing objectivesRole of planning in marketingMarketing planning process
Who should attend?Average Participants’ Background:Marketing department managers and staffs.Duration :3 daysSlide4
Jubail Industrial College
Course:
SELLING SKILLS
This training course introduces the process of effective selling, presentation and interpersonal skills; and completing the sales.
Course Title: Selling Skills
Course Learning Outcomes:On the completion of the course , the trainee should be able to:Apply concepts of personal sellingIdentify needs of organizational customers
Prepare and make sales presentation for customers Apply the principles of sales negotiation. Course Outline:Introduction to principles of selling Developing relationship strategyBuyer behaviorSelling approachSales presentationNegotiating buyer concernsWho should attend?
Average Participants’ Background:Marketing and Sales managers, Sales staffs.Duration :3 daysSlide5
Jubail Industrial College
Course:
MARKETING RESEARCH – PRACTICAL APPROACH
This training course introduces methodical
approach to marketing research i.e.- from planning to questionnaire design to analysis.Course Title: Marketing Research – Practical Approach
Course Learning Outcomes:On the completion of the course , the trainee
should be able to:Understand the marketing research (MR) process.Set MR objectives.Design questionnaires.Analyze the data and report design.Understand sources of data collection. Course Outline:Introduction to principles of marketing researchAnalyzing marketing environmentMR processGuidelines in setting marketing research objectivesSources of data collections
Design questionnaire Analyzing and report presentationWho should attend?Average Participants’ Background:Marketing research and Communications department managers and staffs.Duration :4 days