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Men ' - PPT Presentation

s maxims reveal their characters Marquis de Vauvenargues Click on the dots in the lower right to jump to a new set of quotes The first dot goes to slide 1 the second to 250 and so on One dot for each day of the week ID: 539885

don people good work people don work good marketing time product business person life world find scott david customers great day john

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Slide1

Men's maxims reveal their characters.

Marquis de Vauvenargues

Click on the dots in the lower right to jump to a new set of quotes. The first dot goes to slide 1; the second to 250, and so on.

One dot for each day of the week. Slide2
Slide3

whimsical \WIM-

zih-kul\

adjective: 1. full of, actuated by, or exhibiting whims; 2. resulting from or characterized by whim or caprice; especially lightly fanciful; 3. subject to erratic behavior or unpredictable change Slide4

Definition of an

estimate? A guess.

The

best one is the least wrong.

If

you get it right, you were just lucky!

Rich

NutinskySlide5

It's not that problems are invisible;

it's that no one is looking for them.

Steve JohnsonSlide6

When was the last time you bought your company's product?

Craig Stull, Phil Myers, David Meerman

Scott

Tuned In: Uncover the Extraordinary Opportunities That Lead to Business BreakthroughsSlide7

No one ever listened

himself out of a job. Mahatma GandhiSlide8

Simplification is one of the most difficult things to do.

Jonathan IveSlide9

The great thing about fact-based decisions is that they overrule the hierarchy.

Jeff Bezos, Founder, Amazon.comSlide10

It's easier to find products for people you know than it is to find people for products you know.

Steve JohnsonSlide11

The revenue-driven organization worries about individual sales opportunities one at a time, rather than what resonates with a large marketplace.

Craig Stull, Phil Myers, David Meerman Scott

Tuned In: Uncover the Extraordinary Opportunities

That Lead to Business BreakthroughsSlide12
Slide13

Our plan is to invent some sort of doohickey that everyone wants to buy.

A "visionary" in a Dilbert cartoon stripSlide14

Common sense is not so common.VoltaireSlide15

factotum \fak-TOH-tuhm\

noun: a person having many diverse activities or responsibilitiesSlide16

I will not expose the ignorance of the faculty.

Bart Simpson(writing 100 times on the blackboard as punishment)Slide17

cognoscente \kahn-yuh-SHEN-tee\ noun

: a person who has expert knowledge in a subject. Slide18

Learning how to think is more important than what you know.

Rishad Tobaccowala, President, Giant StepSlide19

No matter what happens, somebody will find a way to take it too seriously.

Dave Barry Slide20

I quote others only to better express myself.

Michel de MontaigneSlide21

One original thought is worth a thousand mindless quotings.

DiogenesSlide22
Slide23

How we spend our days is, of course, how we spend our lives.

Annie DillardSlide24

Nature has given to men one tongue, but two ears, that we may hear from others twice as much as we speak.

Epictetus, Greek philosopherSlide25

I used to think that the problem with American business was a lack of focus. Now I realize that it's a lack of courage.

Jim FoxworthySlide26

Omphaloskepsis

\ahm-fuh-loh-SKEP-sis\ noun: contemplation of one'

s navel as an aid to meditation

[Called "innovation" in some companies]Slide27

I've also learned that only through focus can you do world-class things, no matter how capable you are.

Bill GatesSlide28

Sarchasm: The gulf between the author of sarcastic wit and the person who doesn't get it.Slide29

The kind of humor I like is the thing that makes me laugh for five seconds and think for ten minutes.

William DavisSlide30

The greatest obstacle to discovery is not ignorance; it is the illusion of knowledge.

Daniel J BoorstinSlide31

I may have said the same thing before but my explanation, I am sure, will always be different.

Oscar WildeSlide32
Slide33

Blessed is the man who, having nothing to say, abstains from giving us worthy evidence of the fact.

George EliotSlide34

People don't ask for facts in making up their minds. They would rather have one good, soul-satisfying emotion than a dozen facts.

Robert Keith LeavittSlide35

I think every person should be able to enjoy life. Try to decide what you most enjoy doing, and then look around to see if there is a job for which you could prepare yourself that would enable you to continue having this sort of joy.

Linus Pauling, scientistSlide36

Look and you will find it. What is unsought will go undetected.

SophoclesSlide37

factoid \'

fak-'toid\ noun

1. an invented fact believed to be true because of its appearance in print; 2. a brief and usually trivial news item. Slide38

I ain't got time to stand around here and discuss trivial trivialities.

Barney Fife (Don Knotts), The Andy Griffith ShowSlide39

Octothorp \AHK-tuh-thorp\

noun: the symbol #Slide40

Never trust anyone you don't understand.

Jack TroutSlide41

What we are trying to do in marketing is

notto change minds, but to

take advantage of the perceptions

that are already there.

Al Ries and Jack Trout

Bottom-Up MarketingSlide42
Slide43

If you look for the good in people expecting to find it, you surely will.

Abraham LincolnSlide44

During my service in the United States Congress, I took the initiative in creating the Internet.

Al GoreMarch 9, 1999Slide45

He who builds to every man's advice will have a crooked house.

Danish proverbSlide46

The only thing to do with good advice is pass it on.

It is never any use to oneself. Oscar WildeSlide47

Build software so that it needs a short user's manual.

C.A.R. HoareSlide48

Complexity is not be admired. It is to be avoided.

Jack TroutThe Power of SimplicitySlide49

Eschew obfuscation.Slide50

Simple = goodLuke SullivanSlide51

Which is better?

Stop

Please bring your vehicle to a speed not exceeding zero miles per hour at this coordinate in space and time as there is other vehicular traffic moving in a direction perpendicular to your own and may intersect with your vehicle

'

s current trajectory.Slide52
Slide53

The only art is to omit.Robert Louis StevensonSlide54

Simplicity, simplicity, simplicity.

Henry David ThoreauSlide55

Never answer a letter when you

're angry.Chinese proverbSlide56

Did you know…

pressing 'b' during a PowerPoint presentation will pause the presentation and change the screen to black. Press it again to resume.Slide57

Build momentum by accumulating small successes.

AnonymousSlide58

Too often we enjoy the comfort of opinion without the discomfort of thought.

John F. KennedySlide59

You can't build a reputation on

what you are going to do.Henry FordSlide60

The Internet is a reliable system comprised of loosely connected and imperfect parts that works because nobody is in control.

Wired MagazineSlide61

Help stamp out and eradicate superfluous redundancy. Slide62
Slide63

9 out of 10 products are introduced to fill a void in the company's product line, not to fill a void in the market.

Al Ries and Jack Trout

Bottom-up MarketingSlide64

Any sufficiently advanced technology is indistinguishable from magic.

Arthur C. ClarkeSlide65

The greatest ability in business is to get along with others and influence their actions.

John HancockSlide66

Plan to throw one away; you will anyway.

Winston RoyceSlide67

Fix requirement errors early.

To fix later, they will cost:* 500% more at design stage* 1,000% more at coding

* 2,000% more at unit test

* 20,000% more at delivery

Barry BoehmSlide68

Attitude is contagious. Is yours worth catching?Slide69

A positive attitude may not solve all your problems,

but it will annoy enough people to make it worth the effort.

Herm AlbrightSlide70

Whenever I think of the past, it brings back so many memories...

Steven WrightSlide71

Those who cannot remember the past are condemned to repeat it.

George SantayanaSlide72
Slide73

Executive ability is deciding quickly and getting somebody else to do the work.

John G. PollardSlide74

Who begins too much accomplishes little.

German proverbSlide75

Avoid design in requirements.

Alan M. Davis201 Principles of Software DevelopmentSlide76

Nothing will ever be attempted if all possible objections must be first overcome.

Samuel JohnsonSlide77

The way to get things done is not to mind who gets the credit of doing them.

Benjamin JowettSlide78

Do not walk behind me, for I may not lead. Do not walk ahead of me, for I may not follow. Do not walk beside me—in fact, just leave me alone, OK?

AnonymousSlide79

You don't persuade people.

People persuade themselves.Slide80

There is nothing more difficult to take in hand, more perilous to conduct, or more uncertain in its success, than to take the lead in the introduction of a new order of things.

MachiavelliThe PrinceSlide81

I apologize if the truth offended you.

Rhett Butler (Clark Gable)"Gone With the Wind"Slide82
Slide83

Immature artists imitate. Mature artists steal.

Lionel TrillingSlide84

Real artists ship.Steve JobsSlide85

The secret is to make the time to immerse yourself in the people you

're marketing to. To live them, breathe with them and study them from every angle.

Lisa Fortini-Campbell, Ph.D.

Hitting the Sweet SpotSlide86

Conscience is what hurts when everything else feels so good.Slide87

The trouble with doing something right the first time is that nobody appreciates how difficult it was.Slide88

People seem not to see that their opinion of the world is also a confession of character.

Ralph Waldo Emerson (1803 - 1882)Slide89

Too many marketing people go through the motions of visiting customers, looking for facts that will confirm their previously formed opinions of what should be done.

Al Ries and Jack Trout Bottom-Up MarketingSlide90

Today is a good day to create a new paradigm and tell everyone about it. Put it in PowerPoint so it doesn't seem so obvious.

A clueless managerSlide91

Big ideas almost always come in small words.

Jack TroutThe Power of SimplicitySlide92

Rather than seeing the world as it is, those in charge would rather see it as they want it to be.

Jack TroutThe Power of SimplicitySlide93

The art of being wise is the art of knowing

what to overlook. William JamesSlide94

When you're up against a clearly superior product, you can forget about marketing. You cannot win a war with vastly inferior weapons.

Al Ries & Jack TroutSlide95

Silence is a text easy to misread.

A.A. AttanasioThe Eagle and the SwordSlide96

Silence is one of the hardest things to refute.

Josh BillingsSlide97

When arguing with a stupid person, be sure he is not doing the same thing.Slide98

To acquire knowledge, one must study;

but to acquire wisdom, one must observe.

Marilyn vos SavantSlide99

Microsoft's strength has never been technical elegance. Rather, it is knowing how to run a business.

Richard BrandtUpsideSlide100

Some people make headlines while others make history.

Philip Elmer-DeWittSlide101
Slide102

There are really only three types of people: those who make things happen, those who watch things happen, and those who ask, "What happened?"

Ann LandersSlide103

Expose yourself to the best things humans have done and then try to bring those things into what you are doing.

Steve JobsSlide104

When will Silicon Valley get the message that great products are created by people,

not companies? Dave WinerSlide105

Make a customer,not a sale.

Katherine BarchettiK. Barchetti ShopsPittsburghSlide106

Under-commit; over-deliver.

Say you'll do it in the P.M.

Then get it done in the A.M.Slide107

There are three kinds of people: one promises to do it,

one wishes he had done it, and one just does it.

Sales & Marketing MagazineSlide108

The only way to settle a disagreement is on the basis of what'

s right, not who'

s

right.Slide109

Never tell people how to do things. Tell them what to do and they will surprise you with their ingenuity.

General George S. PattonSlide110

We've been looking for the enemy for some time now. We've finally found him. We're surrounded.

That simplifies things.Colonel Lewis B. "Chesty" PullerSlide111

A good plan executed right now is far better than a perfect plan executed next week.

General George S. PattonSlide112

We live in a world of surprises. Be prepared!

Tom PetersSlide113

A customer's satisfaction

is the gap between what the customer expects

and

what the customer gets.

H. GrossSlide114

To cook really tough meat, toss it in a pot with a horseshoe. When the horseshoe is soft and tender, the meat is ready.

From a sign in a Texas dinerSlide115

If you are too busy to laugh,you are too busy.

Irish ProverbSlide116

"I hate quotations."Ralph Waldo EmersonSlide117

He had a gift for quotation, which is a serviceable

substitute for wit.Somerset MaughamSlide118

In the future, it will become increasingly obvious that your competitors are

just as clueless as you are.

Scott Adams

The Dilbert FutureThriving on Stupidity in the 21st CenturySlide119

I never worry about the future. It comes soon enough.

Albert EinsteinSlide120
Slide121

The future will be better tomorrow.

Dan QuayleSlide122

The more alike two products are,

the more important their differences

become.

Regis McKennaSlide123

Good enough is oftengood enough.

Clayton ChristensenSlide124

Don't sweat the small stuff…

and it's all small stuff.Slide125

Remind yourself that when you die, your "in-box"

will not be empty—

it

's not meant to be.Slide126

Feed 'em,

love 'em, and

leave

'em alone.Dr. Spock

when asked his advice on raising childrenSlide127

High-tech marketing is atrocious. A lot of the material sounds like plumbers' journals.

Joe CostelloCadence Design SystemsSlide128

Don't confuse optimism

with reality.Slide129

It has been a founding principle of our company to

listen to consumers—and not just guess what they want.

Montgomery KerstenSlide130
Slide131

43.3% of statistics are meaningless.Slide132

There are lies, damn lies, and

statistics. Benjamin DisraeliSlide133

There are two kinds of statistics, the kind you look up, and the kind you make up. Rex StoutSlide134

Having the best product means nothing if the

people won't buy it.

Donald A. Norman

The Invisible ComputerSlide135

After all is said and done, more is said than done.

AesopSlide136

If you look deeply enough, ninety-nine out of a hundred people are interesting—

and the one hundredth person is interesting because he isn't.William F. BuckleySlide137

Words to Avoid

virtual, scalable, flexible, value-added, easy-to-use, quality, cutting-edge, enterprise-wide, best-of-breed, mission-criticalSlide138

Our product is enterprisewide

, elegant, robust, scalable, flexible, portable, extensible, database-independent, media-neutral, dynamic, cutting-edge-but-not-bleeding-edge, next-generation, best-of-breed, with unparalleled ease-of-use.(Does your product information sound like this?)Slide139

"Feedback" is a business term which refers to the joy of criticizing other people's work.Slide140
Slide141

Before you criticize a man, walk a mile in his shoes. That way, when you do criticize him, you'll be a mile away and have his shoes.

Steven WrightSlide142

Most folks are about as happy as they make up their minds to be.

Abraham LincolnSlide143

Great spirits have always encountered violent opposition from mediocre minds.

Albert EinsteinSlide144

If you can't do it excellently,

don't do it at all. Because if it

'

s not excellent it won't be profitable or fun, and if you're not in business for fun or profit, what the hell are you doing here?

Robert Townsend

Up The Organization, 1970Slide145

85% of sales people have no documented plan for

reaching their sales goalsSales & Marketing MagazineSlide146

"A salesman is got to dream, boy.

It comes with the territory."[sic]

Arthur Miller

Death of a SalesmanSlide147

Everyone has three territories:the customers in the field,

the people at headquarters, and the folks at home.

Neglect them at your peril.

Ed JohnsonSlide148

49% of sales managers say their sales people have lied on a sales call.

Sales & Marketing ManagementSlide149

All communication should focus on the customer, answering "What

's in it for me?"How much of your sales material is

about you and your company?Slide150

Customers buy on price because they can't find extraordinary quality, convenience, service and value.

Warren GreshesSupercharged SellingSlide151

The problem with mission statements is: they

're rushed, they'

re announced, and then

they're ignored.

Stephen Covey

The 7 Habits of Highly Effective PeopleSlide152

A mushy mission statement is an indication that a company doesn't know where it's going.

Jack TroutSlide153

Mission statements do not belong in marketing communications. A good mission statement describes the future, not the present—and prospects want to know who you are right now.

Harry BeckwithSlide154

The great enemy of clear language is insincerity.

George Orwell, 1984Slide155

Standard is better than better.

Lloyd BloomSlide156

It is better to be clear than to be concise.Slide157

Everyone has peak performance potential–you just need to know where they are coming from and meet them there.

Blanchard, Zigarmi, and Zigarmi

Leadership and the One Minute ManagerSlide158

Every organization has to prepare for the abandonment of everything it does.

Peter DruckerSlide159
Slide160

Most products are still created in a vacuum, driven by what is technically feasible rather than what is needed by customers.

Kristin ZhivagoMarketing TechnologySlide161

Make definite assertions.William Strunk, Jr.Slide162

In the factories we make perfume.

But in the stores we sell hope.

Charles Revson

founder of RevlonSlide163

Change is not a destination. Hope is not a strategy.

Rudy GiulianiSlide164

When elephants fight it is the grass that suffers.

Kikuyu sayingSlide165

What would you attempt to do if you knew you could not fail?

Dr. Robert SchullerSlide166

Everything has been thought of before, but the problem is to think of it again.

Johann W. von GoetheSlide167

There is nothing more frightening than ignorance in action.

Johann W. von GoetheSlide168

There are three things I always forget. Names, faces, … the third I can

't remember.Italo SvevoSlide169
Slide170

Names are the hooks we hang ideas on.

Al Ries and Jack TroutSlide171

Computers may have done more harm than good by making managers even more inwardly focused. I find more and more executives less and less informed about the outside world.

Peter DruckerSlide172

It is a very sad thing that nowadays there is so little useless information.

Oscar WildeSlide173

Ability is the art of getting credit

for all the home runs somebody else hits.

Casey StengelSlide174

My greatest strength as a consultant is to be ignorant and ask a few questions.

Peter DruckerSlide175

Make it idiot proof and someone will make a better idiot.

From a bumper stickerSlide176

To do great and important tasks, two things are necessary: a plan and not quite enough time.

Lucius Annaeus SenecaSlide177

Leadership: "It

's better to be first than it is to be better."

Al Ries and Jack Trout

The 22 Immutable Laws of MarketingSlide178

Advertising is what you do when you can't go see somebody.

Fairfax ConeSlide179

A case study is what happens when you underestimate your opponent.

Guy KawasakiSlide180

Category:"If you can

't be first in a category, set up a new category

you can be first in."

Al Ries and Jack TroutThe 22 Immutable Laws of MarketingSlide181

It is good to be without vices, but it is not good to be without temptations.Walter BagehotSlide182

There are an enormous number of managers who have retired on the job.

Peter DruckerSlide183

Mead's Maxim:

Always remember that you are absolutely unique, just like everyone else.

Margaret MeadSlide184

I was wise enough to never grow up while fooling most people into believing I had.

Margaret MeadSlide185

If one cannot state a matter clearly enough so that even an intelligent twelve-year-old can understand it, one should remain within the cloistered walls of the university and laboratory until one gets a better grasp of one'

s subject matter.Margaret MeadSlide186

Never doubt that a small group of thoughtful, committed people can change the world. Indeed, it's the only thing that ever has.

Margaret MeadSlide187

Mind: "It

's better to be first in the mind than to be

first in the marketplace."

Al Ries and Jack TroutThe 22 Immutable Laws of MarketingSlide188
Slide189

Everybody repeat after me, "We are all individuals."

Steven WrightSlide190

Business has only two basic functions:

marketing and innovation.Peter DruckerSlide191

Perception:"Marketing is not a battle of products, it

's a battle of perceptions."Al

Ries

and Jack TroutThe 22 Immutable Laws of MarketingSlide192

If the other guy is getting better, then you'd better be getting better

faster than the other guy is getting better... or you

'

re getting worse.Tom PetersSlide193

Whatever made you successful in the past

won't in the future.

Lew Platt, CEO

Hewlett-PackardSlide194

Denial is how an optimist keeps from becoming a pessimist.

UnknownSlide195

No sense being pessimistic; it probably wouldn't work anyway. Slide196

I used to think I was indecisive, but now I

'm not sure. Slide197

Focus:"The most powerful concept in marketing is owning a word in the prospect

's mind."Al

Ries

and Jack Trout The 22 Immutable Laws of MarketingSlide198
Slide199

Failing to focus, failing to choose one discipline and stick to it, is exactly what leads firms to a state of mediocrity.

Michael Treacy & Fred Wiersema

Discipline of Market LeadersSlide200

Dividing meager resources across a host of medium-term operational goals creates mediocrity on a broad scale.

C. K. PrahaladSlide201

Communication is something so simple and difficult that we can never put it in simple words.

T. S. MatthewsSlide202

What we've got here is a failure to communicate.

"Captain" (Strother Martin), From "Cool Hand Luke," 1967Slide203

So much of what we call management consists in making it hard for people to work.

Peter DruckerSlide204

Apply people where their skills and talent can really shine. That's what management is all about.

Tom DeMarcoSlide205

In a hierarchy, every employee tends to rise to his level of incompetence.

Laurence J. PeterThe Peter PrincipleSlide206

If my film makes one more person feel miserable,

I'll feel like I've done my job.Woody AllenSlide207

I took a course in speed reading and was able to read

War and Peace in 20 minutes.

It

's about Russia.Woody AllenSlide208
Slide209

Division:"Over time, a category will divide and become two or more categories."

Al Ries and Jack Trout

The 22 Immutable Laws of MarketingSlide210

If you don't know where you are going, you will probably end up someplace else.

Laurence J. PeterSlide211

A critic is a man created to praise greater men than himself, but he is never able to find them.

Richard Le GallienneSlide212

Sacrifice:"You have to give up something in order to get something. Find a category and forsake all others."

Al Ries and Jack Trout

The 22 Immutable Laws of MarketingSlide213

I love criticism just so long as it's unqualified praise.

Noel CowardSlide214

For every action, there is an equal and opposite criticism.

Lawrence J. PeterSlide215

Line Extension:"There

's an irresistible pressure to extend the equity of the brand."Al

Ries

and Jack Trout The 22 Immutable Laws of Marketing Slide216

He who hesitates is probably right. Slide217

Businesses must choose to be the value leader in one discipline and meet customer expectations in the other two.

Michael Treacy & Fred Wiersema

Discipline of Market LeadersSlide218
Slide219

No one is listening until you make a mistake. Slide220

Duality:"In the long run, every market becomes a two-horse race."

Al Ries and Jack Trout

The 22 Immutable Laws of MarketingSlide221

Success always occurs in private, and failure in full view. Slide222

I would rather be the man who bought the Brooklyn Bridge than the man who sold it.

Will RogersSlide223

It ain't what you don

't know that gets you into trouble. It's what you know for sure that just ain

'

t so.Mark TwainSlide224

Exclusivity:"Two companies cannot

own the same word in the prospect'

s mind."

Al Ries and Jack Trout

The 22 Immutable Laws of Marketing Slide225

If you want to kill an idea without being identified as the assassin, suggest that the legal department take a look at it.

"The Dilbert Zone"Slide226

Nordstrom RulesRule #1. Use your good judgment in all situations. There will be no additional rules.

The Nordstrom Employee "Handbook"(on a single card)Slide227

Good judgment comes from bad experience,

and a lot of that comes from bad judgment. Slide228
Slide229

Get your facts first, and then you can distort them

as much as you please.Mark TwainSlide230

To be a success in business, be daring,

be first, be different.

MarchantSlide231

Success is dependent on effort.

SophoclesSlide232

I cannot give you the formula for success, but I can give you the formula for failure—which is, “Try to please everybody.”

Herbert Bayard SwopeSlide233

Try not to become a man of success,

but rather try to become a man of value.

Albert EinsteinSlide234

Berra's Law:

“You can observe a lot just by watching.”

Yogi BerraSlide235

Heller's Law:

"The first myth of management is that it exists."Slide236

Osborne's Law:

"Variables won't;

constants aren't."Slide237

Conway's Law:

"In any organization, there will always be one person who knows what is going on. This person should be fired."Slide238
Slide239

Weiler's Law:

"Nothing is impossible for the man who doesn't have to do it himself."Slide240

Law of Volunteer Labor:

"People are always available for work in the past tense."Slide241

Cole's Law:

Thinly sliced cabbageSlide242

Law of Cybernetic Entomology:"There is always one more bug."Slide243

All that matters is your prospective customers' perceptions of the impact of your product on their lives, relationships, or jobs.

Craig Stull, Phil Myers, David Meerman

Scott

Tuned In: Uncover the Extraordinary Opportunities That Lead to Business BreakthroughsSlide244

Truman's Law:

"If you can't convince them,

confuse them."

Harry S TrumanSlide245

Joy's Law:"No matter what the name of your company is, most of the best talent in the world does not work for you."

Bill JoySlide246

Sturgeon's Law:

"90% of everything is crap."Slide247

The secret of success is sincerity. Once you can fake that, you've got it made.

Jean GiraudouxSlide248
Slide249

The first time a Microsoft programmer got a congratulatory email from Bill Gates, he printed it out and framed it.

Just telling someone "Great Job!" can go a long way.Slide250

Reward the values you want to perpetuate. People usually do exactly what you pay them to do.Slide251

The problem with measurement is that too many companies have trained their employees to measure the wrong things.

Craig Stull, Phil Myers, David Meerman ScottTuned In: Uncover the Extraordinary Opportunities

That Lead to Business BreakthroughsSlide252

There go my people. I must find out where they are going so I can lead them.

Alexandre Ledru-RollinSlide253

What a waste it is to lose one's mind. Or not to have a mind is being very wasteful. How true that is.

Dan QuayleSlide254

Journalism: a profession whose business it is to explain to others what it personally does not understand.

Lord NorthcliffSlide255

The press, which is mostly controlled by vested interests, has an excessive influence on public opinion.

Albert EinsteinSlide256

Lead by example. Act the way you want

your team to act. Slide257

A resonator is a product or service that sells itself.

Craig Stull, Phil Myers, David Meerman

Scott

Tuned In: Uncover the Extraordinary Opportunities That Lead to Business BreakthroughsSlide258
Slide259

Resonators are in the market, not in your mind.

Craig Stull, Phil Myers, David Meerman

Scott

Tuned In: Uncover the Extraordinary Opportunities That Lead to Business BreakthroughsSlide260

While it'

s not difficult to understand how to get tuned in and transform your business, it's just easier to tune out.

Craig Stull, Phil Myers, David

Meerman ScottTuned In: Uncover the Extraordinary Opportunities

That Lead to Business BreakthroughsSlide261

Your business must be continuous problem solving for your market.

Craig Stull, Phil Myers, David Meerman ScottTuned In: Uncover the Extraordinary Opportunities

That Lead to Business BreakthroughsSlide262

What's not worth doing is

not worth doing well.Don HebbSlide263

What's not worth doing well

is not worth doing. Thomas JeffersonSlide264

Whatever is worth doing at all is worth doing well.

Earl of ChesterfieldSlide265

Things are almost never as bad as you think they are. And losing your temper never improves the situation.Slide266

Find out what they like,And how they like it

And let 'em have it,

Just that way!

Fats Waller Ain

'

t Misbehavin'Slide267

If you want to achieve excellence, you can get there today. As of this second, quit doing less-than-excellent work.Thomas J WatsonSlide268
Slide269

The Baby Ruth candy bar was not named for Babe Ruth, the baseball great, as many people think. It was actually named after Baby Ruth, Grover Cleveland'

s baby daughter. Slide270

The size of the human brain has increased approximately 15% in the last 100 years.Slide271

The longest made-up word in the English language is "pneumonoultramicroscopic-silicovolcanoconiosis."Slide272

Geometry was invented by ancient people of Egypt and the Fertile Crescent to identify fields after floods.Slide273

The full name of Los Angeles is "El Pueblo de Nuestra Senora la Reina de los Angeles de Porciuncula."Slide274

It doesn't matter what you do, it only matters what you say you've done and what you say you

're going to do.Slide275

Circular Definition: see Definition, Circular.Slide276

Only 55% of all Americans know that the sun is a star.Slide277

It hurts to be on the cutting edge.Slide278
Slide279

If you can't get your work

done in the first 24 hours, work nights.

A clueless managerSlide280

In just two days, tomorrow will be yesterday.Slide281

Don't be irreplaceable.

If you can't be replaced,

you can

't be promoted.Slide282

Can you imagine a world with no hypothetical situations?

Steven WrightSlide283

You can go anywhere you want if you look serious and carry a clipboard.

Scott AdamsSlide284

Too much of a good thing is wonderful.

Mae WestSlide285

Life is hard. It

's even harder when you're stupid.

John WayneSlide286

Well done is better than well said.

Benjamin FranklinSlide287

People will accept your ideas much more readily if you tell them that Benjamin Franklin said it first.Slide288

What does not destroy me makes me stronger.

Friedrich Wilhelm NietzscheSlide289

If you always do what you've always done, then you'll always get what you always got.

Aerosmith"Get A Grip"Slide290

Zeal without knowledge is like fire without light.

English ProverbSlide291

When the bosses talk about improving productivity, they are never talking about themselves.Slide292

If you can't say anything good about someone, sit right here by me.

Alice Roosevelt Longworthembroidered on a pillow in her sitting roomSlide293

We are no more than candles burning in the wind.

Japanese ProverbSlide294

It is better to light one candle than curse the darkness.

Motto of the Christopher SocietySlide295

One must have a good memory to be able to keep the promises one makes.

Friedrich Wilhelm NietzscheSlide296

If we don't succeed,

we run the risk of failure.Dan QuayleSlide297
Slide298

If at first you don't succeed,

then skydiving probably isn’t for you.Slide299

If at first you don't succeed,

try again. Then quit. No use being a damn fool about it.

W. C. FieldsSlide300

If at first you don't succeed,

destroy all evidence that you tried.Slide301

If at first you do succeed,

try not to look astonished. Slide302

If you try to fail, and succeed, which have you done?Slide303

A conclusion is the place where you got tired of thinking.Slide304

A pat on the back is only a few centimeters from a kick in the butt.Slide305

Hanlon's razor:

"Never attribute to malice that which is adequately explained by stupidity."Slide306

Green's law of debate:

"Anything is possible if you don't know what you

'

re talking about."Slide307
Slide308

Stewart's law of retroaction:

"It is easier to get forgiveness than permission."Slide309

Harrison's postulate:

"For every action, there is an equal and opposite criticism."Slide310

Lynch's law:

"When the going gets tough, everyone leaves."Slide311

Eat one live toad the first thing in the morning and nothing worse will happen to you the rest of the day.Slide312

paradigm \PAIR-uh-dyme\ noun:

1. example, pattern; especially; an outstanding example or archetype

2. a philosophical and theoretical framework of a scientific school or discipline

Can you use the term "paradigm" without laughing?Slide313

Experience: something you don

't get until just after you need it.Slide314

To steal ideas from one person is plagiarism; to steal from many is research.Slide315

There's nothing wrong with market research as long as you remember that marketing is a game of the future. Most market research is a report on the past.

Al Ries

and Jack Trout

Bottom-Up MarketingSlide316

The customer is a rear-view mirror, not a guide to the future.

George ColonyForrester ResearchSlide317
Slide318

Winning isn't everything, but wanting to win is.

Vince LombardiSlide319

Two Rules for Life1. Never tell everything at once.

2. …Ken VenturiSlide320

If you're in a vehicle going the speed of light, what happens when you turn on the headlights?

Steven WrightSlide321

Why do we drive on parkways and park on driveways?

Steven WrightSlide322

To err is human;to forgive is not our policy.Slide323

Ever notice when you blow in a dog's face he gets mad at you, but when you take him in a car he sticks his head out the window?

Steven WrightSlide324

To err is human; to blame your computer for your mistakes is even more human... in fact, it is downright natural. Slide325

When people agree with me I always feel that I must be wrong.

Oscar WildeSlide326

Anyone can do any amount of work provided it isn’t the work he is supposed to be doing.Slide327

Market

Use buyer expertise

to

craft

strategic marketing

plans

that deliver results.

Contact us for onsite training and consulting.Slide328

You can't put the toothpaste

back in the tube.H. R. HaldemanSlide329

The number one cause of computer problems is

computer solutions. Slide330

If you are good, you will be assigned

all the work. If you are really good,

you will get out of it.Slide331

What is now proved was once only imagined.

William BlakeSlide332

Praise publicly.Punish privately.Slide333

A computer program will always do what you tell it to do, but rarely what you want it to do.Slide334

We're all in this alone.

Lily TomlinSlide335

Keep your boss's boss

off your boss's back.Slide336

There are two kinds of people: those who finish what they start

and so on...Robert ByrneSlide337
Slide338

Historians fall into one of three categories: those who lie;

those who are mistaken;those who do not know.

AnonymousSlide339

Somebody has to do something, and it's just incredibly pathetic that it has to be us.

Jerry GarciaSlide340

Anything is possible, I’ve come to realize, and I do think it's pathetic.

Leslie Sloane Zelnick, spokeswoman for Britney Spears Slide341

They laughed at Joan of Arc, but she went right ahead

and built it anyway.Gracie AllenSlide342

People who go to conferences are usually the ones who shouldn’t.Slide343

The first time I walked into a trophy shop, I looked around and thought to myself, "This guy is good!"

Fred WolfSlide344

If you can't make it good,

at least make it look

good.

Bill GatesSlide345

If morale is low it's because the employees have character defects. There

's nothing you can do about that. "The Dilbert Zone"Slide346

If it wasn’t for the last minute, nothing would get done.Slide347

At work, the authority of a person is inversely proportional to the number of pens that person is carrying.

Scott AdamsSlide348

When you don't know what to do, walk fast and look worried.Slide349

Nothing is as frustrating as arguing with someone who knows what he's talking about.

Sam EwingSlide350

No matter how much you do, you never do enough.Slide351

There is nothing worse than a sharp image of a fuzzy concept.

Ansel AdamsSlide352

The last person that quit or was fired will be held responsible for everything that goes wrong.Slide353

"Management By Objective" works only if you first

think through your objectives. 90% of the time you haven

'

t.Peter DruckerSlide354

Hershey's Kisses are called that because the machine that makes them looks like it

's kissing the conveyor belt. Slide355

The average person thinks he isn’t.Slide356
Slide357

There is only one rule in our world and that one rule, simply and succinctly, is "There are no rules."

Tom PetersSlide358

The Law of Proximity:"The nearer you are to your boss

's office, the lower the quality of your assignments." Slide359

We have only one person to blame, and that's each other.

Bary Beck, New York Ranger,

during NHL

's Stanley Cup playoffsSlide360

If you can keep your head when all about you are losing theirs, perhaps you have misunderstood the situation.Slide361

On the road to the future, who will be the windshield,

and who will be the bug? Gary HamelSlide362

"Microsoft programs are generally bug-free."

Bill Gatesquoted in Focus Magazine, 1993Slide363

Before C++ we had to code all our bugs by hand; now we can inherit them.

A tired developerSlide364

You can get by on charm for about 15 minutes. After that, you better know something.

H. Jackson BrownSlide365

Give me ambiguity or give me something else.

Steven WrightSlide366
Slide367

He can compress the most words into the smallest ideas of any man I ever met.

Abraham LincolnSlide368

Clans of long ago that wanted to get rid of their unwanted people without killing them used to burn their houses down—hence the expression "to get fired."Slide369

Each unit on the Richter Scale is equivalent to a power factor of about 32. Though it goes to 10, 9 is estimated to be the point of total tectonic destruction while 2 is the smallest that can be felt unaided.Slide370

The characters Bert and Ernie on Sesame Street were named after Bert the cop and Ernie the taxi driver in Frank Capra's

"It's A Wonderful Life."Slide371

Power is (almost) all there is! Powerlessness is a state of mind. If you think you are powerless, you are.

Tom PetersSlide372

All good things which exist are the fruits of originality.

John Stuart MillSlide373

Armored knights raised their visors to identify themselves when they rode past their king. This custom has become the modern military salute. Slide374

Marketing, where the rubber meets the sky.

From a bumper stickerSlide375

He who laughs last thinks slowest.

From a bumper stickerSlide376

Ever stop to think, and forget to start again?

From a bumper stickerSlide377

If I were two-faced, would I be wearing this one?

Abraham LincolnSlide378

All generalizations are false.From a bumper stickerSlide379

Hard work often pays off after time, but laziness always pays off now!

From a bumper stickerSlide380

We are Microsoft. Resistance Is Futile.

You Will Be Assimilated.From a bumper stickerSlide381

80% of a good product is better than 0% of a great product.Slide382

People who like this sort of thing will find this the sort of thing they like.

Abraham Lincoln, in a book reviewSlide383

If this is coffee, please bring me some tea; but if this is tea, please bring me some coffee.

Abraham LincolnSlide384

Take nothing but pictures. Leave nothing but footprints.

Kill nothing but time.Motto of the Baltimore Grotto

(caving society)Slide385
Slide386

Happiness ain't a thing in itself—it

's only a contrast with something that ain't pleasant.

Mark TwainSlide387

'Tis better to be silent and thought a fool, than to speak and remove all doubt.

Abraham LincolnSlide388

Few things are harder to put up with than a good example.

Mark TwainSlide389

Have you considered this? It may be that some people

's sole purpose in life is simply to serve as a bad example. despair.comSlide390

Always do right—this will gratify some

and astonish the rest.Mark TwainSlide391

Honesty is the best policy— when there is money in it.

Mark TwainSlide392

Call it what you will, incentives are what get

people to work harder.Nikita KrushchevSlide393

What gets measured gets done.What gets paid for

gets done more.Tom PetersSlide394

The most important things cannot be measured.Ed DemingSlide395
Slide396

You can expect what you inspect.Ed DemingSlide397

The problem is at the top; management is the problem.

Ed DemingSlide398

Do what you can, with what you have,

where you are.Theodore RooseveltSlide399

Everything should be as simple as it is

but not simpler.Albert EinsteinSlide400

Find out what you like doing best and get someone to pay you for doing it.

Katherine WhitehornSlide401

Genius is one percent inspiration and ninety-nine percent perspiration.

Thomas A. EdisonSlide402

"He flung himself from the room, flung himself upon his horse and rode madly off in all directions."

Stephen LeacockSlide403

He was a bold man that first ate an oyster.

Jonathan SwiftSlide404

"I am still learning."MichelangeloSlide405
Slide406

When you're through learning,

you're through.Slide407

I have the simplest tastes. I am always satisfied with the best.

Oscar WildeSlide408

"I think, therefore I am." —Rene Descartes

"I think, therefore I am…

I think."

—Howard SchneiderSlide409

I'm a great believer in luck,

and I find the harder I work the more I have of it.

Thomas JeffersonSlide410

Kites rise highest against the wind,not with it.

Winston ChurchillSlide411

Lead us not into temptation. Just tell us where it is; we

'll find it.Sam LevensonSlide412

I can resist everything except temptation.

Oscar WildeSlide413

Nothing great was ever achieved without enthusiasm.

Ralph Waldo EmersonSlide414

Nothing like a little judicious levity.

Robert Louis StevensonSlide415
Slide416

Nothing is so aggravating than calmness.

Oscar WildeSlide417

Slow and steady wins the race.Robert Lloyd

The Hare and the TortoiseSlide418

Small projects need much more help than great.

DanteSlide419

The best way to be boring is to leave nothing out.

VoltaireSlide420

The fewer the facts, the stronger the opinion.

Arnold H. GlasowSlide421

The more things change, the more they are the same.

Alphonse KarrSlide422

The words walked right out of my mouth.

James BradySlide423

"Think, or be damned." — Bryan Penton

"Think? Why think? We have computers to do that for us."

— Jean RostandSlide424

The first step in marketing your product is getting it right. Is it? Find out.

How? Ask.Slide425
Slide426

'Tomorrow'

is often the busiest time of the year.Spanish ProverbSlide427

I believe we are on an irreversible trend toward more freedom and democracy—but that could change.

Dan QuayleSlide428

Indecision is the key to flexibility.Slide429

You cannot tell which way the train went by looking at the track.Slide430

There is absolutely no substitute for a genuine lack of preparation. Slide431

Happiness is merely the remission of pain. Slide432

Nostalgia ain't what it

used to be. Slide433

Sometimes too much drink is not enough. Slide434

Your opinion, although interesting,

is irrelevant. Pragmatic MarketingSlide435
Slide436

The careful application of terror is also a form of communication. Slide437

Someone who thinks logically is a nice contrast to the real world.Slide438

Things are more like they are today than they have ever been before. Slide439

Anything worth fighting for is worth fighting dirty for.Slide440

Friends may come and go, but enemies accumulate. Slide441

Advertising is the art of making whole lies out of

half truths.Edgar A. ScoaffSlide442

Half the money I spend on advertising is wasted,

and the trouble is, I don'

t know which half.

John WanamakerSlide443

Branding, as an advertising and marketing term, has as its origins thevisual mark burned into a cow

's butt.David Meerman ScottSlide444

A billion here and a billion there, and soon you're talking about real money.

Sen. Everett McKinley DirksenSlide445
Slide446

Give them quality. That

's the best kind of advertising.Milton S. HersheySlide447

Good marketing will kill a mediocre product.

Scott CarySlide448

The fastest way to kill a project is to schedule it.

Stephen LisaSlide449

I have seen the truth and it makes no sense. Slide450

We spend billions every year manufacturing fake charm that goes under the heading of "public relations."

Anita LoosSlide451

Whoever is careless with truth in small matters cannot be trusted in important affairs.

Albert EinsteinSlide452

If you can smile when things go wrong, you probably have someone in mind to blame.Slide453

The more you run over a dead cat, the flatter it gets.Slide454

There is always one more imbecile

than you counted on. Slide455
Slide456

Remind people that profit is the difference between revenue and expense. This makes you look smart.

"The Dilbert Zone"Slide457

This is as bad as it can get... but don

't bet on it.UnknownSlide458

I learned long ago never to wrestle with a pig.

You get dirty, and besides, the pig likes it.

Cyrus ChingSlide459

Never argue with an idiot. They drag you down to their level, then beat you with experience.

UnknownSlide460

There is nothing so annoying as arguing with somebody

who knows what he is talking about.Slide461

Is there another word for synonym?Slide462

Why isn’t ‘phonetic’ spelled the way it sounds?Slide463

You can fool too many of the people too much of the time.

James ThurberSlide464

The easiest way to find something lost around the house is to buy a replacement.Slide465
Slide466

A closed mouth gathers no feet.Slide467

Health is merely the slowest possible rate at which one can die.Slide468

The only difference between a rut and a grave is the depth.Slide469

Do not wish to be anything but what you are, and try to be that perfectly.

T. Francis de SalesSlide470

Trying to be happy is like trying to build a machine for which the only specification is that it should run noiselessly.

AnonymousSlide471

perfunctory \per-FUNK-tuh-ree\ adjective:

1. characterized by routine or superficiality; mechanical2. lacking in interest or enthusiasmSlide472

Many of the company's best lessons come from failure. If you fire the person who fails, you throw away the experience.

Julie BickSlide473

If there is no price to be paid, it is also not of value.

Albert EinsteinSlide474

Rather than focusing on buyers and their problems, organizations that struggle to resonate

in their marketplace are the ones that develop offerings using inside-out thinking.Craig Stull, Phil Myers, David

Meerman

ScottTuned In: Uncover the Extraordinary Opportunities That Lead to Business BreakthroughsSlide475
Slide476

Never buy what you do not want just because it is cheap.

Thomas JeffersonSlide477

No one can make you feel inferior without your consent.

Eleanor RooseveltSlide478

"Eat your own dog food" means that you should use your products yourself before forcing others to.

Julie BickSlide479

The buyers of dog food have different requirements than the

users of dog food.Steve JohnsonSlide480

Half of all Americans live within 50 miles of where they grew up.Slide481

Absent any real data, conference rooms are just opinions.

Craig Stull, Phil Myers, David Meerman ScottTuned In: Uncover the Extraordinary Opportunities

That Lead to Business BreakthroughsSlide482

70% of all Americans have visited either Disneyland or DisneyWorld.Slide483

Even huge corporations can be nimble, if they have a clear direction and allow the autonomy to make necessary changes.

Julie BickSlide484

Think education is expensive?Try ignorance.

From a bumper sticker.Apply this to your knowledge of customers and prospectsSlide485

Learn the phrase:"I don

't know but I’ll find out." No one expects you to

know everything.

Don't pretend that you do. Slide486

You can guess what your customer thinks, or you can

ask him. (Hint: asking is better.)Slide487

Heinz Ketchup leaving the bottle

travels at 25 miles per year.Slide488

You cannot win by doing the same thing as your competitor, only 10 percent better.

Offer something different and

be 10

times better.Seth GodinSlide489

Only when an innovation solves people's problems does it become

a potent force.

Craig Stull, Phil Myers, David

Meerman ScottTuned In: Uncover the Extraordinary Opportunities That Lead to Business BreakthroughsSlide490

There won't be anything we won

't say to people to try and convince them that our way is the way to go.Bill GatesSlide491

Insanity is doing what you’ve always done the way you’ve always done it and expecting a different outcome.

Rita Mae BrownSlide492

Most companies don't really believe they can make a better product.

Ely CallawayCallaway GolfSlide493

"Telephone call? Telephone call? That's communication with the outside world. Doctor

's discretion. If all of these nuts could just make phone calls, they could spread insanity."

The character Jeffrey Goines

(played by Brad Pitt)in the film "Twelve Monkeys"Slide494
Slide495

I don't suffer from insanity.

I enjoy every minute of it.Slide496

Laugh alone, and the world thinks you

're insane.Slide497

Don't drop the ball;

either arrange for someone to catch it or let your boss know.Julie BickSlide498

Before you create a product or service, you must know that the problem you will solve is urgent and pervasive, and that buyers will be willing to spend money to solve it.

Craig Stull, Phil Myers, David Meerman Scott

Tuned In: Uncover the Extraordinary Opportunities

That Lead to Business BreakthroughsSlide499

There are 3 kinds of people: those who can count

and those who can't.Slide500

There are 10 types of people... those who understand binary

and those who don't.Slide501

If trouble is brewing, let the boss know as soon as possible. It gives your manager time to help you, defend you, or prepare you for what'

s to come.Julie BickSlide502

Why is 'abbreviation

' such a long word?Slide503

The life of a software architect is a long, and sometimes painful, succession of suboptimal decisions made partly in the dark.

Grady BoochSlide504
Slide505

Here's some good news:

as you get closer to the end of a project, there are fewer things that can go wrong.Slide506

The sooner you fall behind, the more time you’ll have to catch up. Slide507

If you must choose between two evils, pick the one you’ve never tried before. Slide508

Any organization can benefit from getting tuned in, because they’ll start to create the products and services people want to buy.

Craig Stull, Phil Myers, David Meerman Scott

Tuned In: Uncover the Extraordinary Opportunities

That Lead to Business BreakthroughsSlide509

Plan to be spontaneous tomorrow. Slide510

How many of you believe in telekinesis? Raise my hands.... Slide511

Warning: dates in the calendar are closer than they appear.Slide512

Caution: items on the roadmap appear closer than they actually are.Slide513

Hit 'em where they ain

't.Slide514
Slide515

Don't look for answers in your office. Get your ideas and products in front of customers sooner, not later.Slide516

Focus on doing a few things really well. Spreading your efforts across too many projects prevents any of them from succeeding.Slide517

Big events make good deadlines.Outside pressure can help you focus, prioritize and plan.

Julie BickSlide518

Every week, write down three things to accomplish that will make a difference to your career

or your company. Slide519

The 'perfect

' software is in the next release. Always has been, always will be.Roger GrahamSlide520

Two heads are better than one. When you

're wrestling with a thorny issue, get others involved.

Creativity is not a one-person job. Slide521

We have two ears and one mouth so that we can listen twice as much as we speak.

EpictetusSlide522

I’ve over-educated myself in all the things I shouldn’t have known at all.

Noel CowardSlide523

So I was sitting in my cubicle today, and I realized, ever since I started working, every single day of my life has been worse than the day before it. So that means that every single day that you see me, that'

s on the worst day of my life. "Peter Gibbons" (Ron Livingston)

in Office SpaceSlide524

Bob: Looks like you’ve been missing a lot of work lately.

Peter: Well, I wouldn’t exactly say I’ve been missing it, Bob.

"Peter Gibbons" (Ron Livingston)

in Office SpaceSlide525

Everything depends on what the people are capable of wanting.

Enrico MalatestaSlide526

If everything's coming your way,

you may be in the wrong lane.Slide527

Our plans miscarry because they have no aim.

 Lucius Annaeus SenecaSlide528

I hear and I forget. I see and I remember.

I do and I understand. Chinese proverbSlide529

The prime purpose of eloquence is to keep other people from speaking.

Louis VermeilSlide530

He's been that way for years—

a born questioner but he hates answers.

Ring LardnerSlide531

The best argument is that which seems merely an explanation.

Dale CarnegieSlide532

Things are not always what they seem.

PhaedrusSlide533
Slide534

Half the work that is done in this world is to make things appear what they are not.

Elias Root BeadleSlide535

I don't meet competition;

I crush it. Charles RevsonSlide536

Hope is merely disappointment

deferred. W. Burton BaldrySlide537

When you get right down to the root of the meaning of the word ‘succeed’ you will find that it simply means to follow through.

F. W. NicholSlide538

Execute passionately! Marginal tactics executed passionately always outperform brilliant tactics executed marginally.

Al Ries and Jack TroutSlide539

USA Today has come out with a new survey: Apparently three out of four people make up 75% of the population.

David LettermanSlide540

Give a man a fish, and he will eat for a day. Teach him to fish, and he will sit in a boat drinking beer all day.Slide541

Give a man a fish and you feed him for a day; teach him to use the Internet and he won't bother you for weeks.Slide542

Teaching should be such that what is offered is perceived as a valuable gift and not as a hard duty.

Albert EinsteinSlide543

If you can learn to focus on what you have, you will always see that the universe is abundant. If you concentrate on what you don

't have, you will never have enough.

Oprah WinfreySlide544

I always wanted to be somebody, but I should have been more specific.

Lily TomlinSlide545

A Truth of Customer Service:

"Do unto customers as bosses have just done unto you." Rosabeth Moss KanterSlide546

Every undertaking looks like a failure

in the middle.Slide547

Sales people move one customer forward in the buying cycle; marketing people move all customers forward.Slide548

Change is a threat when done

to me,an opportunity

when done

by me.Slide549

Industries, companies, traditions, lifestyles, and careers that fail to adapt to change will die. It

's cruel; it's brutal; it

'

s reality.Tom PetersSlide550

Sometimes we have to look reality in the eye and deny it.

Garrison KeillorSlide551

Never be afraid to sit awhile and think.

Lorraine HansberrySlide552
Slide553

Each of us wages a private battle each day between the grand fantasies we have for ourselves and what actually happens.

Cathy GuisewiteSlide554

Holding on to anger only gives you tense muscles.

Joan LundenSlide555

Rule for evaluating computer technology: If it works, its obsolete.Slide556

You know what the problem with a lot of people is? Overpopulation.Slide557

"This 'telephone

' has too many shortcomings to be seriously considered as a means of communications."Western Union memo,

1876Slide558

"Computers in the future may weigh no more than 1.5 tons."

Popular Mechanics,1949Slide559

"I think there is a world market for maybe five computers."

Thomas Watson, chairman of IBM, 1943.Slide560

In a sense, there are only five computers on earth: Google, Yahoo, Microsoft, IBM, and Amazon.

Prabhakar RaghavanYahoo Research ChiefSlide561

"There is no reason for any individual to have a computer in their home."

Kenneth Olsen, president of Digital Equipment Corp, 1977Slide562
Slide563

"We don't like their sound. Groups of guitars are on the way out."

Decca Records' statement on rejecting the Beatles, 1962Slide564

Reality leaves a lot to the imagination.

John LennonSlide565

All the information for a tree

is in an acorn—the tree is somehow in there.

Paul McCartneySlide566

By the time of his death, Thomas Edison held 1093 patents.Slide567

It is better to fail in originality than to succeed in imitation.

Herman MelvilleSlide568

We try never to forget that medicine is for the patient.

It is not for the profits. The profits follow.

George Merck IISlide569

Life is not only money. If you do things right and take care of your

employees and customers, the profits will come by themselves.Fast CompanySlide570

Profit is like oxygen. Without it, there is no life.

But oxygen is not the point

of life.

Tom PetersSlide571

Boosting profits through downsizing was easy; all executives had to do was take the heat from layoffs.

G. William DauphinaisPrice WaterhouseSlide572

You cannot shrink your way to greatness.

Arthur MartinezCEO, SearsSlide573

In the final analysis, you can

't continue to reduce costs and grow.

Paul Cook

RaychemSlide574

Wall Street won't pay any more for raising profit margins on a stagnant sales base. The crucial issue has become how far does a company stretch for growth.

Pankaj GhemawatSlide575

Growth is the by-product of doing things right. But in itself, it is not a worthy goal. In fact, growth is the culprit behind impossible goals.

Jack TroutSlide576

While costs must remain under control and "fat" kept to a minimum, in the long haul, it's the

builders who reap the rewards from Wall Street.

Tom PetersSlide577

You don't leap a chasm in two bounds.

Chinese proverbSlide578

When I pointed out that we also had a responsibility to our

customers, and to the community at large, I was shocked that not a single person at that meeting agreed.

David Packard

(in 1949)Slide579

Disneyland will never be completed, as long as there is imagination left in the world.

Walt DisneySlide580

Imagination is more important than knowledge. Knowledge is limited;imagination encircles the world.

Albert EinsteinSlide581
Slide582

The difference between genius and stupidity is that genius has its limits.

Albert EinsteinSlide583

It has become appallingly obvious that our technology has exceeded our humanity.

Albert EinsteinSlide584

Even if you are on the right track, you'll get run over if you just sit there.Slide585

We worked furiously. Because we didn’t have fear,

we could do something drastic.Mararu Ibuka,

Sony Corporation, 1991Slide586

Our company has, indeed, stumbled onto some of its new products. But never forget that you can only stumble if you

're moving.Richard P. Carlton

3M Corporation, 1950Slide587

My philosophy is business is tolisten, listen, listen

to people who do the work and listen, listen, listen

to my customers.

Ross PerotSlide588

Failure is actually a great lesson. Success is sometimes the hard part, because all you're left with is tremendous paranoia. You know you can

't repeat it.

Nick NolteSlide589

Pride is what we have.

Vanity is what others have.Slide590

"The world isn’t run by weapons anymore, or energy, or money. It's run by little ones and zeroes, little bits of data. It

's all just electrons.""Cosmo” (Ben Kingsley)

in the movie "Sneakers" (1992)Slide591
Slide592

A day without sunshine is like night.Slide593

Home is the place where, when you have to go there, they have to take you in.

Robert FrostSlide594

He who is afraid of asking is ashamed of learning.Slide595

All the things I really like to do are either immoral, illegal, or fattening.

Alexander WoollcottSlide596

Talk is cheap because supply exceeds demand.Slide597

On the whole, human beings want to be good, but not too good, and not quite all the time.

George Orwell"1984"Slide598

There are two ways to slide easily through life: to believe everything or to doubt everything.

Both ways save us from thinking.Alfred KorzybskiSlide599

It takes 20 years to build a reputation

and five minutes to ruin it.

Warren BuffettSlide600

Confidence comes not from always being right but from not fearing to be wrong.

Peter T. McintyreSlide601
Slide602

The secret of business is to know something that nobody else knows.

Aristotle OnassisSlide603

Subtlety is not a virtue of our culture, but it appeals to me and always has.

Robert RedfordSlide604

"Your use of language has altered since our arrival. It is currently laced with, shall we say, more colorful metaphors."

Spock in Star Trek IV (the one with the whales)Slide605

He feels safer about your guesses than most other people's facts.

McCoy to Spock in Star Trek IV

(the one with the whales)Slide606

"Your work is ingenious. It

's quality work. There are simply too many notes, that's all. Just cut a few and it will be perfect."

Emperor Joseph II, speaking to Mozart

in "Amadeus" (1984)Slide607

The challenge of developing products is not in decidingwhat to

include but what you can

omit

.Slide608

Everything has been said before, but since nobody listens we have to keep going back and beginning all over again.

André GideSlide609

You need the courage to say no to the proposition that you can make more money by extending the line, using your well-known name.

Al Ries and Jack TroutSlide610

It's probably dangerous if you can explain to somebody the differences between

"re-engineering", "down-sizing", and

"right-sizing."

Steve JohnsonSlide611
Slide612

You’ve been in marketing too long if you can spell “paradigm” or if you actually know what a paradigm is.Slide613

It is easier to resist at the beginning

than at the end.Leonardo da VinciSlide614

Minds are like parachutes; they work best when open.

Lord Thomas DewarSlide615

As I grow older, I pay less attention

to what people say. I just watch what they do.

Andrew CarnegieSlide616

I am not young enough to know everything.

Oscar WildeSlide617

Work is a fine thing if it doesn’t take too much of your spare time.Slide618

Most of the time, the best decisions we have made concerning deals is to say "no."

Ellen Siminoff, YahooSlide619

The future belongs to those who see possibilities before they become obvious.John SculleySlide620

One hundred percent of the shots you don't take don

't go in.Wayne GretzkySlide621
Slide622

If automobiles were like computers, a Rolls-Royce would today cost $100, get one million miles to the gallon, and explode once a year, killing everyone inside.

Robert X CringelySlide623

The problem with "quick and dirty" is that

"dirty" is remembered long after "quick" is forgotten.

Steve McConnell

Software Project Survival GuideSlide624

What do you want for your product? Good, cheap, quick: pick any two.

Old engineers’ sayingSlide625

A complex system that does not work is invariably found to have evolved from a simpler system that worked perfectly.Slide626

Our greatest weakness lies in giving up. The most certain way to succeed is to always try—just one more time.

Thomas Edison Slide627

Ladder:"The strategy to use depends

on which rung you occupy on the ladder."

Al Ries and Jack Trout

The 22 Immutable Laws of MarketingSlide628

Most companies operate with a development process that was never designed in the first place, is not documented, and where exceptions are the rule.

Culpepper and AssociatesProduct Planning Practices SurveySlide629

Pay attention to your enemies, for they are the first to discover your mistakes.

Antishenes, 500 BCSlide630

Why isn’t '11

' pronounced 'onety-one

'

?Slide631
Slide632

"It can only be attributable to human error. This sort of thing has cropped up before, and it has always been due to human error."

HAL 90002001. A Space OdysseySlide633

The typical pencil can draw a line 35 miles long or write approximately 45,000 words.Slide634

Happy is the man who can laugh at himself, for he will never cease to be amused.Slide635

It's kind of fun to do the impossible.

Walt DisneySlide636

You will always get the greatest recognition for the job you like the least.Slide637

The most likely way for the world to be destroyed, most experts agree, is by accident. That's where we come in; we

're computer professionals. We cause accidents.

Nathaniel BorensteinSlide638

I don't know the difference between ignorance and apathy, and I couldn’t care less.Slide639

"These are the new leads. These are the Glengarry leads. To you, these are gold; you do not get these. Because to give them to you would be throwing them away."

"Blake" (Alec Baldwin)Glengarry Glen Ross Slide640

"In every job that must be done, there is an element of fun. You find the fun and—snap!—the job's a game!"

"Mary Poppins"Slide641
Slide642

If you see a bandwagon, it

's too late.Sir James GoldsmithSlide643

The work of the individual still remains the spark that moves mankind forward.

Igor SikorskySlide644

I'm not schooled in the science of human factors, but I suspect "surprise" is not an element of a robust user interface.

Chip RosenthalSlide645

A user interface is well designed when the program behaves exactly how the user thought it would.

Joel Spolskywww.JoelOnSoftware.comSlide646

Every snowflake in an avalanche pleads not guilty.Slide647

Visionary companies focus primarily on beating themselves.

James Collins & Jerry PorrasBuilt to LastSlide648

One sometimes finds what one is not looking for.

Sir Alexander Fleming(the discoverer of penicillin)Slide649

Alexander Fleming opened each Petri dish and examined it before tossing it into the cleaning solution. One made him stop and say, "That'

s funny." Sir Alexander Fleming(the discoverer of penicillin)Slide650

The most exciting phrase to hear in science, the one that heralds new discoveries, is not "Eureka!" but "Hmmm. That

's funny…"Isaac AsimovSlide651
Slide652

We wouldn’t worry so much about what people thought of us if we knew how seldom they did.

Ann LandersSlide653

It's hard to make predictions,

especially about the future.Yogi BerraSlide654

The 50-50-90 rule:Anytime you have a 50-50 chance of getting something right, there

's a 90% probability you'll get it wrong.Slide655

The rule of 180:

The first 90% of a project is completed in the first 90% of the schedule. The remaining 10% is finished in the last 90% of the schedule.Slide656

Never buy through your ears but through your eyes.

Irish proverbSlide657

The trouble with being punctual is that nobody's there to appreciate it.

Franklin P. JonesSlide658

The best horse doesn’t always win the race.

Irish proverbSlide659

What vegetable do you throw away the outside, cook the inside, eat the outside, and throw away the inside?

Answer: CornSlide660

We tend to meet any new situation by reorganizing, and what a wonderful method it can be for creating the illusion of progress while actually producing confusion, inefficiency, and demoralization.

Petronius Arbiter, 210 B.C.Slide661
Slide662

For a moment, nothing happened.

Then, after a second or so, nothing continued to happen.Douglas AdamsSlide663

Software gets slower faster than hardware gets faster.

Nicklaus WirthSlide664

Finish every day and be done with it. You have done what you could. Some blunders and absurdities no doubt have crept in; forget them

as soon as you can. Ralph Waldo EmersonSlide665

The only limits are, as always,

those of vision.James BroughtonSlide666

Do or do not. There is no try.

YodaSlide667

When I am working on a problem I never think about beauty. I only think about how to solve the problem. But when I have finished, if the solution is not beautiful, I know it is wrong.

Buckminster FullerSlide668

There are two kinds of people who never amount to much: those who cannot do what they are told, and those who can do nothing else.

Cyrus CurtisSlide669

Start by doing what's necessary, then do what

's possible, and suddenly you are doing the impossible.Saint Francis of AssisiSlide670

It is better to train ten people than to do the work of ten people.

But it is harder.D.L. MoodySlide671
Slide672

Wise men talk because they have something to say; fools talk because they have to say something.

PlatoSlide673

If the only tool you have is a hammer, you tend to see every problem as a nail.

Abraham H. MaslowSlide674

An excellent strategy without execution will result in failure. And, perfect execution of a bad strategy will still

result in failure.Dale E. Hopkins,Aspect DevelopmentSlide675

Children today are tyrants. They contradict their parents, gobble their food, and tyrannize their teachers.

SocratesSlide676

Drawing on my fine command of language, I said nothing.

Robert BenchleySlide677

The greatest pleasure in life is doing what people say you cannot do.

Walter BagehotSlide678

With ordinary talents and extraordinary perseverance,all things are attainable.

Thomas BuxtonSlide679

It's true hard work

never killed anybody, but I figure, why take the chance?

Ronald ReaganSlide680

Surround yourself with the best people you can find, delegate authority, and don't interfere.

Ronald ReaganSlide681

History is a gallery of pictures in which there are few originals and many copies.

Alexis de TocquevilleSlide682

Education is our passport to the future, for tomorrow belongs to the people who prepare for it today.

Malcolm XSlide683

The roots of education are bitter, but the fruit is sweet.

AristotleSlide684

A person will only change when the pain of staying the same is greater than the pain of changing.Slide685

Education is what survives when what has been learned has been forgotten.

B. F. SkinnerSlide686

Anyone can steer the ship when the sea is calm.Publilius SyrusSlide687

However beautiful the strategy, you should occasionally

look at the results.Winston ChurchillSlide688

The best executive is one who has sense enough to pick good people to do what he wants done, and self-restraint enough to keep from meddling with them while they do it.

Theodore RooseveltSlide689

Ever notice that anyone going slower than you

is an idiot, but anyone going faster than you

is a maniac?Slide690
Slide691

If we all did the things we are capable of doing, we would literally astound ourselves.

Thomas A. EdisonSlide692

If you had to identify, in one word, the reason why the human race has not achieved, and never will achieve, its full potential, that word would be "meetings."

Dave BarrySlide693

Constant effort and frequent mistakes are the stepping stones of genius.

Elbert HubbardSlide694

Not only do technical people try to sell all of the features, when they do attempt to emphasize certain features, they tend to pick the wrong ones. Product developers will place the "most difficult to achieve" function at the top of the list. The consumer, on the other hand, will be more impressed with the function that makes the biggest improvement in their job performance. These two functions are seldom the same in my experience.

Kristin ZhivagoSlide695

If I had wanted your website to make noise I would have licked my finger and rubbed it across the monitor.

found in a usenet .sigSlide696

Nothing is ever gained by winning an argument and losing a customer.

C.F. NortonSlide697

Outstanding leaders go out of their way to boost the self-esteem of their personnel. If people believe in themselves, it'

s amazing what they can accomplish.Sam Walton Slide698

Everyone is born into the world to do something unique and something distinctive, and if he or she does not do it, it will never be done.

Dr. Benjamin E. MaysSlide699

Gonzalo Guerrero fought with the Maya against the Spaniards. His tactics of ambush and cunning gave rise to the phrase "guerrilla warfare."Slide700
Slide701

It is far more impressive when others discover your good qualities without your help.

Judith Martin ("Miss Manners")Slide702

If you lend someone $20 and never see that person again, it was probably worth it. Slide703

Generally speaking, you aren’t learning much when your mouth is moving.

Steve JohnsonSlide704

Never miss a good chance to shut up.

Will RogersSlide705

Pasteur's dictum:

In the field of observation, chance favors only the prepared mind. Louis PasteurSlide706

Plenty of people miss their share of happiness, not because they never found it, but because they didn’t stop to enjoy it.

William FeatherSlide707

Now is no time to think of what you do not have. Think of what you can do with what there is.

Ernest HemingwaySlide708

This is the bitterest pain among men, to have much knowledge but no power.

Herodotus, ca. 430 B.C.Slide709

While creating the movie Toy Story (1995), the animation team at Pixar perfected the movement of the toy soldiers by gluing some sneakers to a sheet of wood and trying to walk around with them on.Slide710
Slide711

While we ponder when to begin, it becomes too late.

Quintilian, De Institutione OratoriaSlide712

Shared joys are doubled; shared sorrows are halved.

English sayingSlide713

You cannot design better products by staying in the office.

Tom KelleyThe Art of InnovationSlide714

In everyone'

s life, at some time, our inner fire goes out. It is then burst into flame by an encounter with another human being. We should all be thankful for those people who rekindle the inner spirit.Albert SchweitzerSlide715

Do not follow where the path may lead. Go instead where there is no path and leave a trail.

George Bernard ShawSlide716

The truth is that nobody knows what magic combination produces a first-rate piece of work.

Sidney LumetSlide717

It is wise to direct your anger towards problems, not people; to focus your energies on

answers, not excuses.William Arthur WardSlide718

Enjoy the little things in life, for one day you may look back and realize they were the big things.

Antonio SmithSlide719

If you want to make enemies, try to change something.

Woodrow WilsonSlide720

If I had a gardener who spent as much time fixing her shovel as we spend fooling with our computers, I'd buy her a good shovel. At least you can buy a good shovel.

Erasmus SmumsSlide721

Creating an interface is much like building a house; if you don't get the foundation right, no amount of decorating can fix the resulting structure.

Jef RaskinSlide722

A good design is better than you think.

Rex HeftmanSlide723

It has been my experience that folks who have no vices have very few virtues.

Abraham LincolnSlide724

It is a very hard undertaking to seek to please everybody.

Publilius SyrusSlide725

You must have long-range goals to keep from being frustrated by short-term failures.Slide726

"I know he can get the job,

but can he do the job?"

Mr. Watori

in the movie "Joe Versus the Volcano"Slide727

Nothing is a waste of time if you use the experience wisely.

RodinSlide728

Take time to work

on the business, not just in

the business.

Richard RhodesSlide729
Slide730

Unless both sides win, no agreement can be permanent.

Jimmy CarterSlide731

An ounce of performance is worth pounds of promises.

Mae WestSlide732

Life is a compromise between fate and free will.

Elbert HubbardSlide733

In every work of genius we recognize our own rejected thoughts.

Ralph Waldo EmersonSlide734

Personally I'm always ready to learn, although I do not always like being taught.

Winston ChurchillSlide735

I believe business will come back when we get some products that people want to buy.

Charles Kettering Slide736

Our knowledge is a little island

in a great ocean of non-knowledge.

Isaac Bashevis SingerSlide737

Wit is a treacherous dart. It is perhaps the only weapon with which it is possible to stab oneself in one's own back.

Geoffrey BoccaSlide738

The conventional view serves to protect us from the painful job of thinking.

John Kenneth GalbraithSlide739

Since he'

d only been with Texas Instruments a few months, Jack Kilby wasn

'

t eligible for paid leave when almost all the employees went on vacation. Left alone to experiment, unencumbered by distractions, Kilby came up with the microchip and changed the world.Slide740

The nice thing about standards is that there are so many of them to choose from.

Andrew S. TanenbaumSlide741

In order to be irreplaceable one must always be

different.Coco ChanelSlide742

The test of innovation lies not in its novelty, its scientific content, or its cleverness. It lies in its success in the marketplace

.Peter DruckerSlide743

Excellence is lost sight of in the hunger for sudden performance.

Ralph Waldo EmersonSlide744

Users don't read the manual.

Joel Spolskywww.joelonsoftware.comSlide745

Documentation is the evidence

of poor design.Donald NormanSlide746

Poor is the student who does not surpass his teacher.

Leonardo da VinciSlide747

When there is no knowledge, ignorance calls itself knowledge.

George Bernard ShawSlide748
Slide749

The thrill of being right is the engineer's reward.

David BankBreaking WindowsSlide750

Stress is an ignorant state. It believes that everything is an emergency.

Natalie Goldberg, Wild MindSlide751

Would you tell your mother? That

's my only rule of ethics.Tom Siebel

at the 2002 Digital Frontiers ConferenceSlide752

Each year, one should pause to take stock, to ask: Where am I going?

What am I becoming? What do I wish to do and become?

Louis L

'AmourSlide753

TERABYTE 2 to the 40th power (1,099,511,627,776) bytes. This is approximately 1024 gigabytes.Slide754

Man's mind,

once stretched by a new idea, never regains its original dimension.

Oliver Wendell HolmesSlide755

PETABYTE 2 to the 50th power (1,125,899,906,842,624) bytes. A petabyte is equal to 1,024 terabytes.Slide756

The nicest thing about not planning is that failure comes as a

complete surprise and is not preceded by a period of worry and depression.

John Preston

Boston CollegeSlide757

EXABYTE 2 to the 60th power (1,152,921,504,606,846,976) bytes. An exabyte is equal to 1,024 petabytes.Slide758
Slide759

Many entrepreneurs are like the chef who cooks dishes based on the available ingredients rather creating a dish that customers want to buy.Slide760

ZETTABYTE 2 to the 70th power (1,180,591,620,717,411,303,424) bytes. A zettabyte is equal to 1,024 exabytes.Slide761

When you survive by reinventing yourself every day, it

's tough to differentiate on a product difference alone.

Jack Trout,

Differentiate or DieSlide762

Grok (grôk)tr.v. Slang grok·ked, grok·king, groks

To understand profoundly through intuition or empathy.

Robert A. Heinlein,

from Stranger in a Strange LandSlide763

Software bugs and glitches cost the U.S. economy about $59.5 billion a year.

According to a 2002 study by the U.S. Department of Commerce'

s National Institute of Standards and Technology (NIST)Slide764

What can a sales person say to somebody to get them to buy a product that they will use every day if they don

't like it? Nothing.

Larry EllisonSlide765

A poorly articulated set of "messages" has the power to turn buyers away from your organization.

Craig Stull, Phil Myers, David Meerman

Scott

Tuned In: Uncover the Extraordinary Opportunities That Lead to Business BreakthroughsSlide766

The only way you can succeed in business is to find places where conventional wisdom is wrong.

Larry EllisonSlide767

You cannot innovate by copying.

Larry EllisonSlide768

Companies don't innovate;

people do.Jeff Hawkins,

creator of Palm Pilot and HandspringSlide769

For decades, tuned out companies have focused on two ways of getting noticed: buy your way in with expensive advertising or beg your way in by courting the media.

Craig Stull, Phil Myers, David Meerman Scott

Tuned In: Uncover the Extraordinary Opportunities

That Lead to Business BreakthroughsSlide770

A proof is a proof. What kind of a proof? It's a proof. A proof is a proof. And when you have a good proof, it

's because it's proven.

Jean Chrétien,

Prime Minister of Canada Slide771

Think before you act, if you have time.

A military maximSlide772

Publish your way in with great content that your buyers want to consume.

Craig Stull, Phil Myers, David Meerman ScottTuned In: Uncover the Extraordinary Opportunities

That Lead to Business BreakthroughsSlide773

Great brands are earned,

not bought.Scott Cook

IntuitSlide774

Tuned in companies reach people who are eager to buy their products and services without being coerced.

Craig Stull, Phil Myers, David Meerman ScottTuned In: Uncover the Extraordinary Opportunities

That Lead to Business BreakthroughsSlide775

Branding is a way of helping non-knowledgeable customers make a low-risk buying decision for a commodity product with little inherent differentiation.

Michael Fischler MarkitekSlide776

We built this company from the customer back, not from the company out.

Lou Gerstner, IBM Slide777
Slide778

Lou Gerstner traveled over 1,000,000 miles to visit customers during his nine years as CEO of IBM.Slide779

Strive to become a market-driven enterprise rather than an internally focused, process-driven enterprise.

Lou Gerstner, IBMSlide780

While tuned out organizations spend the big bucks on direct mail and advertising, buyers are busy using the web to make product and service decisions.

Craig Stull, Phil Myers, David Meerman Scott

Tuned In: Uncover the Extraordinary Opportunities

That Lead to Business BreakthroughsSlide781

I have always believed you cannot run a successful enterprise from behind a desk.

Lou Gerstner, IBM Slide782

A good search is "what you want, when you want it" as opposed to "everything you could ever want, even when you don't."

Marissa Mayer, Google product managerSlide783

When I decide just exactly who the song is a-going to help out, I can really scribble 'er down in a hurry.

Woody GuthrieSlide784

It is astonishing what foolish things one can believe

if one thinks too long alone.John Maynard KeynesSlide785

For most salespeople, the opposite of talking is

waiting to talk.

Rick PageSlide786

When you see your competitor drowning, grab a fire hose and put it in his mouth.

Ray KrocSlide787
Slide788

Manage by principle,not procedure.

Lou Gerstner, IBMSlide789

Reengineering is like starting a fire on your head and then putting it out with a hammer.

A tired executiveSlide790

Customers never appreciate your products as much as you do.

Steve JohnsonSlide791

quidnunc

\KWID-nunk\ noun: a person who seeks to know all the latest news or gossip; busybody Slide792

To be uncertain is to be uncomfortable,

but to be certain is to be ridiculous.

Chinese proverbSlide793

If we built factories as badly as we build marketing campaigns, this country would be in shambles.

Seth Godin,Unleashing the IdeavirusSlide794

duplicity \doo-PLIH-suh-tee\

noun: the disguising of true intentions by deceptive words or action (Is that what you do in positioning?)Slide795

Rhetoric doesn’t get you anywhere. You have to focus on the benefits that you can deliver to customers.

Mike McCueSlide796

You can have brilliant ideas but if you can't get them across, your ideas won

't get you anywhere. Lee Iacocca Slide797
Slide798

The difference between the right word and the almost

right word is the difference between lightning and the lightning bug.Mark TwainSlide799

It had always made sense to me to build a business based on what people really wanted, rather than guessing what we thought they might want.

Michael DellSlide800

The best decision is the right decision. The next best decision is the wrong decision. The worst decision is no decision.

Scott McNealySlide801

You don't build the product for yourself. You have to know what the people want and build it for them.

Walt DisneySlide802

Outsourcing is problematic: when everything works perfectly, you don't notice, but when things go wrong, it

's much harder to get them fixed.Joel Spolsky Slide803

If you're a marketer who doesn’t know how to invent, design, influence, adapt, and ultimately discard products, then you

're no longer a marketer. You're deadwood.

Seth GodinSlide804

How can you market yourself as "more bland than the leading brand?"

Seth GodinSlide805

Market-driven design builds the success of the product's marketing into the product itself.

Seth GodinSlide806

importunate

\im-POR-tyoo-nit\ adjective: troublesomely urgent; overly persistent in request or demand Slide807
Slide808

It is not the employer that pays wages. It is the

product that pays wages.Henry FordSlide809

Bad decisions are the result of guessing.

Michael HammerSlide810

If we do not change our direction, we are likely to end up

where we are headed. Chinese proverbSlide811

You simply cannot be successful in marketing if you're not talking to customers.

Kristin ZhivagoSlide812

It's not about winning every battle. It

's about building a great business from the ground up.Scott LutzSlide813

The day we think we’ve got it made… that's the day we

'd better start worrying about going out of business. Rich Teerlink, CEO

Harley-DavidsonSlide814

Maintaining a complicated life is a great way to avoid changing it.

Elaine St. James simplicity guruSlide815

Creative talent is the scarcest resource on the planet.

Rusty Rueff, Electronic ArtsSlide816

I believe I'm growing

skeptical of cynicism. Chuck LorreSlide817
Slide818

Weltschmerz

/VELT-shmerts/ noun (German): mental depression or apathy caused by comparison of the actual state of the world with an ideal state.Slide819

The people in the trenches are the ones in the best position to make critical decisions. It's up to leaders to give those people the freedom and the resources that they need.

Martin SorrellSlide820

The way to gain a good reputation is to endeavor to be

what you desire to appear. SocratesSlide821

The fundamental problem is that technologists know nothing about markets, and markets know nothing about technology.

Ian C. MacMillanSlide822

Civilization advances by extending the number of important operations which we can perform without thinking about them.

Alfred North WhiteheadSlide823

I have made this letter longer than usual, only because I have not had the time to make it shorter.

Blaise PascalSlide824

If it's not fun, don

't do it; it'

s time to get another job.

Alan WebberFast CompanySlide825

Love what you do. No matter what you do, many days will stink. But when your work allows you to become the person you want to become, you can deal with it.

Mike GallagherFast CompanySlide826

Life is long.The problem is that we don

't know how to spend our time wisely.So we burn it.

Carlo PetriniSlide827
Slide828

Hire character; train skill.

Peter SchutzSlide829

oligopsony

\ah-luh-GAHP-suh-nee\ noun: a market situation in which a few buyers exert a disproportionate influence on the market.Slide830

"She analyzes synergies, or synergizes analogies…

or some such thing.""Father Brian Finn" (Edward Norton)

in "Keeping the Faith"Slide831

The key is not to build a better mousetrap, but to find a way to eliminate a mouse problem for the customer.

Warren TalbotSlide832

People refer to Martin guitars as the American Stradivarius. And I sure feel a lot better about that than when I hear people who say, "it'

s the Cadillac of guitars!" I usually cringe.

Do you have any idea what Cadillac quality is like these days?

C. F. Martin IVSlide833

Product managers are in charge of whipping up all the other departments and getting them to work together. This is to make sure that the product gets pulled forward by a coordinated team of horses, rather than torn apart by horses running in different directions.

Donald S PassmanAll You Need to Know About the Music BusinessSlide834

There's a difference between being busy and being productive.

Kristen Lippincott National Maritime Museum, Greenwich, EnglandSlide835

Little minds are interested in the extraordinary; great minds, in the commonplace.

Elbert HubbardSlide836

The forgotten aspect of creativity is discipline.

John RiccitielloElectronic ArtsSlide837
Slide838

trichotillomania

\trih-kuh-tih-luh-MAY-nee-uh\ noun: an abnormal desire to pull

out one

's hair Slide839

Thinking too far ahead is a waste of time.

Bruce Pandolfinichess masterSlide840

If a project fails,and we keep working on it,

has it really failed? Slide841

Talk to unhappy customers.Linda Sanford, IBMSlide842

Simple doesn’t mean stupid.

Andy HuntSlide843

Competitiveness is more about doing what customers value than doing what you think you're good at.

Clayton ChristensenThe Innovator

'

s SolutionSlide844

Learn to speak from the customer

's view.Ranjan AcharyaSlide845

The love of handoffs is the root of all evil.

Michael HammerSlide846

Differentiation for differentiation

's sake is a waste of time.

Sergio Zyman

The End of Advertising As We Know ItSlide847
Slide848

Marketing is not about trash and trinkets; it's about selling.

It's not an art; it

'

s a science.Sergio ZymanThe End of Marketing As We Know ItSlide849

The goal of advertising is to sell more stuff to more people more often for more money.

Sergio ZymanThe End of Advertising As We Know ItSlide850

Brands give buyers a way to tell one nearly generic product from another.

Sergio ZymanThe End of Advertising As We Know ItSlide851

Quality is assumed.Sergio Zyman

The End of Advertising As We Know ItSlide852

Being different only works if your customers actually care about the differences.

Sergio ZymanThe End of Advertising As We Know ItSlide853

To loyal customers, price is no longer a

dominant motivating factor.Sergio Zyman

The End of Advertising As We Know ItSlide854

The biggest marketing trend today is "Me Too!"

Sergio ZymanThe End of Advertising As We Know ItSlide855

malapropism

\MAL-uh-prah-

pih-zuhm

\ noun: the usually unintentionally humorous misuse or distortion of a word or phrase; especially the use of a word sounding somewhat like the one intended but ludicrously wrong in the context Slide856

Sales and Finance have an amazing capability to suffer from instant amnesia.

Keith BoswellSlide857
Slide858

If a team has no soul, you

're just wasting your time.Bob LadouceurSlide859

Meetings waste time and sap people

's energy.Joe Weller

CEO, Nestle USASlide860

When you build a startup, the whole thing is about passion.

JoMei ChangCEO, Vitria TechnologySlide861

When the going gets too tough, the smart get lost.

Robert ByrneSlide862

A life spent making mistakes is not only more honorable but more useful than a life spent doing nothing.

George Bernard ShawSlide863

Your success when working with difficult peers and difficult people in positions of power all comes down to attitude—yours.

John HooverSlide864

We spend so much of our time at work, it is very important to love what you do for a living.

Bob PageSlide865

If you think your boss is stupid, remember: you probably wouldn’t have a job if he was smarter.

Albert GrantSlide866

All ideas must have passionate advocates behind them.

Thomas DavenportSlide867
Slide868

CRM systems are like chewing gum in your hair: easy to get in and difficult to get out.

David Meerman ScottSlide869

sesquipedalian

\ses-kwuh-puh-DAIL-yun\ adjective:1. having many syllables

2. using long words

Is your product positioning sesquipedalian

? Slide870

What people value and the way that they interact with a product goes beyond price.

Craig VogelSlide871

This notion that you’ve got to be connected at all times is just plain crazy.

Garry Hare, CEOFathom PicturesSlide872

You don't learn when you

're talking.Watts Wacker

CEO, FirstMatterSlide873

You cannot own customers unless you earn them.

Nancy KramerSlide874

The only thing that is more important than optimism is the capacity to pull the plug on a bad idea.

Professor Robert Sutton, Stanford Engineering SchoolSlide875

Success means never letting the competition define you. Instead, you have to define yourself based on a point of view you care deeply about.

Tom ChappellSlide876

True faith is when you believe in a vision and are willing to follow an imperfect person and to tolerate imperfect execution and imperfect results.

Michael SaylorMicroStrategySlide877

cavil \KAV-il\

noun(intransitive sense):

to raise trivial and frivolous objectionsSlide878

There's only one thing worse than a man who doesn’t have strong likes and dislikes, and that

's the man who has strong likes and dislikes without the courage to voice them.

Tony RandallSlide879

Hire slowly; fire quickly.Slide880

Habits change by changing habits.

Sam DeckerSlide881

You already know the answers. You just don

't want to hear them from yourself.

Sunny VanderbeckSlide882

In order to have judgment, you have to have knowledge and experience.

Nancy Pelosi (D, California)Slide883

We need some ability which allows us to envision the objective from afar, and this ability is intuition.

Henri PoincaréSlide884

If you're building a product or delivering a service that solves a real problem, you can do well and grow fast.

Marina HatsopoulosSlide885

Deal with the world the way it is, not the way you wish it was.

John ChambersSlide886
Slide887

If you can't describe what you are

doing as a process, you don't know

what you are doing.

W. Edwards DemingSlide888

Too many people have copied too many other people's best practices.

Ali KasikciSlide889

The Three Bricklayers:

The first says, "I'm laying bricks,"

the second says, "I

'm making a wall," and the third says,

"I

'm building a cathedral." Slide890

There's no correlation between how good your idea is and how likely your organization will be to embrace it.

Seth GodinSlide891

neophilia \nee-uh-FILL-ee-uh\

noun: love of or enthusiasm for what is new or novel Slide892

You have to have initiative and vision, but you also have to figure out how to make it work in the real world and make real money.

Monica Luechtefeld, Office DepotSlide893

Tsongas Dictum:

No one ever said on his deathbed that he regretted spending too little time at the office.

Paul TsongasSlide894

That's a good question.

Let me try to evade you.Paul TsongasSlide895

Let's try winning and see what it feels like. If we don

't like it, we can go back to our traditions. Paul TsongasSlide896
Slide897

In a truly market-driven company, decisions are based on data… so the person with the best data wins.

Scott CookSlide898

I think the underlying cause of too much email is mistrust.

Nathan Zeldes IntelSlide899

superfluous \soo-PER-floo-us\

1. exceeding what is sufficient or necessary : extra 2. not needed : unnecessary Slide900

Occam's razor

:All other things being equal, the simplest solution is the best.Slide901

I must decline your invitation owing to a subsequent engagement.

Oscar WildeSlide902

The past is a source of knowledge, and the future is a source of hope.

Stephen AmbroseSlide903

magniloquent \mag-NIL-uh-kwunt\

adjective: speaking in or characterized by a high-flown often bombastic style or manner Slide904

I am convinced that if the rate of change inside an organization is less than the rate of change outside, the end is in sight.

Jack WelchSlide905

Help people, doing what you love, and the money will follow.

Kristin ZhivagoSlide906
Slide907

When you hit a wrong note, it

's the next note that makes it good or bad.

Miles DavisSlide908

Innovation often originates outside existing organizations, in part because successful organizations acquire a commitment to the status quo and a resistance to ideas that might change it.

Nathan RosenbergSlide909

Anyone who acquires deep expertise does so at the expense of breadth.

Andrew HargadonHow Breakthroughs HappenSlide910

To a child with a hammer, everything looks like a nail.

Abraham MaslowSlide911

I should not talk so much about myself if there were anybody else whom I knew as well. Unfortunately, I am confined to this theme by the narrowness of my experience.

Henry David ThoreauSlide912

There's no substitute for innovation, but innovation is no substitute for being in touch.

Steve Ballmer, MicrosoftSlide913

Truth is stranger than fiction because fiction has to make sense.

Rod MachadoSlide914

vacuous \VAK-yuh-wus\

adjective1. emptied of or lacking content

2. marked by lack of ideas or intelligence; stupid, inane

Does this word describe your positioning?Slide915

The goal is to build lifelong affiliation.

Katie WeiserDeloitte ConsultingSlide916

A word to the wise ain't necessary; it

's the stupid ones that need the advice. Bill CosbySlide917

Those who invent something are always the last to part with it.

Lester ThurowSlide918

obdurate \AHB-duh-rut\

1. stubbornly persistent in wrongdoing; 2. resistant to persuasion or softening influences

Is this anyone you know?Slide919

Confidence is the feeling you have before you understand thesituation.

From a bumper stickerSlide920

Success consists of going from failure to failure without loss of enthusiasm.

Winston ChurchillSlide921

There will always, one can assume, be need for some selling. But the aim of marketing is to make selling superfluous.

Peter DruckerSlide922

The aim of marketing is to know and understand the customer so well that the product or service fits him and sells itself.

Peter DruckerSlide923

Those who take seriousness seriously and joking only as fun have misunderstood both poorly.

Piet HeinDanish poetSlide924

There is nothing so useless as doing efficiently that which should not be done at all.

Peter DruckerSlide925
Slide926

Unbridled creativity isn’t a complete business solution.

Durwin SharpSlide927

You'll do a better job if you have other things going on in your life.

John BeatriceSlide928

I love deadlines. I like the whooshing sound they make as they fly by.

Douglas Adamsauthor of The Hitchhiker'

s Guide to the GalaxySlide929

We can help a product that has value. We can't help a product that

's schlock.David BalterSlide930

Aoccdrnig to a

rscheearch at Cmabrigde

Uinervtisy

, it deosn't mttaer

in

waht oredr the

ltteers

in a

wrod

are, the

olny

iprmoatnt

tihng

is

taht

the

frist

and

lsat

ltteer

be in the

rghit

pclae

. The

rset

can be a

taotl

mses

and you can

sitll

raed

it

wouthit

a

porbelm

.

Tihs

is

bcuseae

the

huamn

mnid

deos

not

raed

ervey

lteter

by

istlef

, but the

wrod

as a

wlohe

.Slide931

With the utmost respect, I must, if asked for my opinion, tell you that I regard your account as rubbish.

John KeynesSlide932

Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.

Sun Tzu Chinese Generalcirca 500 BCSlide933

The best ideas probably don't

occur when everybody is sitting around a table.Adrian Caddy,

Creative Director, Imagination LtdSlide934

If you're able to listen to customers from their perspective, not everything they say will make sense. But you’ll know more about what you have to do because of it.

Peter van StolkSlide935

People can't bear to miss a call. Everybody thinks the next call can be something really exciting. And getting so many calls proves social success. It fulfills a fundamental insecurity.

Christine Hannis

BBDO EuropeSlide936

You cannot sell a man who isn’t listening; word of mouth is the best medium of all; and dullness won't sell your product, but neither will irrelevant brilliance.

Bill Bernbach

DDB AdvertisingSlide937

Advertising doesn’t create a product advantage. It can only convey it.

Bill BernbachSlide938

It's hard to muster

the courage to say 'no.'

Roy Earle, VP, Etec Systems IncSlide939

It's important to start meetings promptly. That way, people will make every effort to be on time; and anyway, it

's the polite thing to do.General Chuck Horner, USAFSlide940

marplot \MAHR-plaht\

noun: one who frustrates or ruins a plan or undertaking by meddling Is this anyone you know? Slide941

One of the greatest discoveries a man makes, one of his greatestsurprises, is to find he can do what he was afraid he couldn’t do.

Henry FordSlide942

Making promises and keeping them is a great way to build a brand.

Seth GodinSlide943

The fastest way to succeed is to double your failure rate.

Thomas Watson, SrFounder, IBMSlide944
Slide945

Your best customers are worth far more than your average customers.

Seth GodinSlide946

paragon \PAIR-uh-gahn\

noun: a model of excellence or perfection Slide947

Share of wallet is easier, more profitable and ultimately more effective a measure

than share of market.

Seth GodinSlide948

Companies that target their products at the circumstances in which customers find themselves, rather than at the

customers themselves, are those that can launch predictably successful products.

Clayton ChristensenSlide949

Marketing begins before the product is created.

Seth GodinSlide950

As markets, as workers, we wonder why you're not listening. You seem to be speaking a different language. Hey, you, you, I

'm talking to you.From the "Gluetrain" ManifestoSlide951

Advertising is just a symptom, a tactic. Marketing is about far more than that.

Seth GodinSlide952

The new phone book's here! The new phone book

's here! This is the kind of spontaneous publicity I need. My name in print. That really makes somebody. Things are going to start happening to me now.

"

Navin R. Johnson" (Steve Martin) in "The Jerk"Slide953

Brands are hollow words

into which marketers stuff meaning.

Clayton ChristensenSlide954
Slide955

The average American receives more than 3,000 marketing messages a day.

Dawn HudsonPepsiSlide956

Low price is a great way to sell a commodity. That's not marketing, though; that

's efficiency. Seth GodinSlide957

The most fundamental form of human stupidity is forgetting what we were trying to do in the first place.

Friedrich NietzscheSlide958

Conversations among the members of your marketplace happen whether you like it or not. Good marketing encourages the right sort of conversations.

Seth GodinSlide959

When trouble arises and things look bad, there is always one individual who perceives a solution and is willing to take command. Very often, that individual is crazy.

Dave BarrySlide960

Products that are remarkable get talked about.

Seth GodinSlide961

Marketing is the way your people answer the phone, the typesetting on your bills, and your returns policy.

Seth GodinSlide962

meme \MEEM\

noun: an idea, behavior, style, or usage that spreads from person to person within a culture(how market driven thinking spreads)Slide963

You can't fool all the people, not even most of the time. And people, once unfooled, talk about the experience.

Seth GodinSlide964

If you're frightened of making a mistake, you won

't make a thing.John Taylor,

Director of Design, GM

's APExSlide965

Knowing what to do is very, very different than actually doing it.

Seth GodinSlide966

Companies need to come down from their Ivory Towers and talk to the teeming refuse of consumers.

From the "Gluetrain" ManifestoSlide967

If you are marketing from a fairly static annual budget, you're viewing marketing as an expense. Good marketers realize that marketing is an investment.

Seth GodinSlide968

"Tchotchke" comes from the Yiddish "tshatshke," and ultimately from a now-obsolete Polish word, "

czaczko." "Tchotchke" is a pretty popular word these days, but it wasn

'

t commonly used in English until the 1970s."Tchotchke" is pronounced "CHAHCH-kuh"Slide969

Marketing is not an emergency. It's a planned, thoughtful exercise that started a long time ago and doesn’t end until you

're done. Seth GodinSlide970

No one really listens to anyone elseand if you try it for a while

you’ll see why.Mignon McLaughlinSlide971

People rarely buy what they need. They buy what they want.

Seth GodinSlide972

The less you know, the more you believe.

BonoSlide973
Slide974

Some people get frustrated by change and get left behind.

Colum Slevin, ILMSlide975

You can hype a questionable product for a little while, but you’ll never build an enduring business.

Victor KiamSlide976

Good marketers measure. Seth GodinSlide977

“Mr. Madison, what you’ve just said is one of the most insanely idiotic things I have ever heard. At no point in your rambling, incoherent response were you even close to anything that could be considered a rational thought. Everyone in this room is now dumber for having listened to it.”

"Principal Max Anderson" in the movie "Billy Madison"Slide978

Good marketers tell a story.

Seth GodinSlide979

flippant \FLIP-unt\

adjective: lacking proper respect or seriousnessSlide980

People are selfish, lazy, uninformed and impatient. Start with that and you'll be pleasantly surprised

by what you find. Seth GodinSlide981

Innovation isn’t the key to economic growth. Management is the key to economic growth.

Howard Anderson, founder of Yankee GroupSlide982

Things do not just happen;

things are made to happen.

John F. KennedySlide983
Slide984

The key to evangelism is a great product. It is easy, almost unavoidable, to catalyze evangelism for a great product.

It is hard, almost impossible, to catalyze evangelism for crap. Guy KawasakiSlide985

Honesty may be the best policy but it's important to remember that apparently, by elimination, dishonesty is the second-best policy.

George CarlinSlide986

Marketing that works is marketing that people choose to notice.

Seth GodinSlide987

Choose your customers. Fire the ones that hurt your ability to deliver the right story to the others.

Seth GodinSlide988

There are two kinds of companies. Companies that work to lower prices (like Amazon, most of the time) and companies that work to raise prices (like the music industry, all of the time).

Jeff BezosAmazon.comSlide989

A product for everyone rarely reaches much of anyone.

Seth GodinSlide990

Companies attempting to "position" themselves first need to take a position. Optimally, it should relate to something their market actually cares about.

From the "Gluetrain" Manifesto Slide991

Some people like my advice so much that they frame it upon the wall instead of using it.

Gordon R. DicksonSlide992

Stressed spelled backward is

desserts. Coincidence? Slide993
Slide994

If one took no chances, one would not fly at all. Safety lies in the judgment of the chances one takes.

Charles LindberghSlide995

Don't be afraid to see what you see.

Ronald ReaganSlide996

Facts are stubborn things.Ronald ReaganSlide997

Communism won't work because people like to own stuff.

Frank ZappaSlide998

Creativity is allowing yourself to make mistakes.

Art is knowing which ones to keep.Scott AdamsSlide999

Show me a thoroughly satisfied man and I will show you a failure.

Thomas EdisonSlide1000

Goodwill is the one and only asset that competition cannot undersell or destroy.

Marshall FieldSlide1001

If Columbus had had an advisory committee, he'd probably still be at the dock.

Arther Goldbergformer Supreme Court JusticeSlide1002

To get something done, a committee should consist of no more than three people, two of whom are absent.Robert CopelandSlide1003
Slide1004

Those who cannot change their minds cannot change anything.

George Bernard ShawSlide1005

To love what you do and feel that it matters—

how could anything be more fun?Katherine GrahamSlide1006

The man who follows the crowd will usually get no further than the crowd. The man who walks alone is likely to find himself in places no one has ever been.

Alan Ashley-PittSlide1007

Any darn fool can make something complex; it takes a genius to make something simple.

Pete SeegerSlide1008

There are two ways to live your life. One is as though nothing is a miracle. The other is as though everything is a miracle.

Albert EinsteinSlide1009

Words are plentiful; deeds are precious.

Lech WalesaSlide1010

When you buy, use your eyes and your mind,

not your ears.Czech proverbSlide1011

Don't take yourself too seriously.

And don't be too serious about not taking yourself too seriously.

Howard OgdenSlide1012

Whether you think that you can

or that you can't,

you are usually right.

Henry FordSlide1013
Slide1014

Don't put a limit on what can be accomplished.

Christopher ReeveSlide1015

Carpe diem, quam minimum credula a postero.

("Seize the day, and put the least possible trust in tomorrow.")

HoraceSlide1016

If you would be a real seeker after truth, it is necessary that at least once in your life you doubt, as far as possible, all things.

Rene DescartesSlide1017

Plan for the future because that's where you are going to spend the rest of your life.

Mark TwainSlide1018

I like work. It fascinates me. I can sit and look at it for hours.

Jerome K JeromeSlide1019

I'm not good in groups.

It's difficult to work in a group when you

'

re omnipotent. "Q"ST: TNGSlide1020

Yes, we have a dress code. You have to dress.

Scott McNealySlide1021

It's this whole gung-ho super-organism thing that I just can

't get. I try, but I just don't get it. What is it—I

'

m supposed to do everything for the colony? What about my needs? "Z" (Woody Allen)

AntzSlide1022

I had to make some optimistic assumptions to meet the revenue target. In week three, we're visited by an alien named D

'utox Inag who offers to share his advanced technology.

"Dilbert"Slide1023
Slide1024

"We can dispense with the pleasantries, Commander. I am here to get you back on schedule."

"Darth Vader"Slide1025

Police-mentality planners design workplaces the way they would prisons: optimized for containment at minimal cost.

Tom DeMarcoSlide1026

In an information economy, the most valuable company assets drive themselves home every night. If they are not treated well, they do not return the next morning.

Peter ChangSlide1027

Cubicles have become such an icon of nasty workplaces that it'

s shocking that the companies who manufacture them still have the chutzpah to pretend that they're efficient, productive, and pleasant.

Joel SpolskySlide1028

Today's open plan office is a wasteland. It saps vitality, blocks talent, frustrates accomplishment. It is the daily scene of unfulfilled intentions and failed effort.

Robert PropstSlide1029

Arranged row upon row in air-conditioned rooms, waited upon by crisp, young, white-shirted men who move softly among them like priests serving in a shrine, the computers go about their work quietly and, for the most part, unseen by the public.

Time Magazine in 1965Slide1030

Accomplishing the impossible means only that the boss will add it to your regular duties.

Doug LarsonSlide1031

First question in the Management Quiz: Do you believe that anything you don't understand must be easy to do?

Scott AdamsSlide1032

A product manager can be defined as someone who has all of the responsibility and none of the power.

Guy KawasakiSlide1033
Slide1034

Seniority and society were the dominant factors in army promotion. Deportment counted a great deal. Brains came a bad fourth.

David Lloyd GeorgeSlide1035

Hard work is damn near as overrated

as monogamy. Huey P LongSlide1036

One only needs two tools in life: WD-40 to make things go

and duct tape to make them stop. G M WeilacherSlide1037

Technology is dominated by two types of people: those who understand what they do not manage, and those who manage what they do not understand.

"Archibald Putt"Research/Development Magazine

January 1976Slide1038

Individual Contributor: An employee who does the work.

Juergen RudnickSlide1039

There is a computer disease that anybody who works with computers knows about. It's a very serious disease and it interferes completely with the work. The trouble with computers is that you play with them.

Richard FeynmanSlide1040

One of the advantages of being disorderly is that one is constantly making exciting discoveries.

A A MilneSlide1041

In a world where we are forced to conform to society, it is necessary to have personal chaos.

Thomas ArmstongSlide1042

In all large corporations, there is a pervasive fear that someone somewhere is having fun with a computer on company time.

John C DvorakSlide1043
Slide1044

If a company won't trust me to use the Internet effectively,

I don't care to work for them.

Mike GunderloySlide1045

Whenever you hear the phrase "lean and mean" replace it with what it really connotes: failing and frightened.

Tom DeMarcoSlide1046

We're all working harder and faster. But unless we

're having fun, the transformation doesn’t work.

Jack WelchSlide1047

Treating your rocket scientist employees as if they were still in kindergarten is not an isolated phenomenon. Almost every company has some kind of incentive program that is insulting and demeaning.

Joel SpolskySlide1048

We trained hard but it seemed that every time we were beginning to form into teams, we would be reorganized. I was to learn later in life that we tend to meet any new situation by reorganizing.

Gaius Petronius Arbiter(circa 27

-

66 AD)Slide1049

If you want creative workers, give them enough time to play.

John CleeseSlide1050

If you think your teacher is tough, wait till you get a boss. He doesn’t have tenure.

Bill GatesSlide1051

Never underestimate the power of stupid people in large groups.

John Kenneth GalbraithSlide1052

Success is a science; if you have the conditions, you get the result. Oscar WildeSlide1053
Slide1054

You needed a cool name to put on a T-shirt, and you needed a T-shirt to give to people. It was part of getting people excited enough to work 70 hours a week.

Erich RingewaldAppleSlide1055

Poor management can increase software costs more rapidly than any other factor.

Barry BoehmSlide1056

By working faithfully eight hours a day, you may get to be a boss and work twelve hours a day.

Robert FrostSlide1057

An engineer will not be motivated to make a shareholder rich.

Peter DruckerSlide1058

The squeaky wheel may get the most oil, but it is also the first to be replaced.

Marilyn Vos SavantSlide1059

All good work is done in defiance of management.

Bob WoodwardSlide1060

If you notice a lot of attention being given to process improvement, it'

s a sure sign that all the smart employees have left the company and those who remain are desperately trying to find a "process" that is so simple that the boneheads who remain can handle it. Scott AdamsSlide1061

Some folks can look so busy doing nothin' that they seem indispensable.

Kin HubbardSlide1062

To do great work, a man must be very idle as well as very industrious.

Samuel ButlerSlide1063
Slide1064

It is necessary to work, if not from inclination, at least from despair. Everything considered, work is less boring than amusing oneself.

Charles BaudelaireSlide1065

Malingering is a subject upon which I have sometimes thought of writing a monograph.

Sir Arthur Conan DoyleSlide1066

Your role may be thankless, but if you're willing to give it your all, you might just bring success to those who outlast you.

E L KerstenSlide1067

The country is accustomed to having foreign workers come here for unpleasant, low-paying jobs. Why shouldn’t programming go the same way?

Richard EtterSlide1068

People who work sitting down get paid more than people who work standing up.

Ogden NashSlide1069

At that time I did not yet know the frightening anesthetic power of company papers, their capacity to hobble, dowse, and dull every leap of intuition and every spark of talent.

Primo LeviSlide1070

Anyone can make a project fail through sheer luck. Only the savvy know how to do it by design.

Naomi KartenSlide1071

We each have only enough strength to complete those assignments that we are fully convinced are important.

Johann Wolfgang von GoetheSlide1072

Deprived of meaningful work, men and women lose their reason for existence; they go stark, raving mad.

Fyodor DostoevskiSlide1073

The bulk of the causes of low quality and low productivity belong to the system and thus lie beyond the power of the work force.

W Edwards DemingSlide1074

As regards intellectual work, it remains a fact, indeed, that great decisions in the realms of thought and momentous discoveries and solutions of problems are only possible to an individual working in solitude.

Sigmund FreudSlide1075

There is no such thing as group originality or

group creativity. Edwin LandSlide1076

If your project doesn’t work, look for the part that you didn’t think was important.

Arthur BlochSlide1077

Status meetings can become a form of structured harassment.

Patrick BaileySlide1078

In some schools they have abolished failing grades and they’ll give you as many times as you want to get the right answer. This doesn’t bear the slightest resemblance to anything in real life.

Bill GatesSlide1079

Something is usable if it behaves exactly as expected.

Joel SpolskySlide1080

If we don't change direction soon, we

'll end up where we were going.Professor Irwin CoreySlide1081

Everything popular is wrong.

Oscar WildeSlide1082
Slide1083

Experience is simply the name we give our mistakes.

Oscar WildeSlide1084

I dislike arguments of any kind. They are always vulgar,

and often convincing. Oscar WildeSlide1085

The young are always ready to give to those who are older than themselves the full benefits of their inexperience.

Oscar WildeSlide1086

Life is too important to be taken seriously.

Oscar WildeSlide1087

The pure and simple truth is rarely pure and never simple.

Oscar WildeSlide1088

The salesman knows nothing of what he is selling, save that he is charging a great deal too much for it.

Oscar WildeSlide1089

Anyone can make the simple complicated. Creativity is making the complicated simple.

Charles MingusSlide1090

Marketing is like bug spray. After a while everyone's immune to it and you have to think of something totally different.

Antonio BertoneSlide1091

The trouble with having an open mind, of course, is that people will insist on coming along and trying to put things in it.

Terry PratchettSlide1092
Slide1093

Education is what you get when you read the fine print; experience is what you get when you don't.

Pete SeegerSlide1094

Don't start an argument with somebody who has a microphone when you don

't.Harlan EllisonSlide1095

Design consists of creating things for clients who may not know what they want until they see what you’ve done, then they know exactly what they want but it'

s not what you did.Brian Sooy

creator of the typeface

'Lucerna'Slide1096

In the end, the details of a matter are important. The right and wrong of one's way of doing things are found in trivial matters.

Yamamoto TsunetomoSlide1097

Kludge: an ill-assorted collection of poorly-matching parts, forming a distressing whole.Jackson W. Granholm

Datamation, 1962Slide1098

The one test of innovation is the value it brings us, the result. Anything else is just... showing off.

From an IBM television adSlide1099

The main thing is to keep the main thing

the main thing.Dan BrownSlide1100

Beware the lollipop of mediocrity; lick it once and you’ll suck forever.

Brian WilsonSlide1101

Lay down thy packet, now O friend,

and sleep.Last line of a poem written by

Venton

Cerf (co-inventor of TCP/IP) when ARPANET closed down in 1990Slide1102
Slide1103

Green's Theorem:

For any story, in any group of people there will be at least one person who has not heard the story. Slide1104

verisimilitude

\ver-uh-suh-MIL-uh-tood; -tyood\ noun

: the appearance of truth; the quality of seeming to be trueSlide1105

Life is just one damned thing after another.

Elbert HubbardSlide1106

It is not who is right,

but what is right,

that is of importance.

Thomas HuxleySlide1107

What people say, what people do, and what they say they do are entirely different things.

Margaret MeadSlide1108

"As of tomorrow, employees will only be able to access the building using individual security cards. Pictures will be taken next Wednesday, and employees will receive their cards in two weeks."

A clueless managerSlide1109

"E-mail is not to be used to pass on information or data. It should be used only for company business."

A clueless managerSlide1110

"This project is so important we can't let things that are more important interfere with it."

A clueless managerSlide1111

"Doing it right is no excuse for not meeting the schedule."

A clueless managerSlide1112

"Teamwork is a lot of people doing what I say."

A clueless managerSlide1113

"We know that communication is a problem but the company is not going to discuss it with the employees."

A clueless managerSlide1114

"What I need is an exact list of specific unknown problems we might encounter."

A clueless managerSlide1115

cybrarian \sye-BRAIR-ee-un\

noun: a person whose job is to find, collect, and manage information that is available on the World Wide WebSlide1116

There is not enough time to do all the nothing

we want to do.Bill WattersonSlide1117

At Sony, we assume that all products of our competitors have basically the same technology, price, performance, and features. Design is the only thing that differentiates one product from another in the marketplace.

Norio Ohga

Sony CorporationSlide1118

For every percent of sales invested in product design,

profits rise by 3 to 4%.John Howkins

The Creative EconomySlide1119

Perfection is finally attained not when there is nothing left to add but when there is nothing left to remove.

Antoine de Saint-ExuperySlide1120

Whatever your current plan is, if it

's looking a year out, it probably really sucks.

Lisa DusseaultSlide1121
Slide1122

Unless you are independently wealthy,

you must work to a schedule. Watts Humphrey, IBMSlide1123

If you don't make your own schedule, somebody else will. Then that person will control your work.

Watts Humphrey, IBMSlide1124

I am discouraged by the number of people working now who have not bothered to learn the basics of IT—and yet, without IT, there is no business.

Kristin ZhivagoSlide1125

I have always found that plans are useless, but planning is indispensable.

Dwight D. EisenhowerSlide1126

Any idiot can face a crisis, it is this day-to-day living that wears you out.

Anton ChekhovSlide1127

For some reason, I was stimulated by marketing and fascinated with how commercials would sell a product. So I got my degree in marketing.

Scott "Carrot Top" Thompson Slide1128

Opportunity is missed by most people because it's dressed in overalls and looks like work.

Thomas EdisonSlide1129

boondoggle /BOON-dah-gul

/ noun

1. a braided cord worn by Boy Scouts as a neckerchief slide, hatband, or ornament; 2. a wasteful or impractical project or activity often involving graftSlide1130

When Microsoft looks at new ideas, they don't evaluate whether the idea will move the industry forward, they ask, "how will it help us sell more copies of Windows?"

Bill GatesSlide1131

Sometimes ideas are born out of necessity; you solve a problem for yourself and you hopefully solve it for a number of other people too.

Sabeer Bhatia, co-founder of HotmailSlide1132

If you can't explain it simply, you don

't understand it well enough.Albert EinsteinSlide1133

You need to have thoughtful thoughts to be a thought leader.

David Meerman ScottSlide1134

Nothing in the world can take the place of persistence. Talent will not; nothing is more common than unsuccessful men with talent. Genius will not; unrewarded genius is almost a proverb. Education will not; the world is full of educated derelicts. Persistence and determination alone are omnipotent.

Calvin CoolidgeSlide1135

mythomania \mith-uh-MAY-nee-uh\

noun: an excessive or abnormal propensity for lying and exaggeratingSound like anyone you know? Slide1136

Fall seven times; stand up eight.

Japanese proverbSlide1137

I’ve never stopped trying and I’ve never tried stopping.

Dolly PartonSlide1138

He who hesitates is not only lost, but miles from the next exit.

UnknownSlide1139

I don't care what kind of business you

're in, if you lose the customers, you're dead.

Lee IococcaSlide1140
Slide1141

Most people have the will to win, fewer have the will to

prepare to win. Bobby KnightSlide1142

Strong promotion will hasten the death of a weak product.Steve JohnsonSlide1143

sprachgefuhl

\SHPRAHKH-guh-fuel\ noun: an intuitive sense of what is linguistically appropriateSlide1144

Everybody gets so much information all day long that they lose their common sense.

Gertrude SteinSlide1145

We’ve heard that a million monkeys at a million keyboards could produce the complete works of Shakespeare; now, thanks to the internet, we know that is not true.

Robert WilenskySlide1146

obstinate \AHB-stuh-nut\

adjective: perversely adhering to an opinion, purpose, or course in spite of reason, arguments, or persuasionSound like anyone you know?Slide1147

The trouble with you is your lack of inconsistency.

Sid HartmanMinneapolis sports columnistSlide1148

It turns out that "marketing" is just making the product good enough that people spread it on their own.

Blake Ross, Creator of FireFoxSlide1149

You will never "find" time for anything.

If you want time, you must make it.

Charles BruxtonSlide1150
Slide1151

Obscurantism

noun: opposition to the spread of knowledge : a policy of withholding knowledge from the general publicSlide1152

There are two ways to get famous in cyberspace: say something clever and memorable or say something outrageous. And unfortunately, it'

s a lot easier to be outrageous than clever and memorable.Paul Saffo Slide1153

Today is the tomorrow you worried about yesterday,

and all is well.Robert CarterSlide1154

You can learn a lot more from listening than you can from talking. Take a seat, shut your mouth, and don't argue back.

It's physically impossible to listen with your mouth open.

John Moe, radio hostSlide1155

Murphy's First Law:

Nothing is as easy as it looks.Slide1156

Murphy's Second Law: Everything takes longer than you think. Slide1157

Murphy's Third Law:

If something can go wrong, it will. Slide1158

Murphy's Fourth Law:

If there is a possibility that several things can go wrong, then the one that will cause the greatest damage will be the one to go wrong.Slide1159

Murphy's Fifth Law:

If anything just cannot go wrong, it will anyway.Slide1160

Murphy'

s Sixth Law: If you perceive that there are four possible ways in which a procedure can go wrong and circumvent these, then a fifth way, unprepared for, will promptly develop.Slide1161

Murphy's Seventh Law: Left to themselves, things tend to go from bad to worse.Slide1162

Murphy's Eighth Law:

If everything seems to be going well, you have obviously overlooked something.Slide1163

We act as though comfort and luxury were the chief requirements of life, when all that we need to make us really happy is something to be enthusiastic about.

Charles KingsleySlide1164

Whatever you can do or dream you can, begin it. Boldness has genius, power, and magic in it. Begin it now.

GoetheSlide1165

If you don't find it in the index,

look very carefully through the entire catalog.

Sears, Roebuck, and Co. Consumer

's Guide, 1897Slide1166

The universe is full of magical things patiently waiting for our wits to grow sharper.

Eden PhillpotsSlide1167

Our major obligation is not to mistake slogans for solutions.

Edward R. MurrowSlide1168

Never express yourself more clearly than you are able to think.

Neils BohrSlide1169

Meetings are indispensable when you don't want to do anything.

John Kenneth GalbraithSlide1170
Slide1171

When all is said and done, most of us like what we like and make up reasons for it afterwards.

Soren F. PetersenSlide1172

Just because I don

't care doesn’t mean

I don

't understand.Homer SimpsonSlide1173

Nothing is more dangerous than an idea, when you have only one idea.

Emile-Auguste ChartierSlide1174

A ship is safe in harbor but that

's not what ships are for.William SheddSlide1175

In the Beginning there was nothing,

which exploded.Terry PratchettSlide1176

For what a man would like to be true, that he more readily believes.

Francis BaconSlide1177

restive \RES-tiv\ adjective

1. stubbornly resisting control; balky

2. marked by impatience or uneasiness; fidgetySlide1178

Soon we will all face a choice between what is right andwhat is easy.

"Aldus Dumbledore"Harry Potter and the Order of the PhoenixSlide1179

They who lack talent expect things to happen without effort.

Eric HofferSlide1180
Slide1181

Many important aspects of work are invisible, not because they are hidden, but because it doesn’t occur to anyone to pay attention to them.

Karen Holtzblatt and Hugh Beyer

Contextual DesignSlide1182

confabulate

\kun-FAB-yuh-layt

\

verb

1 : to talk informally : chat

2 : to hold a discussion : confer 3 : to fill in gaps in memory by fabricationSlide1183

Human beings were not meant to sit in little cubicles staring at computer screens all day, filling out useless forms and listening to eight different bosses drone on about mission statements.

Peter Gibbons (Ron Livingston) in"Office Space"Slide1184

Everyone thinks of changing the world

but no one thinks of changing himself.

Leo TolstoySlide1185

 I have learned to use the word "impossible"

with the greatest caution.Wernher von Braun, rocket scientistSlide1186

We saw it as a really cool thing that we'd like to actually own, and I guess we reasonably thought that other people would like to own it too.

Ted Wobber, DEC Research(on a predecessor of the iPod)Slide1187

I honestly believe that people of my generation despise authenticity, mostly because they're all

so envious of it.Chuck KlostermanSlide1188

One of the things wrong with the computer industry today is that most of the people running the companies don't love computers.

They don't love what they create.

And people at Apple do.

Steve JobsSlide1189

We had a reason for being that wasn’t just about making money.Jonathan

IveSlide1190
Slide1191

We are not retreating. We are advancing in another direction.Douglas MacArthur Slide1192

I never cease being dumbfounded by the unbelievable things

that people believe. Leo RostenSlide1193

The power of accurate observation is commonly called cynicism

by those who have not got it.George Bernard ShawSlide1194

My specialty is being right

when other people are wrong.George Bernard ShawSlide1195

When people are free to do as they please,

they usually imitate each other.Eric HofferSlide1196

A facility for quotation covers the absence of original thought.Dorothy L. SayersSlide1197

Politics is the art of preventing people from taking part in affairs which properly concern them.Paul ValerySlide1198

Advertising is the tax you pay for being unremarkable.Robert Stephens

founder of the Geek SquadSlide1199

To know that we know what we know,

and that we do not know what we do not know,

that is true knowledge.

ConfuciusSlide1200
Slide1201

You must be the change

you wish to see in the world.Mahatma GandhiSlide1202

The more you tighten your grip, the more star systems

will slip through your fingers. "Princess Leia"Slide1203

Reality is that which, when you stop believing in it,

doesn’t go away.Philip K. DickSlide1204

Communication Breakdown, It

's always the same.I'

m having a nervous breakdown,

Drive me insane! "Communication Breakdown"Led Zeppelin Slide1205

One of the oldest human needs is having someone to wonder where you are when you don't come home at night.

Margaret Mead Slide1206

If we're going to make this decision based on opinions, we

're going to use my opinion.Jim BarksdaleSlide1207

It's the duty of the comedian to find out where the line is drawn and cross it deliberately.

George CarlinSlide1208

No battle plan survives contact with the enemy

Helmuth von Moltke the ElderSlide1209

To create a new standard, it takes something that's not just a little bit different, it takes something that

's really new and really captures people's imagination.

Bill GatesSlide1210
Slide1211

Buddha said that all men have eighty-three burdens. If we succeed in eliminating one, we automatically acquire another. The secret of life is to adjust to eighty-three and avoid at all costs acquiring the eighty-fourth.Slide1212

idée fixe\ee-day-FEEKS\ : 

noun : an idea that dominates one'

s mind especially for a prolonged period : obsession Slide1213

At the sneak preview of "The Wizard of Oz" in 1939, producers debated about removing one of the songs because it seemed to slow things down. They finally decided to leave it in. The song: "Over the Rainbow." Slide1214

If you're not in control of your calendar, you

're not in control.Slide1215

To be or not to be. That

's not really a question.Jean-Luc Godard Slide1216

innocuous

\ih-NAH-kyuh-wus\ : adjective : not likely to give offense or to arouse strong feelings or hostility : inoffensive, insipid

Is your positioning

innocuous?Slide1217

As long as people will accept crap, it will be financially profitable to dispense it."Dick CavettSlide1218

If you take pride in what you do and put out a great product, people will find you. Tim MannersSlide1219

By the year 2040, the World Wide Web will exceed humanity in processing power.Kevin KellySlide1220
Slide1221

In 2008, the Web and its nodes (including your computer)

uses 5% of the world's power.

Kevin KellySlide1222

In order to create a great product, you actually have to live with it.

Steve HorowitzGoogleSlide1223

A little inaccuracy sometimes saves tons of explanation. SakiSlide1224

Quality is when the customer returns and the product doesn’t.Slide1225

Quality is not an act; it is a habit.AristotleSlide1226

Quality means doing it right when no one is looking.Henry FordSlide1227

Quality has to be caused, not controlled.Phillip CrosbySlide1228

A project is one small step for the project sponsor, one giant leap for the project manager.Slide1229

You can con a sucker into committing to an impossible deadline, but you cannot con him into meeting it.Slide1230
Slide1231

SPREZZATURA:  a certain nonchalance, so as to make whatever one does appear to be without effort. It is the ability to display an easy facility in accomplishing difficult actions which hides the conscious effort that went into them.Slide1232

Why is it that we spend 12 months getting our kids to walk and talk and then spend the rest of their lives telling them to sit down and be quiet?Slide1233

Men, working together, can accomplish anything.

Paul Brickhillauthor of The Great EscapeSlide1234

The best messages resonate because they say what you’ve been trying to articulate already.Steve JohnsonSlide1235

Choosing the lesser of two evils is still choosing evil.

Jerry GarciaSlide1236

If you torture the data long enough, it will confess to anything you want.

John ThompsonPresident of BestBuy.comSlide1237

Prolix \proh-LIKS\ (adjective): unduly prolonged or drawn out: too long; marked by or using an excess of words

Is your messaging prolix?Slide1238

To hold a man responsible for anything he does not control

is to behave with blind idiocy. Robert A. HeinleinSlide1239

An anecdote is not a statistic.D

'Arcy SaltzmannSlide1240
Slide1241

The singular of data is anecdote.Amy PerforsSlide1242

The plural of "anecdote" is not "fact."Cory Doctorow Slide1243

You don't want a product

designed by your customers; you want a product inspired by your customers.Slide1244

You just fulfilled the first rule of law enforcement: make sure when your shift is over you go home alive. Here endeth the lesson. "Jim Malone" (Sean Connery )

in "The Untouchables"Slide1245

I get up every morning determined to both change the world and have one hell of a good time. Sometimes this makes planning my day difficult.E. B. WhiteSlide1246

If we couldn’t laugh, we would all go insane.

Jimmy BuffettSlide1247

I like long walks, especially when they are taken by people who annoy me.Noel CowardSlide1248

lollygag \LAH-lee-gag\ (verb)

: to spend time idly, aimlessly, or foolishly : dawdle

I spend too much time lollygagging

on the internet. Do you?Slide1249

He doesn’t think about things. He has opinions, but no ideas.

Sue GraftonSlide1250
Slide1251

I am a personal optimist but a skeptic about all else.

George CarlinSlide1252

I won't insult your intelligence by suggesting that you really believe what you just said.

William F. Buckley, Jr. Slide1253

If the phone doesn’t ring, it's me.

Jimmy BuffettSlide1254

When you encounter seemingly good advice that contradicts other seemingly good advice, ignore them both.Al FrankenSlide1255

Time is what we want most, but what we use worst.

William Penn Slide1256

Active, successful natures act, not according to the dictum 'know thyself

', but as if there hovered before them the commandment: will a self and thou shalt become a self. Friedrich NietzscheSlide1257

A person is what he thinks about all day long.

Ralph Waldo Emerson Slide1258

Circumstances do not make a person, they reveal him.James AllenSlide1259

To apply general tools to specific problems is to fail. You need to know the market; you need to know the customers; you need to know the limits of manufacturing and the limits of your own creative people.

Michael CrichtonSlide1260
Slide1261

The megalomaniac pleasure of creation produces a type of elation which cannot be compared with that experienced by other mortals.Edmund Berger Slide1262

There seems to be a deep instinct in human beings for making everything compulsory that isn’t forbidden.Robert A. Heinlein

The Moon Is A Harsh MistressSlide1263

Opinions are cheap; facts are expensive.

Andrew NeilSlide1264

Flibbertigibbet 

\flib-er-tee-JIB-ut\ (noun):a silly, flighty personSlide1265

Be obscure clearly.E. B. White Slide1266

Listening, Designing, Coding, Testing. That's all there is to software. Anyone who tells you different is selling something.

Kent BeckSlide1267

I contradict myself.I am large.

I contain multitudes.Walt WhitmanSlide1268

The world hates change yet it is the only thing that has brought progress.Charles KetteringSlide1269

If you have too many nice people in your marketing department, you are probably headed for trouble.Bill DavidowSlide1270

Never promise more than you can perform.

Publilius SyrusSlide1271

The successful professional for the twenty-first century is either a business-savvy technologist or

a technology-savvy businessperson.Alan CooperSlide1272

"Illiterate? Write for free help!"From a bumper stickerSlide1273

By age 20, today's kids have spent 20,000 hours online, the same amount of time a professional piano player would have spent practicing.

Dr. Urs GasserSlide1274

'If it ain'

t broke, don't fix it'

is the slogan of the complacent, the arrogant or the scared. It

's an excuse for inaction, a call to non-arms.

Colin PowellSlide1275

Build something people want. Paul Graham

YCombinatorSlide1276

What this country needs is more free speech worth listening to.Hansell B. DuckettSlide1277

Advertising is the price you pay for having an unremarkable product or service.Jeff BezosSlide1278

Agile is often an attempt to manage our executives rather than to be responsive to the market. Nainil Chheda Slide1279
Slide1280

If you have to write your ethics rules down, you’ve already lost.Tom ClancySlide1281

Nobody will pay you to solve a non-problem.

Vinod Khosla Sun MicrosystemsSlide1282

Time spent looking back in anger is time wasted.

Mary StewartSlide1283

Strategy is deciding whose business you are going to turn away.David H. MaisterSlide1284

A horse may pull the cart, but you do not ask the horse where it wishes to go.Slide1285

‘Always’ and ‘never’ are two words you should always remember never to use.Wendell JohnsonSlide1286

If you can find something everyone agrees on, it's wrong.

Mo UdallSlide1287

Never mistake activity for achievement.John WoodenSlide1288

You couldn’t see it if you saw it. LaBoeuf

"True Grit"Slide1289
Slide1290

We don't want to let perfect be

the enemy of good.Amy KudwaSlide1291

A value proposition of 'increased productivity

' is the last refuge of scoundrels.April DunfordSlide1292

Fractious \FRAK-shus\

adjective: 1 : tending to be troublesome, unruly; 2 : quarrelsome, irritableSlide1293

News is what somebody somewhere wants to suppress; all the rest is advertising.Lord NorthcliffeSlide1294

The art of leadership is saying no, not yes. It is very easy to say 'yes.

'Tony BlairSlide1295

The true measure of a man is how he treats someone who can do him absolutely no good.Samuel JohnsonSlide1296

When everything is easy, one quickly gets stupid.

Maxim GorkySlide1297

The middle of the road is where the white line is—and that's the worst place to drive.

Robert FrostSlide1298

Do the best you can, and don't take life too serious.

Will RogersSlide1299
Slide1300

Only those who will risk going too far can possibly find out how far one can go.T.S. EliotSlide1301

It's not wise to violate rules until you know how to observe them.

T.S. Eliot Slide1302

Truth is so rare that it is delightful to tell it.Emily DickinsonSlide1303

We may encounter many defeats but we must not be defeated.Maya Angelou Slide1304

There's a world of difference between truth and facts. Facts can obscure the truth.

Maya AngelouSlide1305

There cannot be a stressful crisis next week. My schedule is already full.Henry Kissinger Slide1306

The shortest way to do many things is to do only one thing at once.Samuel SmilesSlide1307

No matter how short it is, a story should have a beginning, a middle, and an end. Don't forget the story. You can tell a story in ten seconds.

Raoul ServaisSlide1308

I like to do all the talking myself. It saves time, and prevents arguments.Oscar WIldeSlide1309

When a person can no longer laugh at himself, it is time for others to laugh at him.Thomas SzaszSlide1310

hyperbole

\hye-PER-buh-lee\ noun: extravagant exaggeration

How much of your messaging is hyperbole?Slide1311

People only see what they are prepared to see. Ralph Waldo EmersonSlide1312

Do not say things. What you are stands over you the while and thunders so that I cannot hear what you say to the contrary.Ralph Waldo EmersonSlide1313

For any business, Top line is vanity,

Bottom line is sanity, Cash flow is reality.Slide1314

CREATIVITY is thinking up new things. INNOVATION is doing new things.Theodore LevittSlide1315

In the business world, the rearview mirror is always clearer than the windshield.Warren BuffettSlide1316

42.7% of all statistics are made up on the spot.

Steven WrightSlide1317

You cannot bore someone into buying your product.

David OgilvySlide1318
Slide1319

In matters of style, swim with the current; in matters of principle, stand like a rock. Thomas JeffersonSlide1320

The longer you work on a story, the more you can find yourself losing direction. No detail is too small. You just don't know what your story is anymore.

Ed CraySlide1321

When things aren’t working, think

smarter, not louder.

Derek SiversSlide1322

At the end of the day, all you have is your friends.

Ariel HyattSlide1323

Leadership is based on inspiration, not domination; on cooperation, not intimidation.William Arthur WardSlide1324

The single biggest problem in communication is the illusion that it has taken place.George Bernard ShawSlide1325

The more elaborate our means of communication, the less we communicate.Joseph PriestleySlide1326

As a rule, software systems do not work well until they have been used, and have failed repeatedly, in real applications. Dave ParnasSlide1327

Never become so much of an expert that you stop gaining expertise. View life as a continuous learning experience.Denis WaitleySlide1328

Two things are infinite: the universe and human stupidity; and I'm not sure about the universe.

Albert EinsteinSlide1329

Normal people don't understand this concept; they believe that if it ain

't broke, don't fix it. Engineers believe that if it ain

'

t broke, it doesn’t have enough features yet.Scott AdamsSlide1330

Why is it so important to answer customer questions? Because that's what selling is.

Kristin ZhivagoSlide1331

A moment's insight is sometimes worth a life

's experience.Oliver Wendell HolmesSlide1332

It is good to be without vices, but it is not good to be without temptations.Walter BagehotSlide1333

If you want to achieve excellence, you can get there today. As of this second, quit doing less-than-excellent work.Thomas J WatsonSlide1334

You do not lead by hitting people over the head — that's assault, not leadership.

Dwight D EisenhowerSlide1335

Quality is never an accident. It is always the result of an intelligent effort.John RuskinSlide1336

It's not possible to do

the wrong thing the right way.Mark SchlerethSlide1337
Slide1338

The enemy of inquiry is authoritarian certainty.

M. Robert GardnerSlide1339

No one over paid to see someone juggle one thing.Slide1340

If you chase two rabbits at once, both will get away.Slide1341

cogent

\KOH-junt\ adjective: appealing forcibly to the mind or reason, convincing, pertinent, relevantSlide1342

Solve real problems. People don't argue the cost of a fire hose when their house is on fire.

Steve JohnsonSlide1343

A mind stretched by a new idea can never go back to its original dimensions.Oliver Wendell HolmesSlide1344

The greatest enemy of knowledge is not ignorance, it is the illusion of knowledge.Stephen HawkingSlide1345

You become what you think about.Earl NightingaleSlide1346

No matter how well you know what a person has done and what he thought he was doing when he did it and what he now thinks of what he did, it is impossible to be certain of what he will do next.

Orson Scott CardSlide1347
Slide1348

First draft pick? A guiding thing for me would be a Product Marketing guy, somebody that understands how to apply technology in the market.Bill Campbell, CEO of IntuitSlide1349

A fundamental design and life lesson from the Zen arts is to never use more when less will do. Garr ReynoldsSlide1350

Choose being kind over being right.Richard Carlson, Ph.D.Slide1351

The efficient person gets the job done right; the effective person gets the right job done.From a fortune cookieSlide1352

It is high time that the ideal of success should be replaced by the ideal of

service.Albert EinsteinSlide1353

The most common commodity in this country is unrealized potential.Calvin CoolidgeSlide1354

When you have wisdom that another person knows that he needs, you give it freely. But when the other person doesn’t yet know that he needs your wisdom, you keep it to yourself. Food only looks good to a hungry man.

Orson Scott CardSlide1355

Seeing ourselves as others see us would probably confirm our worst suspicions about them.Franklin P. AdamsSlide1356

They may forget what you said, but they will never forget how you made them feel.Carl W. BuechnerSlide1357

Small minds have always lashed out at what they don't understand. There are those who create… and those who tear down. That dynamic has existed for all time.

Dan BrownSlide1358

glitch

\GLITCH\ noun : a usually minor malfunction; also : an unexpected defect, fault, flaw, or imperfection Slide1359

Whenever someone says "I'm not book smart, but I

'm street smart",all I hear is "I'

m not real smart, but I

'm imaginary smart".Slide1360

More often than not, when someone is telling me a story all I can think about is that I can'

t wait for them to finish so that I can tell my own story that's not only better, but also more directly involves me.Slide1361

Bad decisions make good stories.Slide1362

I'm always slightly terrified when I exit out of Word and it asks me if I want to save any changes to my ten-page research paper that I swear I did not make any changes to.

Steve JohnsonSlide1363

I keep some people's phone numbers in my phone just so I know

not toanswer when they call.

Steve JohnsonSlide1364

The universe is made of stories, not of atoms.

Muriel RukeyserSlide1365

If a man does not know what port he is steering for, no wind is favorable to him.SenecaSlide1366
Slide1367

I despise the pleasure of pleasing people that I despise.

Mary Wortley MontaguSlide1368

People change and forget to tell each other.Lillian HellmanSlide1369

“Ideas always seem strange until you try them on, Brother.”

Brother Cavil, Battlestar GalacticaSlide1370

The greatest lesson in life is to know that even fools are right sometimes.Winston ChurchillSlide1371

A stopped clock is more accurate than a slow one. Bob CorriganSlide1372

Never lend books, for no one ever returns them; the only books I have in my library are books that other folks have lent to me.Jacques Anatole François ThibaultSlide1373

Some people aren’t used to an environment where excellence is expected.Steve JobsSlide1374

Steve Jobs is the master at taking something that might be considered boring—a hunk of electronic hardware—and enveloping it in a story that makes it compellingly dramatic.

Alan DeutschmanSlide1375

Your widget doesn’t inspire. Show me how your widget improves my life, and you’ve won me over. Do it in a way that entertains me, and you’ll have created a true evangelist.

Carmine GalloSlide1376
Slide1377

One must lie under certain circumstances and at all times when one can't do anything about them.

Harper LeeSlide1378

People do not pay attention to boring things.Carmine GalloSlide1379

"Atticus, he was real nice…"

"Most people are, Scout, when you finally see them."

Harper LeeSlide1380

You’ve got to start with the customer experience and work back toward the technology—not the other way around.Steve Jobs Slide1381

The essence of evangelism is to passionately show people how you can make history together. Evangelism has little to do with cash flow, the bottom line, or co-marketing.

Guy KawasakiSlide1382

Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do. If you haven'

t found it yet, keep looking. Don't settle.

Steve JobsSlide1383

Find something you love to do so much, you can't wait for the sun to rise to do it all over again.

Chris GardnerSlide1384

If you don't have passion, you have no energy, and if you don

't have energy, you have nothing.Donald TrumpSlide1385

Great leaders rally people to a better future.Marcus Buckingham

The One Thing You Need to KnowSlide1386
Slide1387

Design is a funny word. Some people think design means how it looks. But of course, if you dig deeper, it

's really how it works.

Steve JobsSlide1388

There's a difference between the production of a person and people who make a production out of everything.

Tom Jackson Slide1389

The only difference between stumbling blocks and stepping stones is the way in which you use them.Unknown Slide1390

No matter what accomplishments you make, somebody helped you.Althea GibsonSlide1391

It doesn’t matter much where you live. It only matters how well you live when you're there.

Unknown Slide1392

The problem with Microsoft is they just have no taste. And I don

't mean that in a small way; I mean that in a big way.Steve JobsSlide1393

perspicuous

\per-SPIK-yuh

-

wus\ adjective

: plain to the understanding especially because of clarity and precision of presentationSlide1394

In theory, theory and practice are the same. In practice, they are not.Yoga BerraSlide1395

Listen more than you talk.Listen first, and join the conversation second.

Casey HibbardSlide1396
Slide1397

Ideas can't do harm—even wrong ideas, even foolish and vicious ideas. People do the harm.

Isaac AsimovSlide1398

Ugly is when the design isn’t generated by real reasons but rather by arbitrariness.Jason Fifield

Ankrom Moisan ArchitectsSlide1399

People respond to incentives, although not necessarily in ways that are predictable or manifest. Steven D. LevittSlide1400

Deliberate practice has three key components: setting specific goals, obtaining immediate feedback, and concentrating as much on technique as on outcome.

Steven D. LevittSlide1401

A person experiences 'cognitive drift

' if more than one second elapses between clicking the mouse and seeing new data on the screen. If ten seconds pass, the person

'

s mind is somewhere else entirely. Steven D. LevittSlide1402

People don't want to buy a quarter-inch drill; they want a quarter-inch hole.

Theodore Levitt Slide1403

mollycoddle

\MAH-lee-kah-dul\ verb: to treat with an excessive or absurd degree of indulgence or attention

(Sound like anyone we know?)Slide1404

They thought their trademark was a magic stamp which did the trick by some sort of voodoo power and that it would keep them rich. Ayn Rand

Atlas ShruggedSlide1405

Whether it's a symphony or a coal mine, all work is an act of creation.

Ayn RandAtlas ShruggedSlide1406
Slide1407

A desk is a dangerous place from which to watch the world.John le CarreSlide1408

Memory is the way we keep telling ourselves our stories—and telling other people a somewhat different version of our stories. Alice Munro Slide1409

I am always at a loss at how much to believe of my own stories. Washington Irving Slide1410

Delighted customers are the only advertisement everyone believes.Guy Kawasaki Slide1411

Life is the only game in which the object of the game is to learn the rules.Ashleigh BrilliantSlide1412

Make failure your teacher, not your undertaker.

Zig ZiglarSlide1413

Life should not be a journey to the grave with the intention of arriving safely in an attractive and well-preserved body, but rather to skid in sideways, chocolate in one hand, champagne in the other, body thoroughly used up, totally worn out and screaming ”WOW! what a ride!"

Hunter S ThompsonSlide1414

The larger the crowd, the more easily they are swayed by emotion rather than by reason.Isaac AsimovSlide1415

When I coded this, only God and I knew what I was doing. Now only God knows.A tired programmerSlide1416
Slide1417

Dumb loses more games than smart wins games.

Bob Knight Slide1418

We learn more by looking for the answer to a question and not finding it than we do from learning the answer itself.L. Alexander, authorSlide1419

Success is the ability to go from one failure to another with no loss of enthusiasm. Winston ChurchillSlide1420

We didn’t get here by playing the rules of the game. We got here by setting the rules of the game.

Chris Albrecht, CEO of HBOSlide1421

First things first, but not necessarily in that order.

Doctor WhoSlide1422

Cosmeticize

\kahz-MET-uh-syze\ verb: to make (something unpleasant or ugly) superficially attractiveSlide1423

"It's not what you know,

it's what you can find out.”

Marissa Mayer, GoogleSlide1424

If we have a good quarter it's because of the work we did three, four, and five years ago. It

's not because we did a good job this quarter.Jeff BezosSlide1425

We start with the customer and we work backward. We learn whatever skills we need to service the customer. We build whatever technology we need to service the customer.

Jeff BezosSlide1426
Slide1427

I'm just a squirrel trying to get a nut in a world full of fruit!

Sean CramerGoDaddySlide1428

There is nothing in a caterpillar that tells you it's going to be a butterfly.

Buckminster FullerSlide1429

Talent, more than experience, brainpower, and willpower alone, are the prerequisites for excellence.Marcus Buckingham and Curt Coffman

First, Break All the Rules: What the World's Greatest Managers Do DifferentlySlide1430

It is not advisable to venture unsolicited opinions. You should spare yourself the embarrassing discovery of their exact value to your listener.Ayn Rand

Atlas ShruggedSlide1431

"Well, whose opinion did you take?""I don

't ask for opinions.""What do you go by?"

"Judgment."

Ayn RandAtlas ShruggedSlide1432

Everyone gets so much information all day long that they lose their common sense.Gertrude SteinSlide1433

Items on the roadmap appear smaller than they actually are.Pascale L

'HeureuxSlide1434

It's my job to present facts. I don

't think people need me screaming at them. I think there's far too much screaming going on in television as it is.

Anderson Cooper

CNNSlide1435

Sure, it works in practice, but does it work in theory?

An old economists' sayingSlide1436
Slide1437

People aren’t 'good

' or 'bad.'

People are people, and they respond to incentives. They can nearly always be manipulated, for good or ill, if only you find the right levers.

Steven D. LevittSlide1438

All you need in this life is ignorance and confidence; then success is sure.Mark TwainSlide1439

If I had to live my life again, I'd make the same mistakes, only sooner.

Tallulah BankheadSlide1440

No matter how good your intentions, if your audience doesn’t trust you, you will fail. Audiences can see through insincerity.Dr. Nick MorganSlide1441

It was the first follower that transformed a lone nut into a leader.

Derek SiversSlide1442

I don't guess. As a scientist I reach conclusions based on observation and experimentation. Although, as I

'm saying this, it occurs to me that you may have been employing a rhetorical device, rendering my response moot.

"Sheldon" on The Big Bang TheorySlide1443

Engineering: where the noble semi-skilled laborers execute the vision of those who think and dream. Hello, Ooompa-Loompas of science."Sheldon" on The Big Bang TheorySlide1444

What computer do you have? And please don't say "a white one."

"Sheldon" on The Big Bang TheorySlide1445

You know, it's amazing how many super-villains have advanced degrees. Graduate schools should probably do a better job at screening those people out.

"Sheldon" on The Big Bang TheorySlide1446
Slide1447

No, it's not going to be fine. Change is never fine. They say it is, but it

's not. "Sheldon" on The Big Bang TheorySlide1448

Whenever I'm about to do something,

I think "Would an idiot do that?" And if they would, I do not

do that thing.

"Dwight Schrute" on The OfficeSlide1449

A leader must have the courage to act against an expert's advice.

James CallaghanSlide1450

Wise men don't need advice.

Fools won't take it.

Benjamin FranklinSlide1451

The surprising thing about young fools is how many survive to become old fools.Doug LarsonSlide1452

Build a system that even a fool can use, and only a fool will want to use it.George Bernard ShawSlide1453

Most of us ask for advice when we know the answer but we want a different one.Ivern BallSlide1454

What you do speaks so loudly that I cannot hear what you say. Ralph Waldo EmersonSlide1455

There are only two kinds of people: The people in your way, and the people you

're in the way of.Slide1456
Slide1457

"Arithmetic" is numbers you squeeze from your head to your hand to your pencil to your paper till you get the answer.Carl SandburgSlide1458

He listens well who takes notes.Alighieri Dante Slide1459

He who laughs, lasts.Mary Pettibone Poole Slide1460

You are one of the rare people who can separate your observation from your preconception. You see what is, where most people see what they expect.John Steinbeck

East of EdenSlide1461

The biggest fool may come out with a bit of sense when you least expect it.Eden PhillpottsSlide1462
Slide1463
Slide1464

I try to buy stock in businesses that are so wonderful that an idiot can run them. Because sooner or later, one will.Warren BuffettSlide1465

It is one of the triumphs of the human that he can know a thing and still not believe it.

John SteinbeckEast of EdenSlide1466

Be yourself; everyone else is already taken.

Oscar WildeSlide1467

I believe in an open mind, but not so open that your brains fall out.Arthur Hays SulzbergerSlide1468

Incompetents invariably make trouble for people other than themselves.Larry McMurtrySlide1469

When you don't know what you believe, everything becomes an argument. When you stand for something, decisions are obvious.

Jason Fried & David Heinemeier Hansson

37SignalsSlide1470

There's a world of difference between truly standing for something and having a mission statement that

says you stand for something.Jason Fried & David

Heinemeier

Hansson37SignalsSlide1471

A business without a path to profit isn’t a business, it's a hobby.

Jason Fried & David Heinemeier Hansson

37SignalsSlide1472

You don't make a great museum by putting all the art in the world into a single room. That

's a warehouse.Jason Fried & David

Heinemeier

Hansson37SignalsSlide1473

Don't shy away from the fact that your product or service does less. Highlight it. Be proud of it.

Jason Fried & David Heinemeier Hansson

37SignalsSlide1474

'Easy'

is a word that's used to describe other people's jobs.

Jason Fried & David

Heinemeier Hansson37SignalsSlide1475

I have never let my schooling interfere with my education.Mark TwainSlide1476

Computers make it easier to do a lot of things, but most of the things they make it easier to do don't need to be done.

Andy RooneySlide1477

We tend to overestimate the effect of a technology in the short run and underestimate the effect in the long run.futurist Roy AmaraSlide1478

As a rule, the harder an agency tries to keep the media away, the more dysfunction that agency is trying to hide.Dana Milbank

Washington Post

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