STATS TO INCLUDE IN YOUR AGENCYS PITCH DECK 5778 THE MORE POSTS PER DAY THE LESS ENGAGEMENT WHEN A BRAND POSTS TWICE A DAY THOSE POSTS ONLY RECEIVE 57 OF THE LIKES AND 78 OF THE COMMENTS PER POST ID: 219081
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Slide1
10
AWESOMELY PROVOCATIVE
STATS
TO INCLUDE IN YOUR AGENCY’S
PITCH DECK
.Slide2
57/78%
THE MORE POSTS PER DAY, THE LESS ENGAGEMENT
– WHEN A BRAND POSTS TWICE A DAY, THOSE POSTS ONLY RECEIVE 57% OF THE LIKES AND 78% OF THE COMMENTS PER POST.
- TRACK SOCIAL
http://
tracksocial.com
/blog/2012/06/optimizing-facebook-engagement-part-2-how-frequently-to-post/Slide3
119%
THE
CLICK-THROUGH RATE ON
TRIGGERED MESSAGES IS 119%
HIGHER THAN “BUSINESS AS USUAL MESSAGES
.
- EPSILON & DMA
http://
www.epsilon.com
/download/q1-2012-north-america-email-trend-results-open-rates-improve-over-previous-quarter-and-prevSlide4
80%
EMAIL OPENS ON
SMARTPHONES AND TABLETS
HAVE INCREASED 80% OVER THE LAST SIX MONTHS.
- LITMUS
http://
litmus.com/blog/email-client-market-share-stats-infographic-june-2012Slide5
0.5%
IN ANY GIVEN WEEK, LESS THAN 0.5% OF FACEBOOK FANS
ENGAGE WITH THE BRAND
THEY ARE FANS OF.- MARKETING SCIENCEhttp://
marketingscience.info
/assets/documents/275/
Facebook_fans_A_fan_for_life.pdfSlide6
61%
61% OF EMAILS RECEIVED AT PROFESSIONAL EMAIL ACCOUNTS ARE
NON-ESSENTIAL
. - MIMECASThttp://
www.mimecast.com
/About-us/Press-releases/Dates/2012/6/Only-one-in-three-emails-received-is-essential-for-work/Slide7
20%
20% OF FACEBOOK USERS HAVE
PURCHASED SOMETHING
BECAUSE OF ADS OR COMMENTS THEY SAW THERE. -
Ipsos
http://
ipsos-na.com/news-polls/Slide8
3 BIL
YOUTUBE USERS WATCH MORE THAN
3 BILLION HOURS
OF VIDEO PER MONTH. - YOUTUBEhttp://youtube-global.blogspot.com/2012/05/its-youtubes-7th-birthday-and-youve.htmlSlide9
91%
91% OF ONLINE ADULTS USE
SOCIAL MEDIA REGULARLY
. - EXPERIANhttp://
www.experian.com
/
simmons-research/register-2012-digital-marketer.htmlSlide10
38%
38% OF PEOPLE HAVE
RECOMMENDED A BRAND THEY “LIKE”
OR FOLLOW ON A SOCIAL NETWORK. - IPSOShttp://
ipsos-na.com
/news-polls/
pressrelease.aspx?id=5645Slide11
45%
45% OF US BUSINESSES ARE CONDUCTING SOME
FORM OF MOBILE MARKETING
, WITH MOBILE WEBSITES (70%), MOBILE APPLICATIONS (55%), AND QR CODES (49%) THE MOST COMMON TACTICS. - STRONGMAIL
http://
www.strongmail.com
/pdf/SM_MobileSurvey2012Slide12
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DO THE SAME.
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