PPT-[Company Name] Competitive Analysis

A competitive analysis is a formal evaluation of the businesses that compete directly or indirectly with your own Objectives Provide the necessary intelligence to inform strategic decision making . Unit 1. Achieving Business Success. Copyright © . 2015 . McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.. Unit One. BSAD 141. Dave Novak. BDIS: 1.2 (13-26). Lecture Outline. Business Strategy. Competitive Advantage. Goals versus Objectives. Porter’s 5 Forces Model. Value Chains. How do . information systems . fit in? . Introduction. Coach is a publicly traded organization that has built its reputation on constructing quality and durable handbags and accessories. Coach is an organization that represents stability and permanence, performance driven, and consistently seeking new ways to improve weak areas of their business structure. Coach has been in existence for 73 years, a company demonstrating aggressiveness and longevity. Because we live in a competitive society, having the ability to embrace change and remain competitive is the foundation of remaining an industry leader. Coach exemplifies all these aspects.. Company’s . Resources, Capabilities, and Competitiveness . TEAM 5 . Jamie Bowlin, Christopher Williams, Kristine Kauneckas, & Kristen Righter. How well is the company’s present strategy working? . Positioning Map. Note: footer area clear of any objects. Three Ways to Create a Positioning Map. SEGMETNATION MAP, TWO AXIS. Determine two measurable dimensions or determinant attributes (can be quantity or quality) that will indicate who competes closest to you. A quantifiable axis may be revenue or site visits. A qualitative metric may be perception it the marketplace.. Focus. Dr. Ananda . Sabil. Hussein. SWOT Analysis. (Strengths, Weaknesses, Opportunities, Threats). “. A widely used framework for organizing and utilizing the pieces of data and information gained from the situation analysis…. Courtney Ellis, Travis Tempel, Casey Harvey, Roberto Padilla, Mason Stone, Miguel Medrano, Julio Garcia, Glen Lesley. Mission Statement. Under . Armour's. mission is to make . all athletes . better through passion, design, and the relentless pursuit of innovation. . Team # 6. Kyle Kunkel. John Barron Parker. Teddy Lathrop . Thor Fink. General Electric History . Founded in Schenectady, New York in 1892. Thomas Edison, . Elihu. Thomson, Charles Coffin, and Edwin Houston.. Resources, Capabilities, and Core Competencies. ChapterCase. 4. Nike’s Core Competency: . The . Risky Business of Fairy Tales. Nike,. . a . company created by Bill . Bowerman. and Phil Knight in 1964, today has . Resources, Capabilities, and Core Competencies. ChapterCase. 4. Nike’s Core Competency: . The . Risky Business of Fairy Tales. Nike,. . a . company created by Bill . Bowerman. and Phil Knight in 1964, today has . on..........................................................................................................3r CI Profe.....................................................5 Professionals............. YOUR. LOGO. COMPETITIVE ANALYSIS | OVERVIEW. OBJECTIVES. [Describe why an analysis is important and what you hope to find through it.]. Point . Point. Point. Point. LANDSCAPE ANALYSIS. ANALYSIS QUESTIONS. ITC. Create multiple drivers of growth by developing a portfolio of world class businesses that best matches organisational capability with opportunities in domestic and export . markets. Continue to focus on the chosen portfolio of FMCG, Hotels, Paper, Paperboards & Packaging, . : Competitive Strategy. Steps of Strategic Management Process. Ch. 4 & 5. Ch. 6, 7, & 8. Ch. 9 & 10. Ch. 11. What is . the goal?. Where will we play. How will we win in chosen markets?. What capabilities must be in place to win?.