Best Practices and the SocioEconomic Dimension of GIs 6 8 May 2013 Cairo Egypt 1 Ms Nisachol Sasanon Head of Encouraging Utilization Group Intellectual Property Management Office Department of Intellectual Property ID: 806909
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Geographical Indications (GIs) in the Implementation of Public Policies: Best Practices and the Socio-Economic Dimension of GIs
6 – 8 May 2013Cairo, Egypt
1
Ms. Nisachol SasanonHead of Encouraging Utilization GroupIntellectual Property Management OfficeDepartment of Intellectual PropertyThailand
Slide22
Market Tools
GEOGRAPHICAL INDICATIONS
COMMUNITY RIGHTS
USED BY THE PRODUCERS IN THE PLACE OF ORIGIN
UNLIMITED DURATION
INCAPABLE OF BEING
TRANSFERRED
INDICATE QUALITY OF PRODUCTS LINKED TO THE GEOGRAPHICAL AREAS
TRADEMARKS INDIVIDUAL RIGHTS USED BY ONE ENTERPRISE RENEWAL TRANSFERABLE IDENTIFY PRODUCTS OF ENTERPRISES
Slide3Legal System; Sui Generis Law
Geographical
Indications Protection Act 2003To prevent the public from being confused or misled as to geographical origins of the goods.
Ministerial Regulation 2004Ministerial Notification 2004
DIP Notification 2004
3
Slide4Qualification for GI Registration
Geographical Indication Act 2003
Name symbol or any other thing which is used for calling or representing a geographical origin
The goods originating from such geographical originDetails of the particular quality, reputation or other characteristic of the goods is attribute to the geographical origin
4
Slide5Know-how
Geographical Indication
A product called by
its geographical origin with specific quality,
reputation ,and characteristic.
Geography
Quality
5
Slide6Thai GI Protection
6
Goods
Agricultural products
Industrial products
Handicrafts
Slide7Eligible
Goods
Ineligible Goods
Agricultural productsIndustrial products
Handicrafts
generic name
contrary to public order, morality or public policy
7
Goods for GI Registration
PhulaeChiang RaiNanglaePhuketPhurua PlateauLoeiCeladonChiang Mai
Slide8Who Can Apply?
8
Government Agency whose area of responsibility embraces the geographical origin of the goods;
Producers or traders
domiciled
in
the
geographical origin of the goods
;Consumers (groups or organization) using GI
Slide9Foreign GI Registration
9
Must be explicit evidence that such geographical indication is protected under the law of such country
Has been used continuously until the date of filing an application for registration in Thailand
Slide1010
3
2
1
4
5
Slide11Pre-registration Activities
11
Workshop
Field studies
Follow up Registration
Brainstorm for Manual
Slide1212
Slide13Thai GI Symbol
DIP Notification 2004
Qualification GI producer must possess
; Working Manual Internal Control Plan to ensure compliance with the establish criteria
Who can use GI symbol?
Producers of the goods in the geographical origin of the goods
Traders related to the goods
13
Slide14GI Registration in Thailand
14
Thai
Registered GI
ForeignRegistered GI
Total
Registered GI
42 products
8 products50 products
Thai GI ApplicationsForeignGI ApplicationsTotal GI Applications80 products14 products94 productsRegistered GIGI ApplicationsNumbers from year 2003 to April 2013
Slide15GI Registration in Thailand
Year
Thai
ForeignTotal
2003
-
-
-
2004
---2005213200610
1
11
2007
6
2
8
2008
1
-
1
2009
7
2
9
2010
3
-
3
2011
2
1
3
2012
7
1
8
2013
4
-
4
Total
42
8
50
Numbers from year 2003 to April 2013
Slide1616
Khao
Hom Mali Surin (Rice)
Sangyod
Maung
Phatthalung Rice
Khao Hom Mali Thung Kula Rong Hai (Rice)Khao Jek
Chuey
Sao
Hai
(Rice)
Khao
Leuang
Patew
Chumphon
(Rice)
Sakon
Dhavapi
Haang
Golden Aromatic Rice
Trang
Roast Pork
Chaiya
Salted Eggs
Surat
Thani
Oyster
Thai GIs
Agricultural and food products
Slide17Lamphun
Brocade
Thai Silk
Mae Jaem
Teen
Jok
FabricChiang mai Celadon
(Pottery)Praewa Kalasin Thai SilkChonnabot Mudmee Thai Silk
Ban Chiang
Pottery
Yok
Mlabri
Nan
Thai
Gis
Handicrafts
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Slide1818
Chainat
Khaotangkwa
Pomelo
Phurua
Plateau
Wine
Nakonchaisri PomeloKafae Doi Chaang (coffee)Kafae Doi Tung (coffee)
Sriracha
Pineapple
Phetchabun
Sweet Tamarind
NangLae
Pineapple
Chiangrai
Phulae
Pineapple
Phuket
Pineapple
Thai
Gis
fruit and industrial products
Slide19Foreign GI
Products
(Registered in Thailand)
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1. Pisco
(Peru)
2. Champagne
(France)
4. Cognac(France)
3. Brunello di Montalcino (Italy)5. Prosciuto di Parma (Italy)
6. Scotch Whisky
(Scotland)
7. Napa Valley
(America)
8. Tequila
(Mexico)
Slide20Variety
Khao
Dok
Mali
105
Kor Khor 15Khao Hom Mali Thung
Kula
Rong
Hai
Production Process
Planting
Processing
Packaging
in the production area of
Thung
Kula
Rong
Hai
Geographical Area
5 provinces ;
Roi
Et,
Yasothon
,
Surin
,
Mahasarakham
,
Srisaket
Slide21Silk Cycle : Lamphun Brocade Thai Silk
21
Slide22Various Initiative
in the field of GI
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Slide23Lisbon System
- review of Lisbon System to explore possible improvements for the Lisbon System
GI multilateral system for wines and spirits
GI extension - to extend higher level of protection (Article 23) to other products beyond wines and spiritsInternational Level23
Slide24ASEAN Level
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The ASEAN Project on Intellectual Property Rights (ECAPIII)
- approved by the European Union and ASEAN in 2009, has entered Phase II in December 2012
- “to further integrate ASEAN countries into the global economy and world trading system to promote economic growth and reduce poverty in the region” through intellectual property
ASEAN Working Group on Intellectual Property Co-operation (AWGIPC)
Thailand is the champion country in Geographical Indication
ASEAN adopted the Action Plan on GI for 2012-2015
Regional Cooperation Project on Geographical Indications
Supported by French Development Agency (AFD) and Food and Agricultural Organization of the United Nations
Thai, Laos, Vietnam, and Cambodia
Slide25Bilateral Cooperation
Thailand has bilateral cooperation regarding GI with - Vietnam MOU 2005, implementation plan from 2010
- Laos MOU 2013, implementation plan from 2013
FTA negotiation with various countries has involved issues of GI, such as, EU , Peru , Chile25
Slide26WIPO Product Branding ProjectThailand is selected as a pilot country to join WIPO Product Branding Project.
3 products is selected to join the project. Mae Jaem Teen
Jok Fabric (GI)Lamphun Brocade Thai Silk (GI)
Bang Chao Cha Wicker26
Slide27National Level Thailand’s Initiative
1. Promote registration of Thai GIs
2. Promote recognition of GIs in Thailand3. Promote mechanisms for control and traceability system
4. Support Thai GIs for overseas market5. Registration of Thai GI in foreign country 27
Slide28Thailand’s Initiative
1. Promote registration of Thai GIs
Disseminate information on GI law and registration system to local community in every province (76
provinces)Promote potential GI products of each province2. Promote recognition of GIs in ThailandHolding exhibition in ThailandDistributing booklets on GI of each province
Promote GI products on TV, radio, newspaper and magazine
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Slide29Thailand’s Initiative
3. Promote mechanisms for control and traceability system
Developing the manual for producing GI products.Developing methods for tracing the origin of the GI products
Developing “GI Control System of Thailand ” with responsible national authorities ; MOU between DIP and TISI + ACFS29
Slide30Geographical Indication Control System of Thailand
Scheme Owner
CA
(Competent Authorities)
Department of
Intellectual Property (DIP)
(example: INAO in France
)
DUTY : 1. Validation of Specifications and Inspection method (manual)2.
Approve & Supervise
CB
GI
Board
CB
External Control
(Control Body /
Certification Body)
DUTY
: to perform
GI control
on
behalf
of the CA
-
on the producers
to verify compliance
with specifications laid down and check
the running of
autocontrols
on the group
to check the running of the internal controls.
Internal Control
(
GI Committee at Provincial Level
)
DUTY
: to check the running of
autocontrol
on the producers
processors farmers industries.
Self Control /
Autocontrol
(Producers Processors Farmers Industries)
DUTY
: to control their product according to specification (manual) which can be modified by group members
AB
(Accreditation Body
)
Thai
Industrial Standards Institute
(TISI)
National Bureau of Agricultural
Commodity and Food Standard
(ACFS)
(example:
Cofrac
in France
)
DUTY
: Accredits CB
According to ISO Guide 65
and Specific requirements
define by DIP
Consumer
Exporter
Retailer
Distributor
certification
certification
accreditation
approval
Slide31Thailand’s Initiative
4. Support Thai GIs
for overseas marketTwinning
products project; Champagne + Lamphun Brocade Thai Silk
Overseas Exhibition; Japan, Vietnam, Hong Kong etc.
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Slide3232
Thai Festival in Japan
Thailand Trade Exhibition in Vietnam
Slide33Thailand’s Initiative
5. Registration of Thai GI in foreign countryEuropean Union PGI Registration Khao
Hom Mali Thung Kula Rong-Hai (rice) : applied on 20
th November 2008registered on 4th March 201333
Slide34Thailand’s Initiative
5. Registration of Thai GI in foreign country (Cont.)European Union PGI Registration
Kafae Doi Chaang
(Coffee) : applied in May 2010Kafae Doi Tung (Coffee) : applied in May 2010Khao Sungyod Muang Phattalung (Rice) : drafting application Vietnam GI RegistrationThai-
Isan Indigenous Silk Yarn : drafting application
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Slide35Why Thailand has these initiatives?
There are a lots of opportunities created when we use GIAdd value to existing products; create niche market; moving toward blue ocean strategyEnhance food quality
Create job opportunities and increase employment rateMaintain traditional knowledge, culture and know-how of the localityEnvironment-friendly
Support other industries such as tourist industryEnhance networking among producers and suppliers in the supply chainTurning areas prone to drug manufacturing to commercially viable land of GI products35
Slide36Doi Tung Coffee: Turning areas prone to drug manufacturing to commercially viable land of GI products
Slide3737
Doi
Chaang
Coffee
Slide38Economical Differences for Doi Chaang
Coffee Cherry Price4.50 baht/kg
15 baht/kg 28-32 baht/kg Before
Doi Chaang Start NowGreen Bean Price 12 USD/kg 65 USD/kgContract Farming
Coffee Contract of 5 year + 5 year + 5 year from all over the worldApplied for GI protection in EU
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* 1 US$ = 29 – 30 THB
Slide39Chiang Rai
Phulae Pineapple
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Price Comparison Between year 2004 (before registered as a GI)
year 2012 (now)
Price at Farm
8 baht/kg
23 baht/kgRetail Price35 baht/kg 50 baht/kgGoing to be 60 baht/kg soon * 1 US$ = 29 – 30 THB
Slide40Department of Intellectual Property
www.ipthailand.go.th
Tel. (66)2-5474700
Fax. (66)2-5474681
Thank you
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