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IDN & EAI in India: Universal Acceptance of IDN IDN & EAI in India: Universal Acceptance of IDN

IDN & EAI in India: Universal Acceptance of IDN - PowerPoint Presentation

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IDN & EAI in India: Universal Acceptance of IDN - PPT Presentation

20141030 Important Note This document was prepared for a private audience Copyrights for images included in the presentation have not been obtained from the right owners If you are a right owner and wish for the images not to continue to be included please contact me via email edmondota ID: 793621

idn asia internet bharat asia idn bharat internet india universal acceptance domain email development john tlds icann support language

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Slide1

IDN & EAI in India:Universal Acceptance of IDN

2014.10.30

Important Note:

This document was prepared for a private audience. Copyrights for images included in the presentation have not been obtained from the right owners. If you are a right owner and wish for the images not to continue to be included, please contact me via email: edmon@dot.asia

Slide2

22 Languages

9 Scripts

50 Million SMEs

Slide3

Brief History of the Internet in India

1986:

ERNET project starts up;

email exchange

using UUCP protocol1987: TCP over X.25 established via CWI in Amsterdam

1988: TCP/IP connection to UUNET USA; domain registration for .in1990: TCP/IP implemented for ERNET centres1992: Business India launches

aXcess

, offering

email

as well as e-news, stock quotes

1995:

VSNL introduces public internet access

1996:

Major newspapers such as

The Times of India

,

The Hindu

,

The Indian Express

and

Hindustan Times

set up websites; Rediff.com launched; India’s first cyber cafe launched in Mumbai

2000:

Parliament passes Information Technology Act 2000

2003:

Wikipedia.org adds

Bhojpuri, Marathi, Kannada, Hindi, Kashmiri, Tamil,

Telegu

, Gujarati, Sanskrit, Sindhi

content

2005:

Social networking sites like

Orkut

make their presence felt; online registration of .IN domains begins;

Indic language user interface appears on basic

cellphones

2010:

3G spectrum auctioned by telecom players after two-year-long process;

WiMax

licenses auctioned;

GoI

announces National IPv6 Roadmap;

Facebook

overtakes

Orkut

in India

Slide4

.Bharat (.

india

) Launched:

August 21, 2014

Slide5

Languages

native speakers

Bhojpuri

33,099,497

Rajasthani

18,355,613

Magadh

/Magahi

13,978,565

Chhattisgarhi

13,260,186

Haryanvi

7,997,192Marwari7,936,183Malvi5,565,167Mewari5,091,697Khorth/Khotta4,725,927Bundeli/Bundelkhan3,072,147Bagheli/Baghel Khan2,865,011Pahari2,832,825Laman/Lambadi2,707,562Awadhi2,529,308Harauti2,462,867Garhwali2,267,314Nimadi2,148,146Sadan/Sadri2,044,776Kumauni2,003,783Tulu1,890,000Kodava100,000Dhundhari1,871,130Surgujia1,458,533Bagri Rajasthani1,434,123Banjari1,259,821Nagpuria (Varhadi)1,242,586Surjapuri1,217,019Kangri1,122,843

.भारत .

Bharat in

Devanagari

.

ভারত .

Bharat in

Bangla

.

భారత్ .

Bharat in Telugu

.

ભારત .

Bharat in Gujarati

بھارت

.

.

Bharat in Urdu

.

இந்தியா

.

Bharat in Tamil

.

ਭਾਰਤ .

Bharat in Gurumukhi

(Punjabi)

Slide6

Businesses Use Local Language

Slide7

Asia @ ~30%; India @~17%

Sources: US Census Bureau,

InternetWorldStats

, CNNIC, IAMAI

Slide8

Slide9

Sources: US Census Bureau, CNNIC,

Tencent

, Facebook

Slide10

Asia Occupies ~40% of Global B2C

eCommerce

Sales

Sources: US Census Bureau, ITU, CIA. Data represent active mobile subscriptions.

Asians More Willing to Spend Online

Slide11

Slide12

Users Search in Their Native Language

Slide13

Slide14

Domain Investment & SEO Value

Main website / domain

Other domains:

i.e. Long Tail

Slide15

Location, Location, Location...

Slide16

Universal Acceptance of IDN

AND “IDN Email” (EAI: Email Address Internationalization)

Slide17

Slide18

Slide19

Slide20

Slide21

Slide22

Slide23

.Future…

Slide24

JIG: Joint ccNSO-GNSO IDN Working Group

Slide25

Proposed Recommendations

Recommend IDN TLD operators (including IDN ccTLD

, IDN

gTLD

and IDN gTLD Accredited Registrars) to support Universal Acceptance of IDN TLDs in their own systems

Allocate specific resources for the advocacy of Universal Acceptance beyond the development of informational materials and toolkitsDevelopment of informative reference materials for new IDN TLDs (including gTLD and

ccTLD

) to handle issues of Universal Acceptance

Direct efforts, lead by staff, with the participation from the community, for further studies to investigate the scope of the issue and what other services or actions could be taken by

ICANN to support the Universal Acceptance of IDN TLDs beyond outreach and awareness campaigns

Slide26

Proposed Recommendations

Get Our Own Act Together

Make it a Strategic Initiative for ICANN

Support for New IDN TLDs: Best Practices

Beyond Outreach: Be Proactive in Facilitating Community Beyond ICANN

Slide27

Slide28

Slide29

Slide30

Universal Acceptance of IDNis a matter of Consumer Trust

Registrants will be frustrated and End-Users will be confused, overall trust on the DNS will be harmed

Slide31

DotAsia as a not-for-profit organisation with a mandate to

promote Internet development and adoption in Asia.

Slide32

Slide33

Every .Asia Domain Contributes to Internet Development in Asia

Slide34

Slide35

NetMission.Asia

Slide36

Slide37

AsianFilmAwards.Asia

The Asian Oscars

Slide38

Asia Pacific Regional Internet Governance Forum (

APrIGF

)

2010: Hong Kong | 2011: Singapore

2012: Tokyo | 2013: Seoul

2014: New Delhi – August 3-6

Slide39

.Future

.

hkt

.

asia

.

studio

.

世界

.kids

.

richardli

.app.pccw.box.home.quest.新闻.now.香港電訊.网店.nowtv.電訊盈科.inc.网站

Slide40

Slide41

Slide42

.Future…

not just about volume…

Slide43

Internet of Things

fridge.

john.asia

tv.

john.asia

oven.

john.asia

sink.

john.asia

Internet of Names

Slide44

Identities

that Connect with People

Slide45

Slide46

Slide47

Every .Asia Domain Contributes to Internet Development in Asia

love.from.asia

Edmon Chung

<edmon@registry.asia>