Presentations text content in RFP for Management Services
Slide1
RFP for Management Services
Slide2BACKGROUND & HISTORY
The Palm
Harbor Golf Club originally opened in 1973 as a community amenity for “Palm Coasters.” The golf course property (with the exception of the driving range property) was donated to the City of Palm Coast after a developer halted redevelopment due to the real estate market downturn. Palm Harbor Golf Club re-opened for play on November 7, 2009 under a management agreement with Kemper Sports Management. The current agreement with Kemper Sports Management is set to expire November 6, 2014.
Slide3The Evaluation Process
Request for Proposals advertised May
20, 20145 firms submitted written proposals KemperSports ManagementBilly Casper GolfCypress Golf ManagementDown to Earth Golf Green Golf Partners
Slide4The Evaluation Process
Evaluation Principal – Revenues cover expenditures
3 firms selected for Interviews & PresentationsKemperSports ManagementBilly Casper GolfDown to Earth Golf Presentations and Q&A sessions conductedSite visits conducted Plantation Golf Club managed by Down to Earth Golf (July 11)The Golf Club at Cypress Head managed by KemperSports Management (July 31)Ocala Golf Club managed by Billy Casper Golf (August 6)Palm Harbor Golf Club managed by KemperSports Management
Slide5The Evaluation Process
Slide6Firm Rankings
The Evaluation Team met and ranked the 3 firms as follows:
Billy Casper GolfKemperSports Management (tied for 2nd)Down to Earth Golf (tied for 2nd)Evaluation Team is recommending to City Council that the City Manager, or designee be authorized to negotiate a contract with Billy Casper Golf
Slide7Why Billy Casper Golf?
Experience
Currently managing 70+ municipal golf properties9 (of the 70) municipal golf properties in the state of FloridaProgramming StrategiesLoyalty and Player Development ProgramsVariety of pricing and benefit optionsSpecial Events (World’s Largest Golf Outing) Marketing Strategies“War Room”Quality AssuranceMystery Shoppers & Telephone Calls
Slide8Why Billy Casper Golf?
Local Regional Team
St. AugustineRegional Operations ManagerRegional Director of AgronomyOrlandoSenior Vice President of OperationsRegional Marketing Director
Slide9Transition
Billy Casper Golf is committed to a smooth transition.
Managed over 70 transitions over the last 5 yearsTransition Plan Includes:Communication with the golf communityMeetings with the golf communityEvaluation of current employees (retention)Training
Slide10EVALUATION TEAM RECOMMENDATION
Evaluation Team is recommending to City Council that the City Manager, or designee be authorized to negotiate a contract with Billy Casper
Golf.
RFP for Management Services
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