The Team Kevin Carver Executive Director Clinton County Port Authority Carolyn Chisano President Chisano Marketing Group David Lotterer Vice President Supply Chain amp Logistics Solutions Jones Lang LaSalle Americas Inc ID: 619625
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Slide1
Facing the Challenge and Beating the OddsSlide2
The Team
Kevin Carver – Executive Director, Clinton County Port Authority
Carolyn Chisano – President, Chisano Marketing Group
David Lotterer – Vice President, Supply Chain & Logistics Solutions, Jones Lang LaSalle Americas, Inc.Slide3
Setting the Stage
1929 Airport opened, small hangar built
1940 Civil Aeronautics Authority took control of Wilmington Airport for use as an emergency landing field
1942 The Army Air Corps took over the airport, renaming it Clinton County Army Air Field. With the establishment of an independent U.S. Air Force in 1972, the installation was renamed Clinton County AFB and primarily supported Air Force Reserve flight operations and training.
1972 The Base decommissioned as an Air Force
installation and the Community
Improvement Corporation (CIC) began
developing it as the Wilmington Industrial Air Park.Slide4
Setting the Stage
1980 Midwest Air Charter was
acquired by Airborne Freight Corporation creating Airborne Express. The airfield was renamed Airborne Air Park.
2003 DHL’s purchase of Airborne
Freight Corporation resulted
in the ownership transferring
to DHL.
2009 DHL announced its departure from domestic package delivery and moved operations to CVG.
2010 The Wilmington Air Park was donated to Clinton County Port Authority in June. The Air Park never went dark.
1962Slide5
Setting the Stage
2008-2010
8,000 employees lose their jobs; cascade effect as other businesses are forced to close or lay employees off
National news stories picturing Wilmington as the poster city for failed economy and businesses
Volunteer Board takes on management and running of a 1,900-acre airport
How do you take a multi county asset and job generator and redevelop it to be better, stronger, more diversified.
Everyone had ideas – some the same things, some wildly outside the box
Luckily
in the time when the Air Park was winding down as a home to DHL,
groups
were working in the background to begin its redevelopment. One of the plans already in play was to look at air park with new
eyes.Slide6
Redevelopment Plan
The primary
goal of the redevelopment study was to identify potential economic development opportunities for Wilmington Air Park.
Conducted by authorities in their fields, the study took nine months and gathered input from Community and Business stakeholders locally and regionally.
They study was funded by the U.S. EDA and the State of Ohio.Slide7
Redevelopment Plan ProcessSlide8
Data Driven Process
ToolsSlide9
Reverse Location SelectionSlide10
RecommendationsSlide11
Land Use Plan
Considers current and targeted future uses
Flexible and dynamic as the Air Park
growsSlide12
Target IndustriesSlide13
Next Steps
Take the results of the Redevelopment Study and translate them into a work plan
Bring JLL on board for representationBring Chisano Marketing Groupon board Slide14
Marketing Plan
Redevelopment Study
Collaborate with JLL Short
and
Long Term Objectives
Target Audiences
Strategy
Tactics
BudgetSlide15
Branding
Old Logo
New
LogoSlide16
Apply the Brand – SignageSlide17
Web Site
Opt-in Database
SEO
Interactive MapsSlide18
Electronic NewsletterSlide19
Electronic AdvertisingSlide20
Print AdvertisingSlide21
Media Relations
Target Trade Publications
Aviation Week
Site Selection
Air Cargo
Logistics Management
Aerospace ManufacturingSlide22
Trade Shows
Support JLL Attendance at Shows
Ohio UAS ConferenceMini UAV PromotionSlide23
Partnerships
MANY MORE…Government, Businesses, Educational Institutions, Community Members, Media Slide24
Sales Materials
Air Park Brochure
Building Brochures
Emails
Promotional FolderSlide25
Target MarketingSlide26
Broker Outreach
JLL AcademySlide27
Events
Inland Ports Conference
Successful Public ProjectsSlide28
ProposalsSlide29
Wilmington Air Park
Using the Redevelopment Plan as a guide
Increase MRO capabilities with new HangarState Supported259 New Jobs when complete
Use of many local / regional contractors in constructionSlide30
Revolving Loan Fund
$1.3 Million available
Advisory Board in placeDraft RLF Plan and work with US EDA for approval
RLF Coordinator Slide31
Current Activity
Tourism Activities
East Coast Timing Association (ECTA)Sports Car Club of America (SCCA) and Miami Valley Sports Car Club (MVSCC)
Avengers Filming
2013 impact is over
$1.6 mm to local community
Slide32
UAS Activity
UAS Activity
DDC/AFRL early contactsAFRL COA activitySCC COA activity
Participation in FAA SIR
response and plan
Ohio UAS Conference exhibitor
AUVSI participant with OhioSlide33
Wilmington Air Park
Advantages
Great Land and Air AccessSkilled WorkforceLow Cost, Low Overhead
Significant Amount of Available Space
Modern Aviation Infrastructure
300+ acres Available for DevelopmentSlide34
Questions