Mel Johnston Unitec Institute of Technology Dr Geoff Dickson AUT University Dr Michael Naylor AUT University Context Perceived benefits of hosting major sport event Revitalise urban landscapes differeniate themselves amp become a desirable destination for both tourists and res ID: 600323
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Slide1
Measuring Resident Support and the Use of Referenda for Hosting the Commonwealth Games in New Zealand
Mel Johnston,
Unitec Institute of TechnologyDr. Geoff Dickson, AUT UniversityDr. Michael Naylor, AUT UniversitySlide2
Context
Perceived benefits of hosting major sport event
Revitalise urban landscapes, differeniate themselves, & become a desirable destination for both tourists and residents (Nauright, 2015; Spirou, 2010)
Competition between major cities to host
Use of public fundsSlide3
Community Support
Essential for successful event
Common sport management research topic
Perceived social, economic and environmental impact
Contextually based
(Kim, Jun, Walker & Drane, 2015)Slide4
Referenda
Increasingly common in decision making process
Minimal research in sport event contextSlide5
NEW ZEALAND Major Events
NZ has been connected with a future bid to host Commonwealth Games
The Tale of Two Cities Auckland ChristchurchSlide6
Auckland
Desirable location
Auckland hosted Commonwealth Games in 1990
RWC 2011, World Triathlon Grand Final,
Cricket World Cup, U20 Football World
Cup, World Masters Games…Slide7
CHRISTCHURCH
H
osted British Commonwealth Games in19712011 Christchurch earthquakeAlign with government investment into city rebuildSlide8
Purpose of Study
Explore the use of referenda to ascertain local resident support for hosting a major sport event in Auckland and Christchurch.
Understand the perceived social, economic and environmental impacts that hosting a major sport event have for local residents in Auckland and Christchurch.Slide9
Approach : MIXED METHODS
QUANTITATIVE STAGE
Cross sectional study of local residents in Auckland and ChristchurchRepresentative sample Online market research panelSlide10
RESEARCH QUESTIONS
1. Should there be a referendum?
2. Would you participate in the referendum?3. How would you vote in the referendum?Slide11
Study 1
REFERENDUM SUPPORT
CONTROLLED
INDEPENDENT
DEPENDENT
Age
Civic
Duty
Referendum Support
Gender
Political Cynicism
Education
Political Interest
Habitual Voting
Political Efficacy
Political Ideology
Satisfaction
with Democracy
Shuck & de
Vreese
(2015)Slide12
Study 2
Voter Turnout
CONTROLLED
INDEPENDENT
DEPENDENT
Age
Civic
Duty
Voter Turnout
Gender
Political Cynicism
Education
Habitual Voting
Political Efficacy
Political Ideology
Satisfaction
with Democracy
Shuck & de
Vreese
(2015)Slide13
Study 3
Commonwealth games Support
INDEPENDENT
DEPENDENT
Economic Benefits
Commonwealth
Games Support
Opportunity
Cost
Facility Maintenance
Interesting
Things to Do
Disruption
Pride
Delinquent Behaviour
Environment
Showcase
Effect
Increased
Prices
Access Denied
Justice
New Infrastructure
Town/Region Character
Deery
,
Jago
&
Fredline
(2006
)Slide14
STUDY 4
STAKEHOLDER SUPPORT
QUALITATIVE STAGESemi-Structured interviewsKey stakeholders in bid
Questions formulated on
data generated from Studies 1-3Slide15
Analysis
STUDY 1-3
Quantitative
Descriptive & Inferential Statistics (GLM)
STUDY 4
Qualitative
Thematic AnalysisSlide16
Thank you
Mel JohnstonDoctoral Candidatemjohnston3@unitec.ac.nz