Cindy Royal PhD School of Journalism and Mass Communication Texas State University cindyroyalcom Find this presentation at slidesharenet cindyroyal Hipster Learning Driven by technological advances the media environment continues ID: 307015
Download Presentation The PPT/PDF document "Hipster Learning" is the property of its rightful owner. Permission is granted to download and print the materials on this web site for personal, non-commercial use only, and to display it on your personal computer provided you do not modify the materials and that you retain all copyright notices contained in the materials. By downloading content from our website, you accept the terms of this agreement.
Slide1
Hipster Learning
Cindy Royal, Ph.D.School of Journalism and Mass CommunicationTexas State Universitycindyroyal.comFind this presentation at slideshare.net/cindyroyalSlide2
Hipster Learning
Driven by technological advances, the media environment continues to experience rapid changeStudents have to learn current concepts, but also must be prepared
to grasp
new ideas and apply them in their
workplaces
T
oday's
students are preparing for jobs that don't exist yet,
and graduates
are expected to be immediately productive in defining
and shaping
these new roles.
Social
media
editors
C
ommunity managers
Programmer/developer roles in
communication companiesSlide3
Maira Garcia
Statesman, Social Media EditorNow Web Producer at The New York TimesUndergrad and Grad at TXST
Jackie
Baylon
Digital First Media, NYC, News Producer
Undergrad TXSTSlide4
Shannon Delaney
Digital Marketing Coordinator, MOSAK Advertising and InsightsGrad at TXST
Josh Shepherd
Interactive Manager and Strategist, MOSAK Advertising and Insights
Grad at TXSTSlide5
Jordan Viator Slabaugh
Interactive Communications Manager, SpredfastPreviously, Director of Social Media, ConvioUndergrad and Grad at TXST
Andrew
Waldrup
Social Support,
Spredfast
Previously Culture Evangelist
at
Gowalla
Undergrad TXSTSlide6
Nicole MartinezSocial Media Specialist,
HomeAwayGrad at TXST
Mairin
Heard
Social Media Specialist,
HomeAway
Undergrad and Grad TXSTSlide7
Ashley Hebler
Junior Front-End Web Developer, VolusionGrad at TXST
Doug
Seliger
Junior
Developer,
Mason
-
Zimbler
Undergrad & Grad at TXSTSlide8
Haley Peck
Front-end Web Developer, BlackbaudUndergrad at TXST
Matt
Slabaugh
Interactive Designer,
Sparksight
Undergrad at TXSTSlide9
Dee Kapila
Digital Strategist/Technology Consultant, The University of TexasGrad at TXSTKristin
McCasland
Web and Social Media Editor,
Rice University
Undergrad and Grad TXSTSlide10
Sarah Garcia
SXSW, Interactive Programming CoordinatorUndergrad and Grad TXST
Andrew McNeill
SXSW, Festival Coordinator
Also Staff Writer, 48 Min of Hell blog
Undergrad TXSTSlide11
QuestionsHow
can you best prepare to work in an environment that requires flexibility and innovation? How should you develop a mindset for learning rather than an emphasis on specific tool training or a particular skill set?How can anyone apply this model throughout a career? Slide12
RealitiesComputers will be a part of most any career you choose.
Social media is not just something you do for fun.People will get information in a variety of embedded and atmospheric ways.Data, data everywhere.Game dynamics will inform storytelling.Things change. Rapidly.Slide13
General Curriculum Approach
Courses cover the realm of conceptual/theoretical to basic skills to advanced techBalance emphasis on communication, design and development in projectsEngagement with social media; blogs, Twitter, Facebook…Attention to current events in techFocus on judgment, problem-solving and troubleshootingA digital media emphasis: centers, projects, eventsFaculty developmentProfessional community tiesSlide14
Experience LearningSXTXState.com
TXStateofChange.comSlide15
Alumni ConnectionsSlide16
Make Things
Strong online portfolio Start a blogLearn to shoot and edit video and audioTake things to the next levelPromote work on social media
Make it easy for someone to contact youSlide17
Network!
Both online and offlineDevelop a professional social presence; positive, interesting, passionateConnect with professionalsAttend meetupsSlide18
Stay up-to-dateRead blogs and tech publications
Try out new platformsDo tutorialsPay attentionSlide19
How Employers DealWhat are employers looking for?
FlexibleProblem-solvingSelf-starterCurious about tech; ability to learn on one’s ownPassionate about field as demonstrated on social mediaCreative side projectsSlide20
Distance Education/Lifelong LearningBe prepared to learn throughout life
Seek out online resources, YouTube tutorials, Lynda.com, CodeAcademy.comFree or inexpensive workshops in your area Talks at meetup groupsMake friends with people who know things and can help youSeek an advanced degreeDemonstrate what you have learned!Slide21
Thank You!
Find this presentation at slideshare.net/cindyroyalSlide22
The following slides contain additional info on Texas State’s School of Journalism and Mass Communication Digital Media curriculumSlide23
Undergraduate Curriculum
Fundamentals of Digital/Online Media – new core classWeb Design and PublishingMultimedia JournalismDigital StorytellingSlide24
Graduate Curriculum
Issues in New MediaOnline Media DesignAdvanced Online MediaContent Management Systems