Ruinart JW Marriott Holiday Edition Magazine Ruinart Editorial Ruinart Champagne Extravaganza Program Since 1729 Ruinart The First Established Champagne House Moët Hennessy would like to deliver JW Marriott and its customers a unique offering for the holidays with Ruinart Bla ID: 670420
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Slide1
OND 2013
Champagne Holiday with One of the World’s Finest… RuinartSlide2
JW Marriott (Holiday Edition)
Magazine – Ruinart EditorialSlide3
Ruinart Champagne
Extravaganza Program
Since 1729… Ruinart – The First Established Champagne House
Moët Hennessy would like to deliver JW Marriott and it’s customers a unique offering for the holidays with Ruinart Blanc de Blanc, one of the world’s finest Champagnes.
Supported with an editorial layout in
JW Marriott’s Holiday Magazine (in distribution as of 10/1), this is the perfect time to capitalize on the opportunity with Ruinart offerings.How does that translate….
Creating special occasions for JW guests
Leading in the guest’s discovery of exciting new offerings as part of the dining experience
Generating incremental beverage revenue and net profitability
Adding luxury to JW’s beverage offerings
Offering revitalized champagne experiences
Exceeding guest expectations of beverage excellenceSlide4
Ruinart Champagne Holiday Program
October – December 2013
THE OPPORTUNITIES
SPECIAL IN-ROOM RUINART OFFERING
375 ml or 750 ml Bottle for 2 in room
Bottle featured with fresh fruit, chocolate or cupcakes JW Magazine displayed with bottle offering, bookmarked with Ruinart editorial to reinforce the brandMagazine Bookmark also to indicate “Now Featured in Lobby Bar and Dining Room…”
LOBBY BAR(S)
375 ml or 750 ml for Bar BTG or BTB offering
Table Tent Communication at bar to reinforce “As seen in JW Marriott Magazine…”
Dummy Bottles available for impactful visual Bar Display
DINING
375 ml or 750 ml for BTG or BTB dining offering
Pairing Option for Appetizer/Entrée/Dessert
Opportunity for Exclusive Ruinart Interpretation Dinner* for JW Guests Led by Moët Hennessy Ambassador or Portfolio Manager
Opportunity to Include and Utilize Chefs for Customized Pairings
Occasion to Capitalize on Holiday Traffic
VIP AMMENITY
750 ml Bottle of Ruinart
BdB
in Exquisite, Limited Edition Art Package that is individually numbered by artist
VIP
Ammenity
Program to identify potential guestsSlide5
Ruinart Holiday Program Support
THE SUPPORT
PRESENTING
(1 bottle each size) of Ruinart BdB for Presentation/
Tastiing
with F&BTaste from 375 ml to prevent waste and showcase size optionMay take 750 ml to show sizeCopy of JW Marriott Holiday Edition Magazine to reference editorial layout featuring Ruinart
Printing
Bookmark in JW Holiday Magazine – “Available in Lobby Bar and Dining…”
Table Tent Communication at bar to reinforce “As seen in JW Marriott Magazine…”
Menu Print sample
PLACEMENT – BASED ON 4-12 WEEK COMMITMENT TO FEATURE RUINART
Support for Samples to conduct tastings
Support for Ruinart Interpretation Dinner to be led by Ambassador or Portfolio Manager
HOTEL
Moët Hennessy Portfolio Manager to Visit Every Unit to Discuss:
Opportunities for in-room, bar and dining
Local Pricing Programs
Dummy Bottles
Impactful Bar/Dining Room Displays
Training Offer
Print Support
Unique Champagne Event for Holidays`Slide6
Ruinart Limited Edition Art Box
VIP AmmenitySlide7
Interpretation
Dinners
Setting The
Mood
With
Table
DecorSlide8
Game Kit
SHEET & PENCIL
THE RESPONSE SHEET
BOX & SMELLING AROMAS
SCENT PAPERS*
* YOU WILL NEED TO SOURCE 4 HIGHBALL GLASSES FOR HOLDING THE PAPERSSlide9Slide10Slide11Slide12