PDF-Social Media Strategies for Investing: How Twitter and Crowdsourcing Tools Can Make You

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Cindy Ross Pedersen, UTAA Director. Brendan . Dellandrea. , Director, Online Marketing and Communications, University Advancement, University of Toronto. Agenda. Overview of the top social media sites (15 min). Phil Roeder, Director of Communications & Public . Affairs. WE HAVE 38,000 STORIES TO TELL!. HOW CAN WE . TELL THEM. ?. THAT WAS THEN. THIS IS NOW. WHY BE SOCIAL?. SOCIAL MEDIA DEBATE IS OVER. If you are debating the use of social media today, you would have also debated:. Learning the basics and Preparing yourself to successfully Plan and measure your social media platforms. Agenda. Part 1 – Social Media Basics & Tools. Social Media Channels. Social Media for Analysis. Learning the basics and Preparing yourself to successfully Plan and measure your social media platforms. Agenda. Part 1 – Social Media Basics & Tools. Social Media Channels. Social Media for Analysis. Learning the basics and Preparing yourself to successfully Plan and measure your social media platforms. Agenda. Part 1 – Social Media Basics & Tools. Social Media Platforms. Social Media for Analysis. Learning the basics and Preparing yourself to successfully Plan and measure your social media platforms. Agenda. Part 1 – Social Media Basics & Tools. Social Media Platforms. Social Media for Analysis. The Desired Brand Effect Stand Out in a Saturated Market with a Timeless Brand Are you looking for the competitive edge to take your personal brand to new heights and be in control of your career?The secrets to drive massive amounts of traffic to your content without paying for it and dominate your competitors? Become the next influencer where your essence can\'t be forgotten by the enormous value you provide to the consumers?Just 10 years ago mass-market retailers were associated with brands. With the development of social media, the shift of tradition brands has gone personal. Social media platforms have provided the link to bridge your content to the consumer with ease. 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