Morris Novello Product Manager SQL Server amp BizTalk Server Microsoft Ltd Microsoft Application Platform Connecting business applications partners and devices Agenda 0930 Welcome and AppPlat ID: 765567
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Morris NovelloProduct Manager, SQL Server & BizTalk ServerMicrosoft Ltd Microsoft Application Platform Connecting business applications, partners and devices
Agenda 09.30 Welcome and AppPlat Introduction Morris Novello , Microsoft 10.00 Pragmatic Business Value of using Service Orientated Architecture and implementing an Enterprise Service Bus Robert Hogg, Black Marble 10.45 Break All 11.00 Changing the way we do Business Intelligence using SQL Server 2008 R2 Andrew Fryer , Microsoft 11.45 Achieving business differentiation using BPM technology Adi Hofstein, PNMsoft Paul Saggar, Hogg Robinson Group Jon Simpson, Hogg Robinson Group 12.30 Q&A and closing remarks Morris Novello, Phil Cross 12.45 Lunch and Networking All
Changing times for IT IDC’s Current View IDC’s View a Year Ago “Global CEOs Brace For The Worst” “…Top Brass See A Downturn That Could Last For Years” Thursday, 9 October, 2008 Cost control and tough ROI requirements Consolidation through r ationalisation Need for personal productivity in all corporate roles
Shifting Business Priorities & the “Clock Speed” of Business Change… Cost as a “Barrier to Growth” Loyalty through “Good Service” “Spending Money” on information Winning in the “Straightway” AFTER Cost as a “Fuel for Growth” Loyalty through “Faster Innovation” “Making Money” from information Winning in the “Turns” BEFORE Emerging Economies Changing Demographics Regulatory Compliance Comfort with Technology
IT Evolution leaves organizations with multiple computing models Mainframe PC Client Server Web Services Cloud Disparate Applications Disparate Data Format Disparate Platforms Disparate Programming Models
High cost Manual processes Lack of asset and processes visibility Lack of collaboration with business partners INEFFICIENT PROCESSES Customer Pain Points Disparate systems Proprietary data formats, messages, schemas Investment in Legacy systems INCONSISTENT INFORMATION Changing business environment New Standards and Compliance requirements New Technological innovations LACK OF BUSINESS AGILITY
IT Directors are looking to: Reduce ongoing operation costs Consolidate Rapidly adapt to changing business requirements Optimize business processes Improve employee productivity
Microsoft Application Platform ERP Finance Inventory CRM Operations Other Partners & Customers Application Platform - Shared Capabilities Complete platform at lowest TCO Deliver mission-critical capability and drive down operational costs Faster time to solution Gain greater business agility by connecting people to information Integration Line-of-Business Platform Reporting & Analysis Application Life-cycle Management Data Warehousing External Web Applications
Managed Self-Service BI Multi-Server Management Virtualization & Live Migratio n Scalable relational database platform Consistent, familiar model & tools Self-managed, highly available MPP support for 10s to 100s TB DW Highly scalable appliances Seamlessly integrated with Microsoft BI Next Wave of SQL Server Innovation
BizTalk Server 2009 R2
Visual Studio & .NET + Cloud Services On-Premises Microsoft Platform Vision As organizations deploy applications to the cloud, BizTalk server will provide solutions to link on-premise and cloud services.
SummaryIT drives strategic advantage and business performance An Integrated Application Platform can advance your business by: Maximizing Your Web Empowering Your PeopleConnecting Your ProcessesHelping Develop Your ApplicationsSoftware + Services is the futureAppPlat and Infra. Optimization is the path
© 2008 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION. mnovello@microsoft.com