HoDs and HoPs meeting 28 June 2017 Background Themes emerging from SMT workshops Clarity Empowerment Support Operating principles for proposed model 5 Website Owner Marketing and Communications ID: 782348
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Slide1
WebReForm Content Governance Models
HoDs
and
HoPs
meeting
28 June 2017
Slide2Background
Slide3Themes emerging from SMT workshops
Clarity
Empowerment
Support
Slide4Operating principles for proposed model
Slide55
Website Owner (Marketing
and
Communications)
Website Content
Owner (
HoD
/
HoP
)
Website Content
Champion (Manager)
Website Content
Uploader (selected)
Website Content Contributor (all)
High-level signoff
Support, review and advise
Provide content and ideas
Train, support and build community
Slide6Roles – Website Owner
Marketing and Communications
Foster
and support Website
Champion community
Ensure training and best practice
Oversee content governance model
Oversee section creation and development
Maintain core sections and pages
Slide7Roles – Website Content Owner
Experts in
subject
Responsible
for collective content and its direction
Signoff of major changes and developments – protocols agreed at local
level
Heads of Department (option to delegate)
Slide8Roles – Website Content Champion
Manager
grade
recommended for authority and autonomy
Empowered and supported by Marketing and Communications on digital best practice/CMS – build a community
Support, review and advise Content Uploaders on best practice regularly
Knowledge of subject
, digital content strategy/best practice and CMS
Responsibility
acknowledged in title/job description
Slide9Roles – Website Content Uploader
Upload
and put content live for department/team
Had CMS and best practice
training
Selected by Champions/Content Owners
Supported, advised and reviewed by Champions
Slide10Roles – Website Content Contributor
Content
ideas can come from anywhere in
the
college
Suggest
or provide content and ideas for content
Digital Communications
Marketing Managers
Within the faculty
Within the department
Slide11Feedback and discussion
Slide12Feedback points
Do you have any questions on the principles for the proposed model?
Do you believe the roles in the proposed model will work in your department / team?
Are there additional considerations we need to take account of to enable the model to work?
Slide13Next steps
Circulate this presentation for final feedback
Model finalised
Model implemented. Roll out phased but in place ahead of website go live