Alberta Business Beat Volume 1, March 2013

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Alberta Business Beat Volume 1, March 2013 Background and Methodology Background Objectives Background ATB Financial commissioned NRG Research Group to conduct a survey of 300 randomly selected small- to medium-sized businesses in Alberta

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01
Alberta Business Beat Volume 1, March 2013<br>
02
Background and Methodology<br>
03
Background & Objectives Background
ATB Financial commissioned NRG Research Group to conduct a survey of 300 randomly selected small- to medium-sized businesses in Alberta each quarter, beginning in Q4-FY2013.
The purpose of the study is to gain an understanding the challenges faced by small- to medium-sized businesses in Alberta, and to track confidence in the business climate in Alberta.

Research Objectives
Measure business owners and managers’ perceptions of the current business climate compared with six months ago, as well as their assessments of what the business climate will be like six months from now;
Understand internal and external factors that may impact small- to medium-sized businesses in Alberta, such as reliance on the price of natural resources or the challenges of various areas of business management;
Gauge the likelihood of investment plans in a number of different areas, such as investment in technology or expansion into new foreign or domestic markets;
Understand potential challenges for small- to medium-sized businesses in growing their businesses; and,
Profile the firmographics as well as respondent demographics for small- to medium-sized businesses in Alberta.<br>