CHAPTER 1 INTRODUCTION E- Commerce Concept and
Description: CHAPTER 1 INTRODUCTION E- Commerce Concept and Meaning of E- Commerce electronic commerce or internet commerce wide range of buying and selling of goods or services online with the exchange of money or data. any kind of commercial
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slide1. CHAPTER 1
INTRODUCTION E- Commerce<br>
slide2. Concept and Meaning of E- Commerce electronic commerce or internet commerce
wide range of buying and selling of goods or services online with the exchange of money or data.
‘any kind of commercial transaction in which the parties interact electronically rather than by direct physical contact.’
It is also associated with the transaction involving transfer of ownership or right to use goods and services through the computer mediated network.<br>
slide3. E- Commerce giants like Amazon and eBay have been leaders in the industry from the beginning and were amongst the first well known e- commerce brands.
The concept of e- commerce is surrounded with the application of the Electronic Document Interchange (Electronic Data Exchange, Electronic Fund Transfer), Electronic Messaging (e-mail, fax), Electronic Publishing (marketing, advertisement, sales and customer interaction) and digital library (Amazon- Kindle).<br>
slide4. Importance of E- Commerce in the context of today’s business The concept introduced in India by our Prime Minister in recent time to make India digitally developed like other advanced countries.
Introduction of digitalized methods of payment and habit to pay money shifted from paper currency to cashless transactions i.e. through Paytm, PhonePe, Gpay, etc. due to several restrictions imposed by Government on paper currency.
Convenient in term of cost and time. Every day’s busy life style makes more dependency on online transactions.
Secured mean of doing transaction with confidential password.<br>
slide5. Invention of smartphone apps make the companies significantly increased online activities.
Various online websites are available in India according to the nature of different trades and businesses like Amazon, Flipkart, Club Factory, Alibaba, Zomato, Uber, Snapdeal etc.
User friendly interface.
Unlimited customized purchase options and bulky online stores with new fashions and choices.
Different promotional strategy like discounts, coupons, offers, referral systems, 30days return guarantee, 1-7 days delivery time, etc.<br>
slide6. Online advertising is possible through the huge usage of social media like facebook, what’s up, twitter, etc. that make the company profitable way to attract customer online at minimum cost and time.
Quick mean to do business outside the territorial boundaries.<br>
slide7. Advantages of E- Commerce over Traditional Commerce:<br>
slide9. Disadvantages of E- Commerce Poor Network
Access to modern technology
Implementation Cost
Lack of personal touch
Security
Awareness
Payment system
User resistance
Technological drawbacks<br>
slide10. Mobile Commerce: Basic Idea Mobile Commerce or M- Commerce is the delivery of e- commerce applications directly in the hand of customer through wireless handheld devices like cellular phone, personal digital assistance (PDA’s) etc.
In short m- commerce is the retail outlet in the hand of customer.<br>
slide11. Advantages of M- Commerce: Fastest mode of transactions
Mobility (transactions can be made from any location)
Wireless, portable hand held applications
Easy to handle
Easy to track a place
Replace the concept of using laptop or computer for online trading
Mobile transactions are secured with password
Roaming facilities beyond the network<br>
slide12. Applications of M- Commerce Mobile banking (bill payment, NEFT, Paytm, phonepe, account review, balance enquiry, etc.)
Stock trading
Mobile marketing
Gathering information on news, traffic/weather updates etc.
Easy mailing facilities through email, fax
Location based services
Mobile phone as a source of entertainment (downloading music, video, playing games)<br>
slide13. Types of Business Model in E- commerce Business to Consumer (B2C): When a business sells a good or service directly to the consumer (e.g. websites like Amazon, Flipkart, Snapdeal, Uber, OLA cabs, Quikr, Zomato, BigBasket and Myntra).
Business to Business (B2B): When a business sells a good or service to another business to use (e.g. IndiaMart, IndustryBuying, Bizongo, Alibaba, JustByLive, AmazonBusiness.in, Trade India, etc.).
Consumer to Consumer (C2C): When a consumer sells a good or service to another consumer (e.g. buying or selling old furniture through OLX, Quikr, eBay.com, ForeverShop, etc.).
Consumer to Business (C2B): When a consumer sells their own products or services to a business or organization (e.g. www.priceline.com)
Business to Government (B2G)<br>
slide14. Portal: A portal is a website or web page providing access or link to other websites. It is the website that serves as a gateway or cyber door on the internet to a specific field of interest.
E-tailer: e- tailer often called e-retail (or e- tail) is an online form of traditional retailer.<br>
slide15. Content Provider: Content providers are the information, publisher and entertainment companies provide digital content over the website for a subscription fee.
Transaction Broker: A transaction broker does not represent the buyer or seller, but instead they processes online transactions for consumers to complete a sale. For example: Amazon or flipkart are the transaction broker as they charges fee from the businesses for selling their product or services to the customer. But no fees are taken from the customer.<br>
INTRODUCTION E- Commerce<br>
slide2. Concept and Meaning of E- Commerce electronic commerce or internet commerce
wide range of buying and selling of goods or services online with the exchange of money or data.
‘any kind of commercial transaction in which the parties interact electronically rather than by direct physical contact.’
It is also associated with the transaction involving transfer of ownership or right to use goods and services through the computer mediated network.<br>
slide3. E- Commerce giants like Amazon and eBay have been leaders in the industry from the beginning and were amongst the first well known e- commerce brands.
The concept of e- commerce is surrounded with the application of the Electronic Document Interchange (Electronic Data Exchange, Electronic Fund Transfer), Electronic Messaging (e-mail, fax), Electronic Publishing (marketing, advertisement, sales and customer interaction) and digital library (Amazon- Kindle).<br>
slide4. Importance of E- Commerce in the context of today’s business The concept introduced in India by our Prime Minister in recent time to make India digitally developed like other advanced countries.
Introduction of digitalized methods of payment and habit to pay money shifted from paper currency to cashless transactions i.e. through Paytm, PhonePe, Gpay, etc. due to several restrictions imposed by Government on paper currency.
Convenient in term of cost and time. Every day’s busy life style makes more dependency on online transactions.
Secured mean of doing transaction with confidential password.<br>
slide5. Invention of smartphone apps make the companies significantly increased online activities.
Various online websites are available in India according to the nature of different trades and businesses like Amazon, Flipkart, Club Factory, Alibaba, Zomato, Uber, Snapdeal etc.
User friendly interface.
Unlimited customized purchase options and bulky online stores with new fashions and choices.
Different promotional strategy like discounts, coupons, offers, referral systems, 30days return guarantee, 1-7 days delivery time, etc.<br>
slide6. Online advertising is possible through the huge usage of social media like facebook, what’s up, twitter, etc. that make the company profitable way to attract customer online at minimum cost and time.
Quick mean to do business outside the territorial boundaries.<br>
slide7. Advantages of E- Commerce over Traditional Commerce:<br>
slide9. Disadvantages of E- Commerce Poor Network
Access to modern technology
Implementation Cost
Lack of personal touch
Security
Awareness
Payment system
User resistance
Technological drawbacks<br>
slide10. Mobile Commerce: Basic Idea Mobile Commerce or M- Commerce is the delivery of e- commerce applications directly in the hand of customer through wireless handheld devices like cellular phone, personal digital assistance (PDA’s) etc.
In short m- commerce is the retail outlet in the hand of customer.<br>
slide11. Advantages of M- Commerce: Fastest mode of transactions
Mobility (transactions can be made from any location)
Wireless, portable hand held applications
Easy to handle
Easy to track a place
Replace the concept of using laptop or computer for online trading
Mobile transactions are secured with password
Roaming facilities beyond the network<br>
slide12. Applications of M- Commerce Mobile banking (bill payment, NEFT, Paytm, phonepe, account review, balance enquiry, etc.)
Stock trading
Mobile marketing
Gathering information on news, traffic/weather updates etc.
Easy mailing facilities through email, fax
Location based services
Mobile phone as a source of entertainment (downloading music, video, playing games)<br>
slide13. Types of Business Model in E- commerce Business to Consumer (B2C): When a business sells a good or service directly to the consumer (e.g. websites like Amazon, Flipkart, Snapdeal, Uber, OLA cabs, Quikr, Zomato, BigBasket and Myntra).
Business to Business (B2B): When a business sells a good or service to another business to use (e.g. IndiaMart, IndustryBuying, Bizongo, Alibaba, JustByLive, AmazonBusiness.in, Trade India, etc.).
Consumer to Consumer (C2C): When a consumer sells a good or service to another consumer (e.g. buying or selling old furniture through OLX, Quikr, eBay.com, ForeverShop, etc.).
Consumer to Business (C2B): When a consumer sells their own products or services to a business or organization (e.g. www.priceline.com)
Business to Government (B2G)<br>
slide14. Portal: A portal is a website or web page providing access or link to other websites. It is the website that serves as a gateway or cyber door on the internet to a specific field of interest.
E-tailer: e- tailer often called e-retail (or e- tail) is an online form of traditional retailer.<br>
slide15. Content Provider: Content providers are the information, publisher and entertainment companies provide digital content over the website for a subscription fee.
Transaction Broker: A transaction broker does not represent the buyer or seller, but instead they processes online transactions for consumers to complete a sale. For example: Amazon or flipkart are the transaction broker as they charges fee from the businesses for selling their product or services to the customer. But no fees are taken from the customer.<br>