FYBCOM SEM I COMMERCE PAPER I PROF. ANUJA BAPAT

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FYBCOM SEM I COMMERCE PAPER I PROF. ANUJA BAPAT SYLLABUS MODULE I: BUSINESS Introduction to Business: Concept, Functions, Scope and Significance of business, Traditional and Modern Concept of business. Objectives of Business: Steps in

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FYBCOM SEM I COMMERCE PAPER I PROF. ANUJA BAPAT<br>
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SYLLABUS MODULE I: BUSINESS
Introduction to Business: Concept, Functions, Scope and Significance of business, Traditional and Modern Concept of business.
Objectives of Business: Steps in setting business objectives, Classification of business objectives, Reconciliation of Economic and Social objectives
New Trends in Business: Impact of Liberalization, Privatization and Globalization, Strategy alternatives in the changing scenario, Restructuring and Turnaround Strategies.<br>
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Introduction to business The term “Business” refers to commercial activities relating to production and distribution of goods and services for economic gain i.e. profit.
“Business is an institution organized and operated to provide goods and services to society under the incentive of private gain.” –B.O.Wheeler.<br>