MARKETING TECHNOLOGY STACK DIAGRAM This Marketing
Description: MARKETING TECHNOLOGY STACK DIAGRAM This Marketing Technology Stack Diagram was designed to help you document the technology solutions you have in place and communicate gaps or build a roadmap for adding solutions in future. Follow these
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slide1. MARKETING TECHNOLOGY STACK DIAGRAM This Marketing Technology Stack Diagram was designed to help you document the technology solutions you have in place and communicate gaps or build a roadmap for adding solutions in future. Follow these instructions to get your diagram built quickly: How to use this template: Customize the headings – we have put in a stock customer lifecycle but feel free to change this
Update categories – again, we have some common examples but update the boxes to your needs
Add vendor logos – place logos in each box to show which vendor you are using for each category
Plan for future – place whitewashed logos for vendors you plan to add to your stack this year
Communicate – share your tech stack with staff, management, and peers to keep them informed<br>
slide2. MARKETING TECHNOLOGY STACK DIAGRAM ATTRACT ENGAGE CONVERT TRANSACT CUSTOMER SUCCESS Online Ads & SEO Social Media & PR Predictive Analytics Agile Marketing Management, Reporting & Analytics Website, Blog & Chat Content Experiences Video A/B Testing, UX Marketing Automation CRM & Data Enrichment Sales Enablement Webinar/Meetings Proposal/CPQ Support Advocacy Loyalty/Referral<br>
Update categories – again, we have some common examples but update the boxes to your needs
Add vendor logos – place logos in each box to show which vendor you are using for each category
Plan for future – place whitewashed logos for vendors you plan to add to your stack this year
Communicate – share your tech stack with staff, management, and peers to keep them informed<br>
slide2. MARKETING TECHNOLOGY STACK DIAGRAM ATTRACT ENGAGE CONVERT TRANSACT CUSTOMER SUCCESS Online Ads & SEO Social Media & PR Predictive Analytics Agile Marketing Management, Reporting & Analytics Website, Blog & Chat Content Experiences Video A/B Testing, UX Marketing Automation CRM & Data Enrichment Sales Enablement Webinar/Meetings Proposal/CPQ Support Advocacy Loyalty/Referral<br>