Sector Skills Insights: Digital and Creative
Author : danika-pritchard | Published Date : 2025-05-22
Description: Sector Skills Insights Digital and Creative Introduction The UK Commission is working to transform the UKs approach to investing in skills to help secure jobs and growth Key to our ambition is the need to encourage greater employer
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Transcript:Sector Skills Insights: Digital and Creative:
Sector Skills Insights: Digital and Creative Introduction The UK Commission is working to transform the UK’s approach to investing in skills to help secure jobs and growth. Key to our ambition is the need to encourage greater employer ownership of skills, working to secure long term sustainable partnerships. This slide pack and accompanying evidence report present the case for more employers in this sector to invest in the skills of their people. It does so by presenting real-life, skill-based business solutions that have been used by leading employers to tackle the performance challenges they face and by drawing on examples of the investments being made by the UK Commission through its investment funds. There are several determinants of employers’ skills needs and training behaviour including firm size, strategy and location but it is by sector which the strongest variations appear. Hence this work focuses on the Digital and Creative sector. Slide packs and reports are also available for a number of other sectors from: http://www.ukces.org.uk/ourwork/sector-skills-insights . Each of the sectors are important to the economy in terms of employment, productivity or their future potential. For information about this slide pack and accompanying report please contact: Rachel Pinto (rachel.pinto@ukces.org.uk ) Source information can be found in the notes section of each slide Storyboard What are key skills challenges in the Digital and Creative sector? The importance of Digital and Creative sector today Tackling these performance challenges: Growth through skills Performance challenge (3) Gender imbalance in the Digital sub sector Performance challenge (4) Investment in workforce skills Performance challenge (2) Quality of creative graduates 3 Benefits to business Performance challenge (1) Quantity of digital graduates Imagine where the sector could be tomorrow The creative sub-sector generates value from creative content, both digital and traditional, from television to film to publishing, and also covers advertising, design, photography, performing arts and cultural heritage The Digital sub sector generates value from the systems, services, software and communications backbone on which everyone depends, and covers telecommunications, computer programming and information service activities Synergy between the two sub sectors: “Digitisation is making creative firms more technology-intensive” (NESTA) What is the digital and creative sector? Back to Storyboard What key skills challenges in the digital and creative sector? 5 Attracting talent is a key challenge. Applications to computing/IT degree courses have nearly halved in the last decade. The digital sub-sector employs three times more men than women. The