PDF-Advantages of Radio Advertising and Outdoor Advertising

Advertising campaigns are a great medium to talk about your company products as well as offers luckily we are living in a stage where we have an array of advertisement platforms For more information visit on httpsfreedommediagroupcouk. August 2012. The Advantages of TV over Radio. Television sets itself apart from other media with its ability to offer sight, sound, and motion to generate emotional responses from the viewer. .. The qualities of television allow advertisers to create a long lasting and memorable brand and corporate image. September 2014. The Advantages of TV . Over Out-of-Home. Television sets itself apart from other media with its ability to offer sight, sound, and motion to generate emotional responses from the viewer. Presentation . courtesy . of the Radio Advertising Bureau, 2015 – All Rights Reserved. A mass medium delivering audio content to passionate and loyal listeners across multiple platforms. RADIO. Presentation . September 2014. Television sets itself apart from other media with its ability to offer sight, sound, and motion to generate emotional responses from the viewer. .. The qualities of television allow advertisers to create a long lasting and memorable brand and corporate image. Part . II. Types of Advertising. Institutional. Advocacy. Product. Pioneering .  primary demand for new product or category. Competitive  during growth stage; build demand for brand/product NOT category. . Shopping is now a major leisure pursuit.. 1.. The . majority of Europeans consider shopping . to be . a leisure pursuit . “I shop whenever I have money in my purse. ”. . 50% of Europeans would socialise less in order to have more money to spend . Advertising & Sales Promotion. January 2017. What is a Jingle?. Part of the image of a brand. Short clips of music. A successful jingle promotes a positive image. Written to be easy to remember – short, repetitive and designed to “pop into” one’s mind when considering products. Pick handouts & get textbook. DO NOT WRITE ON TRANSITION HANDOUT. With a Partner. :. Review and answer the slogan quiz handout on . your own paper. or on a . new Word document. You may use the Internet. A form of communication that influences an individual to purchase something.. Branding. What is Branding?. The promotion of consumer awareness of a particular brand of goods or services.. Is advertising really effective?. PE - Understand . promotional channels used to communicate with targeted audiences. .. PI - Explain . advertising media used in the sport/event . industries..  .  .  .  . Define Advertising Media. Choosing the best advertising solution for your business involves many factors. Freedom Media Group helps brands to reach out to the required target audience through their proven media buying, advertising and radio advertising effectiveness strategies. For more details please visit on : https://freedommediagroup.co.uk/ We are amongst the best media buying companies in UK. Media planning and buying advertising agency in Manchester, UK. For more details visit on : https://freedommediagroup.co.uk industries. ADVERTISING MEDIA. Channels of communication:. Print Advertising/Publications. Broadcast Advertising. Direct-Mail Advertising. Online Advertising . (3.04). Out-of-Home Advertising. Specialty Advertising. AdjacencyCommercial that runs immediately before or after a program or featureAffidavitWritten proof BurstingA pattern where heavy advertising has been concentrated over a short period. For example: o