PPT-1 The product line sheet features all the products Rand Ass

2 300 BILLION Annual Cost of Corrosion Drinking Water and Sewer Systems The annual cost of corrosion chart shows that the largest problem with corrosion is in the drinking water and sewage systems category This presents the problem. Our focus is to drive adoption of this tool and keep our data current so we can start capturing these benefits as soon as possible Nicolas Barthelemy Senior Vice President Cell Culture Systems Invitrogen Life Technologies Shrinking product lifecycle To maximize revenue market share quality and product profitability you must achieve operational excellence throughout the product lifecycle and across the enterprise The core of Oracles Agile Product Lifecycle Management solution Oracles Agile Produ A product has….. Core customer value. Benefits. Associated Services (. augmented. product). Financing. Warranty. Support. What is a Product?. Tangible good. Idea. Service. Person. Types of Consumer Products. What is a Product?. Consumer Markets. Product Design Process. Product Planning. Product Mix. Unit 3. Product. A good, service, or idea sold to satisfy wants/needs. Can be simple or complex. Features. Strategic Marketing. Chapter 9. Capitalism. Capitalism:. Political & economical philosophy . Characterized by marketplace competition . Private ownership of business.. Also known as Free Enterprise. Sustaining Product Sales. Chapter 30.2. What is a product life cycle?. A representation of the stages that a product goes through during its life. There are 4 stages of the life cycle. Introduction . Product/Service Management. Overseeing the . design. and . development. of new products. Benefits to us?. New and improved products on the market . More choices to pick from. Things to consider when designing a product . Part 3: Develop the Value Offering—The Product Experience. McGraw-Hill . Education. 1. Copyright © McGraw-Hill Education.  All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.. 10: . Product, Branding, and Packing . Concepts. 11: . Business Markets and Buying Behavior. 12: . Developing and Managing Prices. 13: . Marketing Channels and Supply-Chain . Management. 14: . Retailing, Direct Marketing, and Wholesaling. Chapter Objectives. Explain the different product objectives and strategies a firm may choose. Understand how firms manage products throughout the product life cycle. Discuss how branding strategies create product identity. Customer Values? They review products to identify quality features such as style and technology. They select those features they feel provide personal benefits. They estimate the value of those benefits by comparing them to the price of the product. ® ™ Trademark of The Dow Chemical Company (“Dow”) or an affiliated company of Dow Form No 840ACRYSOLRheology ModifierReview date 02/2012Page Pro tape for precise body measurementsErgonomic Measuring TapenewThe seca 201 is a true medical product It145s extraordinarily convenient Made of durable calculate the Waist-to-Hip Ratio WHR This ratio is No matter what size your company is you can use these insights to improve the performance of marketing and We offer a range of EIRC products EIRC for AutoSM EIRC for Closed-End LoansSM EIRC for Mortga