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Common Design Errors  One element does not touch the outer margin Common Design Errors  One element does not touch the outer margin

Common Design Errors One element does not touch the outer margin - PowerPoint Presentation

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Uploaded On 2023-07-27

Common Design Errors One element does not touch the outer margin - PPT Presentation

Does not follow gridssquares Trapped white space more than one half pica between elements Trapped caption captions arent placed to outside of spread Headline and copy arent grouped together ID: 1011687

pica elements follow find elements pica find follow trapped spread error white captions grid touch outer margin eyeline design

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Presentation Transcript

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3. Common Design Errors One element does not touch the outer margin Does not follow grids/squares Trapped white space (more than one half pica between elements) Trapped caption (captions aren’t placed to outside of spread) Headline and copy aren’t grouped together Eyeline is missing

4. Consistent external marginsOne element on all four sides of the spread must touch the external margin.

5. Find the errorHint: outer margin

6. One element needs to touch the outside margin on all four sides of the layout for consistent outer margins

7. Follows Grid/Square DesignElements on the spread follow the specified grid/square design.Everything begins and ends on the grid.

8. Find the error(s)

9. These elements do not follow the grid.

10. Consistent Internal MarginsAll elements are a half pica apart on the spread. “Trapped white space” is when there is more than a half pica between elements. *Exception: A rail that separates elements is planned white space.

11. Find the error(s)

12. There is more than ½ pica between these elements. This is trapped white space.

13. Captions Placed to Outside of SpreadCaptions that are placed between photos are called “trapped captions.”*Exception: Names placed between team/club photos.

14. Find the error(s)

15. Captions are trapped between photos.

16. Eyeline A horizontal white/invisible line that goes across the spread. It can be interrupted by the dominant photo. If the reader can not see this, the eyeline is missing.

17. Find the error(s)

18. Invisible horizontal line does not appear across the spread.

19. Design CritiqueFind the errors on the following slide

20. Find the error(s)

21. 2. More than ½ pica between elements42131. Does not touch outer margin56783. Rail or separator not wide enough. It is not the same width as vertical rail.4. Does not follow eyeline6. Does not follow grid5. Does not follow grid8. More than ½ pica between elements7. More than ½ pica between elements

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