Giki Zero is a step by step guide to sustainable life Its a free - PDF document

1 Giki Zero Giki Zero is a step by step gu
Giki Zero Giki Zero is a step by step guide to sustainable life. It’s a free, fully interactive website to measure, track and lighten your footprint on the planet. It’s mobile friendly too! It can help you • Understand your environmental footprint and find steps to lighten it. • Track your progress with your Giki Score. • Choose from over 100 steps, which are good for the planet and can save money too. • Invite your housemates and family to share and compare your Giki Score and steps. • It uses objective, transparent data that is easy to understand, based on the best scientific and academic research available. Current Features Giki Zero allows people to understand and lighten their environmental footprint with t

2 hese features • Giki Zero begins with
hese features • Giki Zero begins with 8 lifestyle questions which provide an initial estimate of your carbon footprint. • Calculate and track your carbon footprint, split across key lifestyle areas which are: home, food, transport purchases and se rvi ces. • Enter as much, or as little, information as you want to estimate your carbon footprint. • Understand your water footprint and land use impact too. • Compare your footprint to the UK average and the 2030 target which will limit global warming to 1.5 degrees. • Over 100 steps to choose from to reduce your environmental footprint. Each step is rated on ease and impact on the planet. • Invite your housemates or family in your household to measure and take steps to imp

3 rove their footprints and compare progre
rove their footprints and compare progress to gether. • Win virtual badges for steps completed. • Regular tips and insights into your progress. • Track your Giki Score. This is a single, easy to understand figure, based on your footprint, the steps you are committed to, and steps completed, to indicate progress. Aim for a score of 1000 for a truly sustainable life. Progress Page Track your progress towards a sustainable life. The progress page shows • Your carbon footprint based on your information provided, compared to the UK average footprint (around 9,000kg per person per annum), and the target of 2,500kg, the maximum carbon footprint in 2030 that is consistent with limiting global warming to 1.5 degrees. • You

4 r water use and land use footprint . •
r water use and land use footprint . • A few of the suggested steps you can take to lighten your footprint, along with any steps you have already committed to, or completed . • The number of years remaining, if everyone had your lifestyle, until the carbon budget to limit warming to 1.5 degrees runs out . • From here, you can navigate to the Footprints page. Footprints Page Here you can personalise your footprint further, either by adding estimates, or actual figures across your lifestyle Footprints are broken down into the following categories: • Home: Waste, electricity, gas, home maintenance, oil and water. • Food: Diet, food waste and pet food (including carbon footprinting of every dog breed). • Transport: Bus

5 , car, tube, motorbike, rail, ship and f
, car, tube, motorbike, rail, ship and ferry, taxi and flights. • Purchases: clothing, electricals, personal care, appliances, furniture and cleaning products. • Services: Holiday accommodation, Financial services, mobile communications, pharmacy and recreational services • Trees: Tree planting, forest protection Data in each model defaults to the UK average until you personalise it. Steps Page When people are ready to take action they can find the right actions for them on the Steps page • You can choose from over 100 steps to reduce your footprint. • For each of the steps, you can click on the info button, to get tips, benefits and useful links. We also detail which areas steps help improve e.g. carbon footprint

6 , biodiversity, save money and wellbein
, biodiversity, save money and wellbeing. • Each step is assessed on ease and impact, you can filter by each, as well as by lifestyle area and steps you are trying and steps already completed. • Ease ratings: Easy peasy , No Problem, Doable, Tricky, Hard - Core • Impact Ratings: Small impact, good impact, decent impact, big impact, planet saver. • For each step you complete, you will be awarded a virtual badge Sharing and tracking progress Your household • Invite your housemates and family in your home to share and compare your progress and your steps Giki score • Check out the Giki score to see how you are all doing. The Giki score provides a single place for people to track their progress towards a sustainable

7 life. People gain points for reducing t
life. People gain points for reducing their footprint, committing to steps and completing those steps. A score over 1000 means that people are leading a sustainable life. Case Study - Scarlett “One of the biggest steps I took was swapping to a green energy tariff. It took just 15 minutes!” “I saved £50 in two months some of which I am going to use trying out a zero waste shop!” Scarlett lightened her footprint by over 1 tonne Jules “ The app helped me make decisions on some big things, like going from a vague intention not to fly, to a definite commitment.” Molli : “It made me feel quite excited when there were quite simple suggestions to improve my negative impact. It also de - myths the perceptio

8 n that, as students, sustainability is
n that, as students, sustainability is unaffordable and unobtainable.” Hannah: “It was really interesting seeing my own personal impacts and I found the experience empowering since I now feel that I can make a change!” Expert feed back Paul Dickinson, Executive Chair, CDP “The Team at Giki have already delivered stunning technology with an App that evaluates the health and sustainability ratings of 250,000 UK food products reading barcodes. Now the team have gone one stage further with Giki Zero, and delivered a perfectly simple website that helps you reduce your impact that is easy and fun to use.” Dr Richard Carmichael, Author of Committee on Climate Change Report, “Net Zero, the UK’s contribution to st

9 opping global warming.” "Research indi
opping global warming.” "Research indicates that consumers want to do their bit for climate change and that they want much clearer information about the environmental impacts of the things they buy. Digital behaviour change interventions can motivate partly through raising awareness and making goal - setting and progress more specific and measurable. Giki Zero provides information users can act on and is an engaging and user - friendly tool." Giki Social Enterprise Giki is a social enterprise and we are supported by a network of volunteers, advisors, philanthropists and social impact investors. Our Advisory Board includes representatives from WWF, Oxfam, CDP, UK government and nutritionists and academics. Giki stands for g

10 et informed know your impact. When writt
et informed know your impact. When written in text form is spelt with a capital G. Other letters are small case: Giki. Media Coverage can be found here Giki Website: https://giki.earth Giki Zero: https://zero.giki.earth Giki Badges: Available free on App Store and Google Play GikiBadges • Launched May 2018 • Over 45,000 downloads • Over 80% surveyed report changing products as a result of using Giki Badges Benefits • Find sustainable, healthy products in the UK supermarket • See how products you buy perform across sustainability, health and ethical issues. • Find better alternatives What it does • Scan the product barcode to see how many badges are awarded. • Click through to see which badges were awarded and g

11 et more information about why • Scrol
et more information about why • Scroll down for alternatives to find more sustainable and healthy products Giki Badges Features • Barcode scanner to make for ease of use. Simply find a product and scan the barcode in the app. • Search function also available if you don’t have a product to hand. • 280,000 UK supermarket products including most of the main supermarket own brand goods. • Regular updates to ensure users have up - to - date information. • Alternatives suggested to help people find more sustainable and healthy products. • 15 issues covered using Giki’s badges: • Hero badge: The most sustainable, healthy products in UK supermarkets • Sustainability: carbon footprint; sustainable palm oil; bett

12 er packaging; plant based; responsible
er packaging; plant based; responsible sourcing; kinder cleaning; greener cosmetics; UK made; organic. • Health: free from additives; no chemicals of concern; healthier options • Fairness: animal welfare; animal testing Audience and Giki users Giki Zero helps anyone wondering what they can do about environmental issues such as climate change, animal conservation and pol lution but who don’t know where to start. It’s also designed for people who are already making changes to live more sustainably but who wan t more ideas to help them go further. By signing up you’ll be able to start doing whatever you can, as soon as you can, to help protect the environment and animals . Giki Zero testers: • We have tested Giki Ze

13 ro on over 400 people in the UK. Key tra
ro on over 400 people in the UK. Key traits include: • Conscious consumers who are interested in learning more about the impact their money has. • Popular with millennials, but also 18 - 24s and some older. • Outdoor and nature lovers. Giki Badges audience: • Conscious consumers who are interested in learning more about the product they’re buying. • Slightly more female (58%) than male (42%) • Significant usage among millennials and 18 - 24, but still plenty of over 65s. • Green living enthusiasts but also value shoppers. Giki Story Why? Husband and wife team Jo and James Hand set up Giki because they believe it should be easy to live sustainably. Jo: “Many aspects of modern life are not environmentally sustain

14 able, but there are so many choices we c
able, but there are so many choices we can make that make a d iff erence. We want to make it easy for people to know what those choices are.” James: “Like many people the more I read about how our climate is changing the more I became aware of just how big the challe nge s of global warming and biodiversity loss are. However, although many people want to act sustainably getting the right information, at the right time is still hard. We hope Giki can help solve that problem” What? In an increasingly digital world Jo and James decided that online tools and apps were the best way to achieve their aims. It wou ld enable them to build on James’ expertise as a data scientist to amass and analyse huge quantities of data and Joâ

15 €™s experience in sustainability and cre
€™s experience in sustainability and creating good stories as a BBC journalist. The aim was to p res ent complex environmental and health information in a clear, accessible way. But neither had any expertise in building apps or online tools. How? James: “We have been lucky to collaborate with some amazing people, top academics, NGOs, tech developers and through our coll abo ration, we have been able to build free digital products that make complex issues clear and accessible for everyone.” Jo: “We spend a lot of time testing, interviewing and watching people use Giki, so that we build products that really help pe opl e. We believe that if we focus on that, and our mission to help people live sustainably, then we’ll build

16 products that people find useful.” A
products that people find useful.” And testing showed very quickly that even if you build the most amazing database, that can rate 100,000s of supermarket produ cts , or carbon footprint every aspect of our lives, unless that information is clear and easy to access, it is not much use! It has to make sense, and it has to be personal. So, after many rounds of testing, the Giki Badges app launched in 2018. It rates 280,000 UK supermarket products on sustainab ili ty, health and ethics and has been downloaded over 45,000 times. After several years research and over a year of building and testing Giki Zero launched in May 2020. The future As more people embrace the importance of the natural world to our wellbeing, our lives and

17 our very existence, the Giki team wan t
our very existence, the Giki team wan ts to work through collaboration to help as many people, communities, companies and networks as possible to change to a sustainable lifestyle. Jo Hand, Co - Founder: Responsible for spreading the word and using our analysis to help people live more sustainably. Former investigative journalist (BBC and Channel 4) and social enterprise chairman. Previously worked on Executive team at CDP. James Hand, Co - Founder with experience in data science, behavioural economics and finance. Responsible for technology, research, data structure and analysis. Previously Co - CIO at Investec Asset Management. Alan Bridger, Full Stack Developer with experience in design and publishing. Some of our