TH SEPTEMBER19 AMIT MOHAN PRASAD PRINCIPAL SECRETARY AGRICULTURE Govt of Uttar Pradesh T HE MILLION FARMERS SCHOOL amp DIGITAL EXTENSION INITIATIVE The Idea To double the farmers income three things are needed ID: 792946
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NATIONAL RABI WORKSHOP NEW DELHI, 20TH SEPTEMBER’19AMIT MOHAN PRASADPRINCIPAL SECRETARY, AGRICULTUREGovt. of Uttar Pradesh
T
HE MILLION FARMERS’ SCHOOL
&
DIGITAL EXTENSION INITIATIVE
Slide2The IdeaTo double the farmers’ income, three things are neededReduce the cost of cultivation, increase the production and obtain the rice price for the farmersTechnology has a crucial role to play in all the threeExtension is the main vehicle for taking new technology to the fieldTherefore, we must focus on agriculture extension in order to enhance productivity, production, market linkages and farmer’s income
Slide3Agriculture ExtensionThere is a separate programme called National Mission on Agriculture Extension and Technology (NMAET)Under this, Agriculture Technology Management Agency (ATMA) is tasked to carry out extension workEvery programme
like NFSM or BGREI or NMAET has a component of demonstration in farmers’ fields
However, extension has remained the weakest area in agriculture and input management has gained supremacy
Slide4Extension in Campaign ModeThe idea was developed during an interaction with the farmers at MathuraThe cascade model of training was used to train the trainersA module of one hour per day for five days was thought ofCourse content was designed and finalizedState level officers
functioned as
KRPs
and
prepared
district level Master Trainers through VC
Master Trainers trained the Trainers (TA/BTM/ATM) at the KVKs and other
centres
Slide5The Course ContentDay 1: Rabi crops, Soil health and Crop cycleDay 2: Agriculture Inputs, Animal Husbandry, Dairy and FisheriesDay 3: Prime Minister Fasli Bima
Yojana
; Various subsidies under different schemes
Day 4: Raising Farmer’s Income; Agriculture diversification and Horticulture
Day 5: Plant
Protection, Online registration of farmers and Direct Benefit Transfer
Slide6Current DesignThe module has been converted into a four day programme with one and half hours every dayConvergence with other allied departments is the big focus nowStaff of Horticulture and Animal Husbandry Department collaboratesIn the fourth edition (June 2019) technical staff of sugar cane department participated actively
The confidence of farmers on this system of extension has increased gradually
Slide7Launched on the 5th of December by
Hon’ble
Chief Minister
The Launch
Slide8Running of ModulesIt is launched with a lot of fan fair across the statePublic representatives participate in the launch with great enthusiasmEntire development administration comes out in support of this programme anchored by Agriculture DepartmentFour editions completed; more than 4 million farmers trained so far and counting…….
Cascade model of training is used for trainers’ training
Each farmer gets a free copy of the module
Slide9The Training ParadigmUse of technology is a major feature of the training programme (AV, NIC, live streaming…)Random number technique used for knowledge test………App for attendance of farmersWhile information and knowledge of farmers about the better practices, better varieties etc is going up, the spin off has been the capacity building of our own staff
There can be no better method to build the capacity of the field staff
Participation of women farmers is a heartening feature.
Slide10Slide11Digital Extension InitiativeVaigyanikon Ki Baat, Kisaano
ke
Saath
This experiment was done on the 4
th
of June
The video conferencing facility across the state set up by NIC was
utilised
At the State Level Centre
,
Hon’ble
Minister,
top agricultural
scientists and senior officers of agriculture and allied
depts
were
present
These came from ICAR, CIMMYT, Basmati Foundation, State Agriculture Universities and State Government
Departments
Resources from
SAUs
and
KVKs
were widely used for this
Slide12Vaigyanikon ki Baat…..
Apart from the scientists, we had two progressive farmers also at the State HQ
Shri
Ram Saran
Verma
and
Shri
Bharat
Bhushan
Tyagi
have been awarded
P
adma
Sri this year for farming
At the district level
centres
, progressive farmers and departmental officers were made to sit
Therefore, this was a two way communication where the scientists and farmers were able to interact
Slide13Digital Extension….Topics are selected carefully, according to the time of the year and audienceLatest edition was on 11th of September, focused on women farmers; Sudha Pande and Biatana
Devi were star speakers
Presence of renowned scientists is an attraction for the farmers in the NIC halls as well as the villages
Entire program is live streamed which can be seen by farmers in the villages and elsewhere
Slide14Viewing in the Villages
Slide15Viewing (continued…)
Slide16Viewing (continued…)
Slide17Impact Assessment of TMFSIFPRI recently did an impact assessment of TMFS and found statistically significant difference in knowledge level of farmers!Their findings include (other benefits):
Enhanced job satisfaction among employees
Enhanced capacity of employees
Better communication established between farmer
and department
Slide18Thank You!