th Management Function CONTROLLING Managing for productivity and results You as a manager Competitive advantage Diversity Globalization Information technology Ethical standards Your happiness amp goals ID: 248210
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Slide1
The 4th Management Function: CONTROLLINGSlide2
Managing for productivity and results
You as a manager…
Competitive advantage
Diversity
Globalization
Information technology
Ethical standards
Your happiness & goals
Planning
Organizing
Leading
Controlling
… to achieve
productivity
and realize results
…must operate in
a complex environment and…
…make decision about
the 4 management functionsSlide3
What is productivity?Productivity
can be applied at any level
, whether for you as an
individual, for work unit
you’re managing, or for organization you work forIt is defined by the formula of outputs divided by inputs for a specified period of time. Outputs
are all the goods and services produced. Inputs are not only labor but also capital, materials, and energy
productivity = outputs/ inputs =
goods+services/ labor+capital+materials+energySlide4
Why increasing productivity is important?Productivity is important to companies because ultimately it determines whether the organization will make profit or even survive
These functions (below) affect one another and it turn affect in
Org’s
productivity
Planning:
set goals & decide how to achieve them
Organizing:
arrange tasks, people, and other resources to accomplish the work
Leading: motivate people to work hard to achieve Org’s goals
Controlling:
monitor performance, compare it with goals, and take corrective action as needed
For productivitySlide5
What is Controlling?A process of
monitoring
performance, comparing
with goals, and correcting work performance as needed to make sure performance meets objectivesSlide6
Why control is needed?To adapt to change & uncertaintyTo discover irregularities & errors
To reduce costs, increase productivity, or add value
To detect opportunities
To deal with complexityTo decentralize decision making & facilitate teamworkSlide7
Why control is needed?To adapt to change & uncertaintyConsumer tastes change
New competitor appear
Technologies are reborn
New materials are invented
Government regulations are alteredSlide8
Why control is needed?To discover irregularities & errorsCost overruns
Manufacturing defects
Employee turnover
Bookkeeping errors
Customer satisfactionSlide9
Why control is needed?To reduce costs, increase productivity, or add value
Reduce labor costs
Eliminate waste
Increase outputIncrease product delivery cycle
Add value to productSlide10
Why control is needed?To detect opportunitiesHot-selling products
Competitive prices on materials
Changing population trends
New overseas marketSlide11
Why control is needed?To decentralize decision making & facilitate teamwork
Allow top management to decentralize decision making at lower levels within the organization
Encourage employees to work together in teamsSlide12
Why control is needed?To deal with complexityHelp managers, in larger organization, coordinate well with various elements:
several product lines
material-purchasing policies
customer bases
workers from different cultures Slide13
Control ProcessIt is a 3 steps processes of measuring actual performance, comparing actual performance against a standard, and taking managerial action to correct deviations or inadequate standards
3 main steps for controlling process:
Measuring
Comparing
Taking Managerial ActionSlide14
1. MeasuringEstablish standard
:
“What is the desired outcome we want?”
A control standard (or performance standard or standard)
is the desired performance level for a given goal, for example, level of charitable contributions, number of students retained, number of financial performance, number of employee hiring, number of manufacturing defects, percentage increase in market share, percentage reduction in costs, number of customer complaints, and etc. Measure performance:
“What is the actual performance?”Example: number of products sold, units produced, cost per item sold, new products create by research scientist, scholarly writing by a college professor, or opinions expressed in peer report Slide15
How we measure & report actual performance
Advantages (+)
Drawbacks (-)
Personal Observations
Get first
hand knowledgeInformation isn’t filtered
Intensive coverage of work activitiesSubject to personal biasesTime-consuming
Obtrusive (interfering)Statistical Reports
Easy to visualizeEffective for showing relationships
Provide limited informationIgnore subjective factors
Oral ReportFast way to get information
Allow for verbal and nonverbal feedbackInformation
is filteredInformation can’t be documented
Written ReportsComprehensive (detailed)Formal
Easy to file and retrieveTake more time to prepareSlide16
2. Comparing Performance to StandardThis step
determines the variation between actual performance and a standard
How much deviation (difference) is acceptable? It depends on
the range of variation
built into the standards.Managers prefer to see performance exceeds the standards.The greater the difference between the desired and actual performance, the greater the need for action. Slide17
Acceptable Range of Variation
Acceptable rage of variation
Acceptable
Upper
Limit
Acceptable
Lower
LimitSlide18
3. Taking managerial action“What changes should we make to obtain desirable outcomes?”
There are 3 possibilities:
Make no changes
Recognize and reinforce positive performance
Take action to correct negative performanceSlide19
3. Taking managerial action (con’t)
When
performance meets or exceeds the standards set
, managers should give rewards, ranging from giving a verbal “Job well done” to more substantial payoffs such as raises, bonuses, and promotions to reinforce good behaviorSlide20
3. Taking managerial action (con’t)
When
performance falls significantly short of the standard
, managers should carefully examine the reason why and take the appropriate action.
They may need to revise the standards as they were unrealistic or faced changing conditions.Or when the employees can’t perform tasks to achieve the standards, manager may need to take some actions according to the specific reason of low performance. Example:
When a UPS driver fails to perform according to the standard set for him/her, a supervisor rides along and give suggestions for improvement. If drivers are unable to improve, they are warned, then suspended, and then dismissed. Slide21
Types of control
Future-oriented
Feedforward
controls
Present-oriented
Concurrent controls
Past-orientedFeedback controls
Before the work is done: Anticipates problems
While the work is going on: Corrects problems as they occurAfter the work is done: Corrects problems after they occur
FeedbackSlide22
Types of control (con’t)
Feedforward
—control the future: before the work begins
It takes place before operations begin and is intended to prevent anticipate problems
The purpose is to keep problems from happening so that manager won’t have to fix them afterwardConcurrent—control for the present: while the work is in progressIt takes place while operations are going on and is intended to minimize problems as they occurThe purpose is to correct problems before they become too difficult or expensive by directing, monitoring, and fine-tuning activities
Feedback—control for the past: after the work is doneIt takes place after operations are finished and is intended to correct the problems that have already occurredThe drawback is the damage has already been done, however, the benefit is feedback shows how well the planning process worked and tell employees how well they performed, thereby contributing to employee motivation Slide23
Levels of Control
Strategic control by top managers
It is monitoring performance to ensure that
strategic plans
are being implemented and taking corrective action as neededTactical control by middle managersIt is monitoring performance to ensure that
tactical plans—those at the divisional or departmental level—are being implemented and taking corrective action as neededOperational control by first-level managers
It is monitoring performance to ensure that operational plans—day to day goals—are being implemented and taking corrective action as needed Slide24
Areas of controlPhysical control
:
buildings, equipments, and tangible products
Example: the use of computers, cars, and other machinery.
There are inventory-management controls to keep track of how many products are in stock, how many will be needed, and what their delivery dates are from suppliersThere are quality controls
to make sure that products are being built according to certain acceptable standards Human controlInformational controlFinancial controlSlide25
Areas of control (con’t)
Physical control
: buildings, equipments, and tangible products
Human control:
controls used to monitor employees Example: personality tests and drug testing for hiring, performance tests during training, performance evaluations to measure work productivity, and employee surveys to assess job satisfaction and leadershipInformational controlFinancial controlSlide26
Areas of control (con’t)
Physical control
: buildings, equipments, and tangible products
Human control: controls used to monitor employees
Informational controlExample: production schedules, sales forecasts, environmental impact statement, analyzes of competitionsFinancial controlSlide27
Areas of control (con’t)
Physical control
: buildings, equipments, and tangible products
Human control: controls used to monitor employees
Informational controlFinancial controlExample: Are bills being paid on time? How much money is owed by customers? Is there enough cash on hand to meet payroll obligations? What are the debt-repayment schedules? What is the advertising budget?Financial controls are very important because they can affect the other 3 types of resources Slide28
Balanced Scorecard Approach
The balanced scorecard approach to evaluate organizational performance beyond just a financial perspective
.
Managers should develop goals in each of 4 areas and then measure whether the goals are being met.Slide29
Balanced Scorecard Perspectives
The Learning & Growth Perspective:
Includes employee training, learning and corporate cultural attitudes related to both individual and corporate self-improvement.
The Business Process (Internal) Perspective:Includes how well their business is running, and whether its products and services conform to customer requirements (the mission).
The Customer Perspective:Includes customers satisfaction, how to fulfill their needs in order to prevent future decline The Financial Perspective:Include all financial controls, timely and accurate funding data will always be a priority for organizationsSlide30
Importance of ControlIt helps managers know whether organizational goals are being met and if they’re not being met, the reason why
Maintaining productivity depends on
control
as control is to make something happen the way it was planned to happenSlide31
Final Examination Guideline:SWOT AnalysisSMART Goals
MBO
Strategic Management
Control ProcessHRM
Leading & MotivationElements of Organization“Time management
” in the exam room is important!!!
Your answers should be “Clear, Complete, Correct”No need to be very long answer!
…enough to make the one, who haven’t studied Management before, understand your explanation
Work hard for your final exam!