PDF-Running head: MISLEADING HEADLINES

IN PRESS AT THE JOURNAL OF EXPER IMENTAL PSYC HOLOGY APPLIED The Effects of Subtle Mis i nformation in News Headlines Ullrich K H Ecker 1 Stephan Lewandowsky 12 Ee Pin Chang 1 and. Kennedy Presidential Library and Museum Deer Island Wastewater Treatment Plant Wind turbines Thompson Island Outward Bound Education Center US Coast Guard Station Fort Andrews Fort Revere Fort Warren Fort Standish Fort Strong Fort Independence Bosto The not-so-secret language of the media. Lesson Objectives. At the end of this lesson we will understand the uses and effectiveness of wordplay in headline writing, and be more familiar with journalese shorthand and the way it is used in headlines.. By . Hailee. Smith. Intro to Headlines. A headline must:. Relate to the story. Fit the allotted space. Be grammatically correct. The secondary heading under the main heading is called a deck. Succeeding decks are smaller in font size. Writing Basics. 1-line-headline. Bricklayers engage in mortar combat. 2-line-headline. Backers hot for chili. as U.S. official food. 3-line-headline. Mosquitos. biting into. holiday fun. Hammer - main/secondary . Purpose. The cover of a magazine serves two important functions: it grabs the reader’s attention and previews the contents of the magazine. The cover is the most important selling point and if the reader is not hooked, then chances are they will not be tempted to buy the magazine.. WHAT IS MISLEADING ABOUT THIS GRAPH?. ANSWER. : VERTICAL AXIS DOESN’T BEGIN AT . 0. SO LOOKS AS THOUGH HOUSING PRICES HAVE TRIPLED. . This graph makes a truer comparison.. WHAT IS MISLEADING ABOUT THIS GRAPH?. Consumer Protection Act 2007. NOTE: The current curriculum refers to the Consumer Information Act 1978 which was the predecessor to the Consumer Protection Act 2007.. Exam answers should refer to the Consumer Information Act 1978. Reference may be made to the Consumer Protection Act 2007, but such references should be clearly highlighted.. Making an impact- accurately . Writing Effective Headlines. The best way to write a good headline is to keep it simple and direct. . Be clever only when being clever is called for.. Puns are good, but only on “. HEADLINES TRAVEL GAMES MEDICAL CARS BREAKİNG NEWS SPORTS METRO VIDEO NEWS TECH REAL ESTATE FİRST-READ ASİAN AMERİCA SCİENCE NEWS BUSİNESS NEWS US NEWS SPACE V Liew Xuan Qi (A0157765N). Cheong Hui Ping (A0127945W). Hong Chuan Yin (A0155305M). Curtains at Number Ten:. predicting the general election. Significance 7 (1), 24–26.. Moon, N. (2010).. What happens in an election?. Thanks to Mr. Hammond @ . www.mrhammond.org/math/mathlessons/7-8.ppt. Review. We have been looking at many different ways to present data. . Now let’s see how people can use these charts and graphs to mislead you.. Uses and Abuses of Statistics. Objective: . To identify common errors and misuses of statistics. CHS Statistics. Practical Uses of Statistics. Poll results are used to determine the television shows we watch and the products we purchase.. The vertical scale is too big or too small, or skips numbers, or doesn’t start at zero.. The graph isn’t labeled properly.. Data is left out.. But some real life misleading graphs go above and beyond the classic types. Some are intended to mislead, others are intended to shock. And in some cases, well-meaning individuals just got it all plain wrong. These are some of my favorite recent-history misleading graphs from real life.. Module 7 False or misleading advertising practices The Australian Competition and Consumer Commission’s Tertiary Online Education Program Module 7 Overview Learning Objectives Explain the concept of misleading or deceptive conduct and the possible consequences of not complying with this law