PPT-Headlines and ‘Journalese’

The notsosecret language of the media Lesson Objectives At the end of this lesson we will understand the uses and effectiveness of wordplay in headline writing and be more familiar with journalese shorthand and the way it is used in headlines. We57374received more than 2000 responses 57375is is the second leadership survey of NHS sta57373 we have undertaken and it revealed a mixed picture of leadership culture and the working environment across the NHS 57375is survey is published alongsid On 22112 five women from this punk rock group known by the filthy na me of P Riot entered 0RVFRZ57526V57347ODUJHVW57347FDWKHGUDO5735957347WKH57347DWKHGUDO57347RI Christ the Savior and put on a blasphemous performance in front of the main altar HDULQ 2 T HE A TLANTIC M ONTHLY B started making headlines in the business pages, doc - tors were routinely called upon by company repre - sentatives known as “detail men.” To “detail” Michael . O’Brien 530.921.2435 . enjoymichaelobrien.com. 6 Key Societal Forces All Marketers Must Understand :. Customers are:. Extremely cynical. Bombarded with too many offers. ; . Writing effective headlines. | . Good headlines. . Home.  | . Assignment list. .  . What is needed?. Potential witness to murder drunk . What is needed here?. Dole and Bush dead even in Kansas polls. Every day, headlines throughout the U.S. paint a grim picture of seniors who have been abused, neglected, and exploited, often by people they  Physical abuse: Use of force to threaten orphysically i Purpose. The cover of a magazine serves two important functions: it grabs the reader’s attention and previews the contents of the magazine. The cover is the most important selling point and if the reader is not hooked, then chances are they will not be tempted to buy the magazine.. HEADLINES TRAVEL GAMES MEDICAL CARS BREAKİNG NEWS SPORTS METRO VIDEO NEWS TECH REAL ESTATE FİRST-READ ASİAN AMERİCA SCİENCE NEWS BUSİNESS NEWS US NEWS SPACE V Poetry is unique in the fact that it can be present in the most unlikely places. Literary devices are poetic in nature and can be found riddled throughout our modern world of advertising.. There are a few ways poetry is present within advertising:. cutlines. Limelight. Headlines. A headline is the “title” of an article.. It appears at the top of an article.. Ex. Limestone takes next step. Man arrested in wife’s death. How to write headlines. CAPTIONS AND HEADLINES . (Lesson . 2). Renee Burke, MJE, Yearbook Adviser, Boone High School. Objectives – In this lesson, you will learn:. How to write factual headlines that do not editorialize. How to write creative headlines that will make people want to look at the spread and read the story. You have to get their attention somehow!. COPY EDITORS WRITE HEADLINES. On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar. . Teodora . Popescu. University of Alba Iulia, Romania. 1. 6. -. 6. 8. . June . 201. 7. , . Alba Iulia. Introduction. Main research project:. Universals and variants of English and Romanian business metaphors. A corpus-based conceptual mapping of . What is needed?. Potential witness to murder drunk . What is needed here?. Dole and Bush dead even in Kansas polls. HUH?. Pope plans headache. REVISE . Clinic gives. poor free. l. egal advice. Is . that.