Thanks to Vanessa Bazzani Jillian Bradshaw kellie campbell Nick George whitney govert AJ Mccafferty carrie Niskanen Meg Ordaz Shipping logistics InHouse VS Fulfillment Warehouse A matter of size ID: 1046153
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1. DTC ROUNDTABLE REVIEWWHAT WE LEARNEDThanks to: Vanessa Bazzani, Jillian Bradshaw, kellie campbell, Nick George, whitney govert, AJ Mccafferty, carrie Niskanen, Meg Ordaz
2. Shipping logisticsIn-House VS Fulfillment Warehouse: A matter of sizeDiscounts on shippingVinoshipperShipping managers & Compliance SpecialistsShipping co-op & Alternatives
3. employee RetentionRecruitment strategiesDiversifying candidatesEngagement activitiesIncentives and compensationRetention efforts
4. Wine clubRules of attrition: when to remove membersWine club perksEmail correspondenceOut of state membersCustomized memberships
5. Trade/Tour relations Tour companiesOutreach to industryHotel and restaurant connectionsClub sharingIndustry Tasting club
6. eventsCollaborative eventsSuccessful event themesNo eventsOtherVirtual
7. POS/CRM – common themesPreferred SystemsPOS challengesProcessing feesTop 5 benefits of most used systems (winedirect, orderport, commerce 7)Common industry needs for systems improvements
8. Consumer experiencesFood programsTasting feesReservation vs walk-inGroup sizesReservation systems
9. Professional development for inclusionDebi training – unconscious bias training, TASTing room staff and management to attend Debi industry events e.g. assemblage, Battonage, lift collective, WVWA Diversity ToolkitSynergy between vineyard stewards and winery staffAcknowledging white privilege in Oregon’s wine industryInclusion statementRecruitment, hiring and onboarding staff