PPT-How do consumers decide to buy our products?

Dr Marv Khammash Consumer Behaviour provides the answer Consumer behaviour is the study of the processes involved when individuals or groups select purchase use or dispose of products services ideas or experiences to satisfy needs and desires. 2. *Supplemental findings from The Cassandra Report.. There are approximately 72 million Gen . Ys. Born between 1980 and 1995 and influence both generations before and after them (Gen X and Gen Z). Optimistic . BY . Thaksaporn. . Sirichanyaphong. 11-01. Comparing 3 health products which benefit for the health in term of helping to support the brain function. . Peptein. . Original Soy Peptide . Brane. Fit. Ethical concerns can arise in the . development.  of . products/services. . Marketers are supposed to identify and satisfy needs of consumers. .. . Products offered do not always contribute to satisfying existing needs but sometimes create new needs through the promotion of materialism. It appears not to be ethical from marketers to forget the first role of marketing at the benefit of mercantilism.. What is a Product?. Consumer Markets. Product Design Process. Product Planning. Product Mix. Unit 3. Product. A good, service, or idea sold to satisfy wants/needs. Can be simple or complex. Features. . 18-19 November 2014, . Kouros. Hotel, Drama. CONSUMERS’ PURCHASING BEHAVIOUR PATTERNS REGARDING ORGANIC WINE IN A CONVERGENCE E.U. REGION: THE CASE OF THE REGION OF EAST MACEDONIA AND THRACE IN GREECE .. Decide on skill / power categories, . at least . 5. Create . Database Design. Add data. Create a Form . Find pictures. Play. !. Independent Enquirers. Team Workers. Effective Participators. Self Managers. How Consumer-Government engagement is making a difference. India’s leading Community Social Media Platform . About . LocalCircles. India’s leading Community Social Media Platform. Bringing citizens together in online communities for constructive causes. An article or a substance manufactured for sale.. Which exists for the purpose of exchange and;. Satisfies individual and organisational objectives.. WHAT IS A PRODUCT?. Product planning encapsulates diversification of products, planning the modification, development and marketing of new products, modifications of existing ones to meet changing needs of consumers and dropping of unprofitable products.. Just Imagine…. You just bought a brand new iPad from Best Buy yesterday.. . When you got home, however, you tried it out only to find that you could not hear a sound!. What do you do?. 7 Consumer Rights. Just Imagine…. You just bought a brand new iPad from Best Buy yesterday.. . When you got home, however, you tried it out only to find that you could not hear a sound!. What do you do?. 7 Consumer Rights. . Marketing Basics. 10-2. . Develop Effective Products. and . Services. (PART 2) 10-3. . Price and Distribute . Products. 10-4. . Plan Promotion. 10. C H A P T E R. Marketing. . (Part 1, Pages 1-2). Introduction to Business and Marketing. Objectives. Describe seven protections that are included in the Consumer Bill of Rights. Describe the responsibilities of consumers. The Main Idea. Consumers are protected by the . DR.P.KAVIMANI. SUBJECT : . RETAIL MARKETING. CLASS. : III YEAR. RETAILING. Retailing – a set of business activities that adds value to the products and services sold to consumers for their personal or family . 13. Introduction. In this . chapter we. look at the concept . of . place. , the . distribution mix. , and . the different . channels and methods of . distribution. look . at . promotion . and discuss the .