Silver Anvil Results Award Column Key Silver Silver Anvil Winner AOE Silver Anvil Award of Excellence Winner Award Category Sub Category Organization Agency Title of Entry Silver COMMUNITY RELATIO PDF document

Silver Anvil Results Award Column Key Silver  Silver Anvil Winner AOE  Silver Anvil Award of Excellence Winner Award Category Sub Category Organization Agency Title of Entry Silver COMMUNITY RELATIO PDF document

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and Charlotte Radiology Belk Mobile Mammography Center Silver COMMUNITY RELATIONS Government United States Holocaust Memorial Museum Edelman US Holocaust Memorial Museum 20th Anniversary National Tour Tribute AOE COMMUNITY RELATIONS Government New ID: 35984

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Presentations text content in Silver Anvil Results Award Column Key Silver Silver Anvil Winner AOE Silver Anvil Award of Excellence Winner Award Category Sub Category Organization Agency Title of Entry Silver COMMUNITY RELATIO


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2014 Silver Anvil Results Award Column Key: Silver = Silver Anvil Winner AOE = Silver Anvil Award of Excellence Winner Award Category Sub Category Organization Agency Title of Entry Silver COMMUNITY RELATIONS Associations/Nonprofit Organizations Rocky Mountain Lions Eye Bank Couch Potatoes Can Save Lives Too Silver COMMUNITY RELATIONS Business - Products Sherwin-Williams Spong Refreshing Communities with Paint Silver COMMUNITY RELATIONS Business - Services H&R Block Dollars & Sense Spong H&R Block Dollars & Sense Shows Teenagers How To Manage Personal Finances AOE COMMUNITY RELATIONS Business - Services Belk, Inc. and Charlotte Radiology Belk Mobile Mammography Center Silver COMMUNITY RELATIONS Government United States Holocaust Memorial Museum Edelman U.S. Holocaust Memorial Museum 20th Anniversary National Tour & Tribute AOE COMMUNITY RELATIONS Government New Jersey Economic Development Authority MWW Group D^^^& Prophecy for NJ Shore Businesses and Communities AOE COMMUNITY RELATIONS Government Public Health - Seattle & King County Colehour+Cohen Find Your Frequency Silver CRISIS COMMUNICATIONS Associations/ Nonprofit Organizations Committee for the Preservation of Olympic Wrestling (CPOW) and USA Wrestling and International Federation of Associated Wrestling Styles (FILA) Ketchum Keeping Olympic Wrestling in the Ring AOE CRISIS COMMUNICATIONS Associations/ Nonprofit Organizations Airlines for America Ketchum "Don't Ground America" Campaign AOE CRISIS COMMUNICATIONS Associations/ Nonprofit Organizations The Trayvon Martin Foundation and The Miami Foundation The TASC Group The Trayvon Martin Story AOE CRISIS COMMUNICATIONS Associations/ Nonprofit Organizations Visit Estes Park Turner Public Relations After the Flood, a Colorado Town Proves #MountainStrong Silver CRISIS COMMUNICATIONS Government University of Central Florida Mass Killing Averted: Communicating a Campus Crisis Silver EVENTS AND OBSERVANCES - More than Seven Days Associations/Nonprofit Organizations Baptist Health South Florida Baptist Health Goes Pink AOE EVENTS AND OBSERVANCES - More than Seven Days Associations/Nonprofit Organizations Be The Match PadillaCRT /Kz/ Community to Step Up and Save Lives Silver EVENTS AND OBSERVANCES - More than Seven Days Business - Products Trane Residential Solutions Spong On Your Mark, Get Set, Race Across America Powered by Trane AOE EVENTS AND OBSERVANCES - More than Seven Days Business - Products Gillette Ketchum Gillette Saves the KISS AOE EVENTS AND OBSERVANCES - More than Seven Days Business - Products Gazprom Ketchum and g+ europe Blue Corridor Drives Natural Gas Vehicle Use Worldwide
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2014 Silver Anvil Results Award Column Key: Silver = Silver Anvil Winner AOE = Silver Anvil Award of Excellence Winner Award Category Sub Category Organization Agency Title of Entry Silver EVENTS AND OBSERVANCES - More than Seven Days Business - Services Chase Card Services Ketchum Chase Sapphire Gets COOLinary with Cardholders AOE EVENTS AND OBSERVANCES - More than Seven Days Business - Services State Farm Weber Shandwick and The Marketing Arm Celebrate My Drive: Preventing teen crashes, reducing injuries & saving lives by sharing not scaring AOE EVENTS AND OBSERVANCES - More than Seven Days Business - Services Home Instead Senior Care FleishmanHillard, Albers Communications and Immersion Active Addressing the Needs of the Rapidly Growing W& Silver EVENTS AND OBSERVANCES - Seven or Fewer Days Business to Business BASF Crop Protection PadillaCRT Making Magic at Commodity Classic 2013 AOE EVENTS AND OBSERVANCES - Seven or Fewer Days Business to Business Rockwell Automation PadillaCRT Transforming a Training Event Into a Content Marketing Engine Attracting New Audiences AOE EVENTS AND OBSERVANCES - Seven or Fewer Days Business to Business Newport News Shipbuilding Christening of Gerald R. Ford (CVN 78) Aircraft Carrier AOE EVENTS AND OBSERVANCES - Seven or Fewer Days Business to Business Johnson & Johnson Cone Communications Metrics that Matter, Messages that Motivate: Making the Right Case for Sustainability in Healthcare Silver EVENTS AND OBSERVANCES - Seven or Fewer Days Consumer - Products IKEA U.S. Ketchum BYOF (Bring Your Own Friend) Day AOE EVENTS AND OBSERVANCES - Seven or Fewer Days Consumer - Products Wendy's Ketchum and VML and Starcom MediaVest Group and Harrison & Shriftman - Studio HS t<^^ AOE EVENTS AND OBSERVANCES - Seven or Fewer Days Consumer - Products Sherwin-Williams Spong Inspiring Consumers with Color Silver EVENTS AND OBSERVANCES - Seven or Fewer Days Consumer - Services eBay Edelman d,^WW & eBay Mobile AOE EVENTS AND OBSERVANCES - Seven or Fewer Days Consumer - Services Progressive Insurance Allison+Partners Keys to Progress: One day, 37 cities and 59 vehicles to help veterans in need Silver EVENTS AND OBSERVANCES - Seven or Fewer Days Government New Jersey Development Authority MWW Group d:^'ZKD Ribbon Cutting Ceremony AOE EVENTS AND OBSERVANCES - Seven or Fewer Days Government State Road & Tollway Authority (SRTA) Porter Novelli Porter Novelli and the State Road & Tollway Authority's (SRTA) GA 400 Toll Closure Campaign Silver EVENTS AND OBSERVANCES - Seven or Fewer Days Nonprofit Organizations Maitripa College Amico Public Relations Engaging the Media in the Dalai Lama Environmental Summit AOE EVENTS AND OBSERVANCES - Seven or Fewer Days Nonprofit Organizations George Washington's Mount Vernon A Presidential Library for our Founding Father AOE EVENTS AND OBSERVANCES - Seven or Fewer Days Nonprofit Organizations Be The Match PadillaCRT Securing Congressional Support to Help Save Lives AOE EVENTS AND OBSERVANCES - Seven or Fewer Days Nonprofit Organizations U.S. Green Building Council D S Simon Where We Learn Matters: the Green Apple Day of Service
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2014 Silver Anvil Results Award Column Key: Silver = Silver Anvil Winner AOE = Silver Anvil Award of Excellence Winner Award Category Sub Category Organization Agency Title of Entry Silver GLOBAL COMMUNICATIONS Gazprom Ketchum and g+ europe Blue Corridor Drives Natural Gas Vehicle Use Worldwide AOE GLOBAL COMMUNICATIONS Zoetis Ketchum and Doremus & Co. and maslansky+partners Zoetis Rings the Bell for Animal Health Silver INTEGRATED COMMUNICATIONS Associations D.O.Ca. Rioja Regulatory Board PadillaCRT Vibrant Rioja AOE INTEGRATED COMMUNICATIONS Associations American Egg Board Edelman America's Egg Farmers Take Back Easter AOE INTEGRATED COMMUNICATIONS Associations Florida Hospital Association Weber Shandwick Saving Lives and Setting a National Example for Quality Healthcare: Five Years of Quality Silver INTEGRATED COMMUNICATIONS Business to Business Willis Group Holdings Captive Minds Positioning Willis as a market leader in risk management with the Willis Resilience Expedition AOE INTEGRATED COMMUNICATIONS Business to Business Cisco Text100 Transforming the World Through Connectivity: Cisco's Internet of Everything AOE INTEGRATED COMMUNICATIONS Business to Business Emerson Network Power Fahlgren Mortine Piquing CIOs' Interest Through Content Silver INTEGRATED COMMUNICATIONS Consumer Products - Food & Beverage Verlasso Salmon Linhart Public Relations Verlasso Salmon Reels In Awareness and Sales as Sustainable, Healthy Fish Choice AOE INTEGRATED COMMUNICATIONS Consumer Products - Food & Beverage D.O.Ca. Rioja Regulatory Board PadillaCRT Vibrant Rioja Silver INTEGRATED COMMUNICATIONS Consumer Products - Non-Packaged Goods Playtex O'Malley Hansen Communications and Kraftworks NYC Playtex: Be Uniquely You AOE INTEGRATED COMMUNICATIONS Consumer Products - Non-Packaged Goods National Gypsum Luquire George Andrews PURPLE Drywall: A Whole New Way to Look at Walls Silver INTEGRATED COMMUNICATIONS Consumer Products - Packaged Goods The Clorox Company Ketchum K/>/ht AOE INTEGRATED COMMUNICATIONS Consumer Products - Packaged Goods Pfizer Consumer Healthcare Ketchum Advil Provides #ReliefinAction to Get Volunteers Back to Giving Back Silver INTEGRATED COMMUNICATIONS Consumer Products - Retail Stores and Restaurants CHS, Inc. EXPONENT PR Tanks of Thanks: Fueled By Good Silver INTEGRATED COMMUNICATIONS Consumer Services Marriott Hotels Grey PR GREY NY Re-Imagines The Marriott Hotels Brand with Disruptive Travel Brilliantly Campaign AOE INTEGRATED COMMUNICATIONS Consumer Services Nicolas' Garden Nicolas Come & Nicolas' Garden Silver INTEGRATED COMMUNICATIONS Government Colorado Springs Utilities Vi Marketing and Branding Every drop counts: Colorado Springs Utilities exceeds goals, rebuilds community's water supply AOE INTEGRATED COMMUNICATIONS Government USDA-Natural Resources Conservation Service "Unlock the Secrets in the Soil" Campaign
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2014 Silver Anvil Results Award Column Key: Silver = Silver Anvil Winner AOE = Silver Anvil Award of Excellence Winner Award Category Sub Category Organization Agency Title of Entry AOE INTEGRATED COMMUNICATIONS Government Seattle Public Utilities and Waste Management and Snohomish County and Cedar Grove and King County Colehour+Cohen AOE INTEGRATED COMMUNICATIONS Government West Virginia Youth Tobacco Prevention Program Fahlgren Mortine Raze Prevents Teens From Using Tobacco Products Silver INTEGRATED COMMUNICATIONS Nonprofit Organizations Denver Art Museum World Exclusive: Becoming Van Gogh at the Denver Art Museum AOE INTEGRATED COMMUNICATIONS Nonprofit Organizations Nasher Sculpture Center Nasher XChange Citywide Exhibition. 10 Years. 10 Artists. 10 Sites in Dallas. AOE INTEGRATED COMMUNICATIONS Nonprofit Organizations Baptist Health South Florida Baptist Health Goes Pink AOE INTEGRATED COMMUNICATIONS Nonprofit Organizations University of Mississippi Ole Miss, We Have a Parking Problem Silver INTERNAL COMMUNICATIONS Business (Fewer Than 1,000 Employees) Linhart Public Relations Linhart Public Relations: Creating a Great Place to Work, Thrive & Grow Silver INTERNAL COMMUNICATIONS Business (More Than 10,000 Employees) State Farm State Farm: Growing Our Future - Rallying Associates to a New Way of Serving Customers AOE INTERNAL COMMUNICATIONS Business (More Than 10,000 Employees) Navistar, Inc. Drive to Deliver: Building Employee Support for Navistar's Turnaround Strategy AOE INTERNAL COMMUNICATIONS Business (More Than 10,000 Employees) AT&T FleishmanHillard AT&T: Loud and Proud Silver INVESTOR RELATIONS Zoetis Ketchum and Doremus & Co. and maslansky+partners Zoetis Rings the Bell for Animal Health Silver ISSUES MANAGEMENT Associations/ Nonprofit Organizations The Council for Biotechnology Information Ketchum Biotechnology in Agriculture: Opening the Doors To A New Conversation AOE ISSUES MANAGEMENT Associations/ Nonprofit Organizations Airlines for America Ketchum "Don't Ground America" Campaign AOE ISSUES MANAGEMENT Associations/ Nonprofit Organizations Committee for the Preservation of Olympic Wrestling (CPOW) and USA Wrestling and International Federation of Associated Wrestling Styles (FILA) Ketchum Keeping Olympic Wrestling in the Ring
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2014 Silver Anvil Results Award Column Key: Silver = Silver Anvil Winner AOE = Silver Anvil Award of Excellence Winner Award Category Sub Category Organization Agency Title of Entry AOE ISSUES MANAGEMENT Associations/ Nonprofit Organizations National Cattlemen's Beef Association, a contractor to the Beef Checkoff Ketchum An Unlikely Partnership Serves Up Sustainable Beef to Change Perceptions Across Supply Chain Silver ISSUES MANAGEMENT Business Rio Tinto Kennecott Penna Powers Brian Haynes Rio Tinto Kennecott - Take a closer look AOE ISSUES MANAGEMENT Business Hertz Ketchum Hertz Hits the Road Silver MARKETING BUSINESS TO BUSINESS Other (Categories Not Elsewhere Defined) Public Interest Registry Allison+Partners Promoting the Power of .ORG Worldwide AOE MARKETING BUSINESS TO BUSINESS Other (Categories Not Elsewhere Defined) Simon Business School, University of Rochester Coyne Public Relations '^'Z AOE MARKETING BUSINESS TO BUSINESS Other (Categories Not Elsewhere Defined) SAP Burson-Marsteller SAP: Unveiling a Statistical Slam Dunk Experience Silver MARKETING BUSINESS TO BUSINESS Products BDRx Ketchum :hW Market AOE MARKETING BUSINESS TO BUSINESS Products Epocrates MSLGROUP Epocrates Bugs + Drugs: Breaking Superbugs Out of the Hospital AOE MARKETING BUSINESS TO BUSINESS Products DuPont Crop Protection EXPONENT PR From Seed to Harvest: Helping Farmers Feed the World Silver MARKETING BUSINESS TO BUSINESS Professional and/or Financial Services AIG Burson-Marsteller and Proof Integrated Communications AIG's Global Launch of CyberEdge AOE MARKETING BUSINESS TO BUSINESS Professional and/or Financial Services Aflac Big Fuel, First Born and Hill+Knowlton Strategies Health Care Reform Essentials: Aflac Supports Small Business Owners in the New Health Care Reality AOE MARKETING BUSINESS TO BUSINESS Professional and/or Financial Services Xuber Gibbs & Soell Xuber "Breaking Bold" AOE MARKETING BUSINESS TO BUSINESS Professional and/or Financial Services State Street Facing the Future: Blueprint for Growth Silver MARKETING CONSUMER PRODUCTS Beverages D.O.Ca. Rioja Regulatory Board PadillaCRT Vibrant Rioja Silver MARKETING CONSUMER PRODUCTS Food Foster Farms Fineman PR Foster Farms Leads Poultry Industry Toward a Humane Future AOE MARKETING CONSUMER PRODUCTS Food Jack Link's Beef Jerky Spong Jack Link's Jerky: From Man Snack to Mainstream Snack AOE MARKETING CONSUMER PRODUCTS Food Land O'Lakes EXPONENT PR Z,>K>E Generation of Home Cooks AOE MARKETING CONSUMER PRODUCTS Food Hidden Valley Original Ranch Dressings and Dips Current Hidden Valley Lunch Break for Kids Fundraisers Silver MARKETING CONSUMER PRODUCTS Health Care McNeil Hunter PR >>Z'z&zZd, Bloom for Allergy Sufferers AOE MARKETING CONSUMER PRODUCTS Health Care Transitions Optical, Inc. Burson-Marsteller "The Official Sponsor of Sightseeing"
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2014 Silver Anvil Results Award Column Key: Silver = Silver Anvil Winner AOE = Silver Anvil Award of Excellence Winner Award Category Sub Category Organization Agency Title of Entry Silver MARKETING CONSUMER PRODUCTS Non-Packaged Goods The Hertz Corporation Ketchum The New Hertz AOE MARKETING CONSUMER PRODUCTS Non-Packaged Goods Transitions Optical, Inc. Burson-Marsteller "The Official Sponsor of Sightseeing" AOE MARKETING CONSUMER PRODUCTS Non-Packaged Goods National Gypsum Luquire George Andrews PURPLE Drywall: A Whole New Way to Look at Walls AOE MARKETING CONSUMER PRODUCTS Non-Packaged Goods Hallmark Cards FleishmanHillard Hallmark #birthdayfail Silver MARKETING CONSUMER PRODUCTS Other (Categories Not Elsewhere Defined) Snowed In Studios Quicksilver Edge Strategic Communications Windforge Kickstarter Campaign: Saving a Game Developer's Dream Against All Odds AOE MARKETING CONSUMER PRODUCTS Other (Categories Not Elsewhere Defined) Microsoft Assembly, a Daniel J. Edelman Holdings company The Xbox One Launch: From Crisis to Contender for the All-in-One Games and Entertainment System Silver MARKETING CONSUMER PRODUCTS Packaged Goods U by Kotex, from Kimberly- Clark Corporation Marina Maher Communications LLC U by Kotex and Generation Know: Creating a Movement of Women to Spread the Word About Vaginal Health AOE MARKETING CONSUMER PRODUCTS Packaged Goods Genuine Thermos Brand Spong #ThermosThursday Refreshes Thirst For Iconic Thermos Brand AOE MARKETING CONSUMER PRODUCTS Packaged Goods The Clorox Company Ketchum K/>/ht AOE MARKETING CONSUMER PRODUCTS Packaged Goods ConAgra Foods Ketchum and Spark Taking a Fresh Look at the Future of Frozen Food Silver MARKETING CONSUMER PRODUCTS Retail Stores and Restaurants Wendy's Ketchum and VML and Starcom MediaVest Group and Harrison & Shriftman - Studio HS tW>& AOE MARKETING CONSUMER PRODUCTS Retail Stores and Restaurants Duluth Trading Co. EXPONENT PR Finding America's Flannelest Cities Silver MARKETING CONSUMER PRODUCTS Technology MasterCard Ketchum Mastering Mobile World Congress with MasterPass AOE MARKETING CONSUMER PRODUCTS Technology Filip Technologies MSLGROUP Filip: A Little Device For a Big World AOE MARKETING CONSUMER PRODUCTS Technology Microsoft Assembly, a Daniel J. Edelman Holdings company The Xbox One Launch: From Crisis to Contender for the All-in-One Games and Entertainment System Silver MARKETING CONSUMER SERVICES Financial Services Chase Card Services Ketchum Chase Sapphire Gets COOLinary with Cardholders AOE MARKETING CONSUMER SERVICES Financial Services TD Bank CooperKatz & Co. KdD to Understand and Deliver What Matters Most AOE MARKETING CONSUMER SERVICES Financial Services Bank of America Burson-Marsteller ATM with Teller Assist: Timing an Innovation Announcement within a Broader Brand Strategy
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2014 Silver Anvil Results Award Column Key: Silver = Silver Anvil Winner AOE = Silver Anvil Award of Excellence Winner Award Category Sub Category Organization Agency Title of Entry AOE MARKETING CONSUMER SERVICES Financial Services LocalShares, Inc. Seigenthaler Public Relations, Inc. Launching LocalShares - Selling This Town Silver MARKETING CONSUMER SERVICES Health Care Services Nicolas' Garden Nicolas Come & "Nicolas' Garden" Silver MARKETING CONSUMER SERVICES Other (Categories Not Elsewhere Defined) Puget Sound Energy Colehour+Cohen Re-Energized by Design AOE MARKETING CONSUMER SERVICES Other (Categories Not Elsewhere Defined) Nicolas' Garden Nicolas Come & "Nicolas' Garden" Silver MARKETING CONSUMER SERVICES Technology Netflix MSLGROUP Taking The Bite out of the Binge AOE MARKETING CONSUMER SERVICES Technology Ford Motor Company Ogilvy Public Relations and WPP Team Ford MyEnergi Lifestyle: Connecting the Car and Home to Save Money and Reduce Environmental Footprint Silver MARKETING CONSUMER SERVICES Travel and Tourism/Hospitality Hilton Worldwide Ketchum and Digital Royalty and Gensler and Thismoment DoubleTree by Hilton's DTour of a Lifetime AOE MARKETING CONSUMER SERVICES Travel and Tourism/Hospitality Explore Minnesota Tourism EXPONENT PR More Fall Colors in Minnesota AOE MARKETING CONSUMER SERVICES Travel and Tourism/Hospitality Visit Philadelphia Philadelphia Neighborhoods Campaign AOE MARKETING CONSUMER SERVICES Travel and Tourism/Hospitality Tourism Australia Ketchum ,t^d:K^/Ed,tKZ>D Business for Australia Silver MULTICULTURAL PUBLIC RELATIONS Associations/Government/Nonprofit Organizations Be The Match PadillaCRT /Kz/ Community to Step Up and Save Lives AOE MULTICULTURAL PUBLIC RELATIONS Associations/Government/Nonprofit Organizations U.S. Army Corps of Engineers Galveston District Selling water safety to save lives: Army engineers collaborate to combat water-related fatalities Silver MULTICULTURAL PUBLIC RELATIONS Business AT&T FleishmanHillard OutFront Reigniting AT&T's Engagement with the LGBT Community AOE MULTICULTURAL PUBLIC RELATIONS Business TD Bank TuDinero con TD: Working with Media to Empower the Hispanic Community Through Financial Education Silver PUBLIC AFFAIRS Associations/Nonprofit Organizations Human Rights Campaign Marriage at the U.S. Supreme Court: A Transformative Moment for Equality AOE PUBLIC AFFAIRS Associations/Nonprofit Organizations Coloradans for Real Education Reform Novitas Communications Vote No on 66 / Coloradans for Real Education Reform Silver PUBLIC AFFAIRS Business NYCO Minerals, Inc. Behan Communications Proposition 5: Vote Yes for The Adirondacks AOE PUBLIC AFFAIRS Business Napa Pipe Davies Public Affairs Napa Pipe: A New Vision for Napans AOE PUBLIC AFFAIRS Business Continental Resources The Miracle of American Oil: Drilling Our Way to Freedom from Foreign Oil Silver PUBLIC SERVICE Associations AAA Think You Know All About Distracted Driving? Think Again, Says AAA.
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2014 Silver Anvil Results Award Column Key: Silver = Silver Anvil Winner AOE = Silver Anvil Award of Excellence Winner Award Category Sub Category Organization Agency Title of Entry AOE PUBLIC SERVICE Associations National Association of Broadcasters Ogilvy Public Relations OK2TALK: Giving Youth a Voice to Discuss Mental Health Silver PUBLIC SERVICE Business AT&T FleishmanHillard It Can Wait: The Power of a Movement AOE PUBLIC SERVICE Business Coppertone PadillaCRT and Kaleidoscope D^'W^ d' AOE PUBLIC SERVICE Business State Farm Reducing Holiday Cooking Fires-"Hang on a minute with Si and Jase Robertson" Silver PUBLIC SERVICE Government Stormwater Outreach for Regional Municipalities (STORM) PRR, Inc. and Cascadia Consulting Group &> AOE PUBLIC SERVICE Government U.S. Army Corps of Engineers Galveston District Selling water safety to save lives: Army engineers collaborate to combat water-related fatalities AOE PUBLIC SERVICE Government DC Addiction Prevention & Recovery Administration Octane PR & Advertising and Cielo Productions <^D Public Awareness Campaign AOE PUBLIC SERVICE Government Real Warriors Campaign Booz Allen Hamilton Real Warriors Campaign: You Are Not Alone Silver PUBLIC SERVICE Nonprofit Organizations Human Rights Campaign Marriage at the U.S. Supreme Court: A Transformative Moment for Equality AOE PUBLIC SERVICE Nonprofit Organizations The Mission Continues FleishmanHillard Reporting for Duty in Your Community: Mobilizing Support for Veterans Continuing To Serve at Home AOE PUBLIC SERVICE Nonprofit Organizations The Trayvon Martin Foundation and The Miami Foundation The TASC Group The Trayvon Martin Story Inspiring a Dialogue about Race in America Silver PUBLIC SERVICE Partnerships (Funded jointly by businesses and other organizations including nonprofit and government) Academy of Medical-Surgical Nurses and Academy of Nutrition and Dietetics and American Society for Parenteral and Enteral Nutrition and Society of Hospital Medicine and Abbott Nutrition CooperKatz & Co. Partnering to Address Hospital Malnutrition: The Alliance to Advance Patient Nutrition AOE PUBLIC SERVICE Partnerships (Funded jointly by businesses and other organizations including nonprofit and government) The Walgreens Corporation Danielle Ashley Group The First Ladies Health Initiative Silver REPUTATION/BRAND MANAGEMENT Associations The Council for Biotechnology Information Ketchum Biotechnology in Agriculture: Opening the Doors To A New Conversation
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2014 Silver Anvil Results Award Column Key: Silver = Silver Anvil Winner AOE = Silver Anvil Award of Excellence Winner Award Category Sub Category Organization Agency Title of Entry AOE REPUTATION/BRAND MANAGEMENT Associations The California Redwood Association Lemke Anderson The California Redwood Association Takes on Plastic Decking Silver REPUTATION/BRAND MANAGEMENT Business - Companies With Sales of More than $50 Million to $500 Million Coppertone PadillaCRT and Kaleidoscope D^'W^ d' Silver REPUTATION/BRAND MANAGEMENT Business - Companies With Sales of More than $500 Million to $10 Billion Blue Cross Blue Shield of North Dakota Flint Communications, Inc. BCBSND Turns a Bolder Shade of Blue and Rebuilds Trust, Integrity Silver REPUTATION/BRAND MANAGEMENT Business - Companies With Sales Over $10 Billion Ford Motor Company H+K Strategies and WPP Team Ford Investing in America: Manufacturing Jobs, Innovation Position Ford as a Leader in the U.S. Recovery AOE REPUTATION/BRAND MANAGEMENT Business - Companies With Sales Over $10 Billion Frito-Lay North America Ketchum and Zocalo Group Game On! Shifting Perceptions of Frito-Lay Snacks AOE REPUTATION/BRAND MANAGEMENT Business - Companies With Sales Over $10 Billion Walmart BRG Communications t,^D& AOE REPUTATION/BRAND MANAGEMENT Business - Companies With Sales Over $10 Billion Microsoft Assembly, a Daniel J. Edelman Holdings company The Xbox One Launch: From Crisis to Contender for the All-in-One Games and Entertainment System Silver REPUTATION/BRAND MANAGEMENT Business - Companies With Sales Up to $50 Million Verlasso Salmon Linhart Public Relations Verlasso Salmon Overcomes Industry Stereotypes to Build Sales and Environmentally-Friendly Reputation AOE REPUTATION/BRAND MANAGEMENT Business - Companies With Sales Up to $50 Million The Larry H. Miller Group Intrepid Utah Jazz: How strategic PR scored a slam dunk during a season of uncertainty AOE REPUTATION/BRAND MANAGEMENT Business - Companies With Sales Up to $50 Million VIA International Racepoint Global One Brand to Rule Them All Silver REPUTATION/BRAND MANAGEMENT Government Baja California's Secretary of Tourism Allison+Partners Shifting Baja California's Tourism Dialogue from Concern to Fascination AOE REPUTATION/BRAND MANAGEMENT Government Ohio University MelamedRiley Ohio University's "it's you:" Launching a New Brand at a Public University AOE REPUTATION/BRAND MANAGEMENT Government San Francisco Public Utilities Commission Davis & Associates Communications Changing The Face of Civic Engagement, One Poop Joke At A Time Silver REPUTATION/BRAND MANAGEMENT Nonprofit Organizations Human Rights Campaign Marriage at the U.S. Supreme Court: A Transformative Moment for Equality AOE REPUTATION/BRAND MANAGEMENT Nonprofit Organizations Breastcancer.org Coyne Public Relations Breastcancer.org: Stepping Up and Stepping Out AOE REPUTATION/BRAND MANAGEMENT Nonprofit Organizations The Mission Continues FleishmanHillard Reporting for Duty in Your Community: Mobilizing Support for Veterans Continuing To Serve at Home

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