PPT-Assessment and Appeals in Income Tax

By CMA S VENKANNA COST ACCOUNTANT 20122022 After Filing Assessment by the Department Assessment under section 1431 ie Summary assessment without calling the assessee Assessment under section 1433 . TOTAL Expenses Persuasive Writing. How writers and advertisers use your feelings to get you to agree with them.. 9/2/15. . Emotional Appeals. TP: . Advertisers use your . feelings . to get you to . agree . with . them. Persuasive Writing. How writers and advertisers use your feelings to get you to agree with them.. Emotional Appeals in . Persuasive Writing. Writers and advertisers use many techniques to convince you to agree with them or buy their product. . An Introduction. Aristotelian . appeals. Ethos – relies on the credibility of the author. Logos – relies on logic and evidence. Pathos – relies on emotion. Medium – written text, speech, TV, film, art, internet, etc.. Three different ways to prove your point. Logical Appeals. (. logos. )- convincing reasons and the logical evidence that supports those reasons. Facts . Statistics. Expert opinion. Example. Factual anecdote. ROMANCE APPEALS. These advertisements display the attraction between the sexes.. The appeal is used to signify that buying certain products will have  a positive impact on the opposite sex and improve your romantic or love life. . Persuasive Writing. How writers and advertisers use your feelings to get you to agree with them.. Emotional Appeals in . Persuasive Writing. Writers and advertisers use many techniques to convince you to agree with them or buy their product. . The Art of Persuasive Communication. What is rhetoric?. Rhetoric is persuasive language. .. A . rhetor. (speaker or writer) searches for methods to persuade . the audience . because he has something valuable to say, which arises from his position as an honest, inquiring, ethical person. Exploring Different Types of Appeals. Emotional (pathos) - appeals to feelings. Ethical (ethos) – appeals to values. Logical (logos) – appeals to reason/logic. Each different rhetorical situation you find yourself in will call for you to use a different balance of these three types of appeals. . What? You Don’t believe this? All you need do is listen to and read all the various quotes from IRS directors, commissioners and former agents, not to mention all the quotes from congressmen and women. *Using Rhetorical Appeals is no guarantee that you win any actual friends.. Draw this visual in the center of your page.. Rhetorical Triangle. Logos. Ethos. Pathos. For each video we watch we’re going to make a note of the following in notebooks.. Your social security numberYour �rst name and middle initialIf a joint return, spouse’s �rst name and middle initial Single or Married Filing Separately 3 Joint 2 1 Refund 3 DIRECT TAX PRPOVISIONS. PRESENTED TO FARIDABAD CHAPTER OF ICSI. FEB’ 02, 2021. SUSHIL SINGH & ASSOCIATES. CHARTERED ACCOUNTANTS. D-124, EAST OF KAILASH. NEW DELHI-110065. INFO@CASKS.IN. +91-99902 39607. (Basics). Duna Jogeswar Rao. Income tax . Income . tax is a direct tax that a government levies on the income of its citizens. The Income Tax Act, 1961, mandates that the central government collect this tax. The government can change the income...