PPT-Influence Maximization in Dynamic Social Networks

Honglei Zhuang Yihan Sun Jie Tang Jialin Zhang Xiaoming Sun Influence Maximization 06 05 01 04 06 01 08 01 A B C D E F Probability of influence Marketer Alice. Jie Tang. *. , . Sen. Wu. *. , and . Jimeng. Sun. +. *. Tsinghua University. +. IBM TJ Watson Research Center. Conformity. Conformity is the act of matching . attitudes. , . opinions. , . and . behaviors. Honglei. . Zhuang. , . Yihan. Sun, Jie Tang, Jialin Zhang, Xiaoming Sun. Influence Maximization. 0.6. 0.5. 0.1. 0.4. 0.6. 0.1. 0.8. 0.1. A. B. C. D. E. F. Probability . of . influence. Marketer Alice. Two Types of Social Influence. Techniques of Social Influence. Persuasion. Resisting Persuasion. Social Influence and Persuasion. James Warren Jones . Jonestown (1978). How could Jim Jones have influenced his followers to such a deep level that more than 900 committed revolutionary suicide?. Amit. . Goyal. Francesco . Bonchi. Laks. V. S. . Lakshmanan. University of British . Columbia. Yahoo! . Research. University of British Columbia. Present by . Ning. Chen. Content. Motivation. Contribution. Social influence. Conformity (majority influence) and explanations of why people conform, including informational social influence and normative social influence . Types of conformity, including internalisation and compliance . Social Psychology. Miss Bird. Homework due. Research . and make notes on the key study on minority influence by Moscovici et al (1969) - APFCC. . Complete . the 4-mark past-exam question on conformity . . Sinan. Aral . , . Dylan Walker . Presented by: . Mengqi. . Qiu. (. Mendy. ). 301159832. March 16th. Introduction. Definitions and measurements of Tie Strength, Embeddedness & Social Influence;. Lei Shi, Sibai Sun, . Yuan Xuan. , Yue Su, . Hanghang . Tong, Shuai Ma, Yang . Chen. Influence Graph. Initial. Tweet. Re-tweeting Graph. Re-tweets. Citing papers. Source. Paper. Paper Citation Graph. Model representation and analysis. Presented by:. Ayushi Jain Rahul . Bobhate. Natasha Mandal . Ankur. . Sachdeva. Dung T. Nguyen, . Huiyuan. Zhang, . Soham. Das, My T. Thai, Thang N. . Dinh. Lesley Parish & Jenny Dale . Objectives. Define power, influence and authority. Critically analyse power dynamics in social work practice in the context of moral philosophy and ethics. Explore theories related to power use in practice. Jingtao Zhu. May 13rd,2016. “Efficient Influence Maximization . in Social Networks. ”. . Written by Chen Wei, Yajun Wang, and Siyu Yang. . Proceedings of the 15th ACM SIGKDD international conference on Knowledge discovery and data mining. Anthony Bonato. Ryerson University. 1. st. Symposium on Spatial Networks. Oxford University. 1. Friendship networks. network of on- and off-line friends form a large web of interconnected links. 2. Geometry of Social Networks. Answer the two scenario questions on page 10 of your booklets about why people conform. Starter. Would you trust someone else's answer more than your own when you haven't revised very hard for a test?. Presentation for use with the textbook, . Algorithm Design and Applications. , by M. T. Goodrich and R. Tamassia, Wiley, 2015. Application: DNA Sequence Alignment. DNA sequences can be viewed as strings of .