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Media Accessibility Project - PowerPoint Presentation

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Media Accessibility Project - PPT Presentation

February 28 2014 School of Professional Studies Thanks to Christopher Leydon and SPS The CUNY Assistive Technology team CATSwebedu What are the issues as we understand them Video and audio content is not always accessible to SWD ID: 713372

media cuny project accessibility cuny media accessibility project students online content university disabilities captioning provide map legal video audio

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Slide1

Media Accessibility Project

February 28 2014

School of Professional StudiesSlide2

Thanks to Christopher Leydon and SPS

The CUNY Assistive Technology team

CATSweb.eduSlide3

What are the issues as we understand them?

Video and audio content is not always accessible to SWD

More courses are incorporating audio-video content

CUNY has vastly

increased

on-line course

offerings

Future of higher

ed

has more content is moving online Slide4

I

never think of the future - it comes soon enough.

Albert

EinsteinSlide5

The future has arrived

As Universities nationwide adapt to rapidly changing models of course and content delivery, students with disabilities are encountering new opportunities and new barriers. Since 2001, with major investments from the Sloan Foundation, a CUNY-wide commitment to online courses has led to rapid growth in the number of courses that are offered either fully or partially online throughout CUNY. Fully online Bachelor’s, Master’s and Certificate programs are now offered by the CUNY School of Professional Studies. CUNY online courses and programs rely on learning management systems (i.e. Blackboard) and use audio and/or video (a/v) content and instructional materials.Slide6

Since 2009, more than $600,000.00 has been invested into this effort by CUNY.

“In December 2009, responding to the Chancellor's call for the expansion of hybrid (partly online, partly in-class) instruction at CUNY, the central Office of Academic Affairs (OAA) issued a request for proposals (RFP) to ready significant numbers of hybrid courses”

http

://

www.cuny.edu/academics/initiatives/academictechnology/about/hybridinitiative.htmlSlide7

Blackboard, CUNY’s online learning management system

“CUNY has reached a point where over half of all its degree students are users of its online course management system,”

http

://www.cuny.edu/academics/initiatives/academictechnology/onlineinstruction.htmlSlide8

Top LMS in education space

Blackboard

Moodle

Desire2LearnSlide9
Slide10

Long standing situation with

much inaccessible content

This issue has been percolating for many years. IT and Instructional design staff are not charged

or versed with

accessibility

issues or strategies.

AT

are not LMS or ID savvy and must respond

after the

creation of content.Slide11

Universal Design

Key Ideas:

Drawing

from brain research and using new media, the UDL framework proposes that educators strive for three kinds of flexibility:

To represent information in multiple formats and media.

To provide multiple pathways for

students

action and expression.

To provide multiple ways to engage

students

interest and motivation. Slide12

Universal Design

The three UDL principles, implemented with new media, can help us improve how we set goals, individualize instruction, and assess students progress.Slide13

So who is responsible for captioning?Slide14

We all should be captioning:

Content

creators:

Faculty?,

Distance Learning / Instructional

Technologists, Marketing

Tech Center,

College/University/Disability Services

QCC SSD created several in-house videos and we captioned them

Ideally, the entire system should incorporate principles of Universal Design

Slide15

Legal requirements:

The Americans with Disabilities Act, covers federal, state, and local jurisdictions. It applies to a range of domains, including employment, public entities, telecommunications, and places of public accommodation. This act ensures equal access to those with disabilities. The Americans with Disabilities Amendments Act of 2008 broadened the definition of disability, meaning those with a vast array of cognitive, psychological and physical disabilities are now covered by the ADA.

Title III of ADA mandates online accommodationSlide16

Legal requirements:

All federally funded institutions must comply with Section 504 and 508

Section 508 is part of the Rehabilitation

Act and requires that all

federal

electronic and information technology

is accessible to people with disabilities, including employees and

the general

public.Slide17

Legal requirements:

Section 504, also of the Rehabilitation Act, entitles people with disabilities

equal access

to any program or activity that receives

federal subsidy

. Web-based

communications for educational institutions

and government agencies are covered by this as well.Slide18

Legal Precedents

National Association of the Deaf and Netflix has broadened the concept of a “place of public accommodation.” A precedent has been set that could have implications for online video interfaces, particularly for education or enterprise organizations. It is worth noting that states, such as California, have enacted legislation mirroring Section 504 and 508.Slide19

Legal Precedents

Netflix Inc. has reached an agreement

(in 2012)with

the National Association of the Deaf to ensure that all movies and television shows it streams on the Internet will be closed-captioned for the hearing impaired within two years. Slide20

Legal Precedents

In 2013

The National Association of the Deaf (NAD)

filed

a lawsuit against the University of Maryland College Park

over

the university’s long-standing and continuing failure to provide captioning of announcements and commentary made over the public address systems during athletic events at Byrd Stadium and the Comcast Center.   The lawsuit asks the court to order that captioning be provided as required under Title II of the Americans with Disabilities Act (ADA) and Section 504 of the Rehabilitation Act of 1973, as amended.Slide21

Legal Precedents

During the past five years inaccessible Information Technology (IT) has increasingly impacted higher education. Louisiana Tech, South Carolina Technical College System, University of Montana, Florida State University, Northwestern University, New York University, Penn State University, Law School Admissions Council, Arizona State, Princeton, Reed, Pace, Darden School of Business, and Case Western have all faced litigation for inaccessible Web content and technologies.Slide22
Slide23

Leading Universities have moved to address these concerns and have in-house captioning services

Penn State

Boston College

Gallaudet

University

California

State University

Georgia Tech

Oklahoma

State University

George Mason University

Harvard

School of Public Health

Slide24

CUNY needs to catch up

March 5

2014 a task force will meet to discuss how CUNY

web accessibility

issues.

Members include CUNY IT, Legal, CATS, IT VP’s, others.Slide25

What is the Media Accessibility Project?Slide26

What is the Media Accessibility Project?

Funded by COSDI as a Special Project

ie

: CATS, LD

Project

Charged with addressing accessibility of audio-video course content

Not a CART

service

Definitely not a replacement of the CSI Multi-Media ProjectSlide27

Media Accessibility Project

production

support

educationSlide28

What does MAP propose to do?

Stage I: Provide

an audio and video captioning service to

provide timely a/v

captioning for use by deaf and hard of hearing students;Slide29

What does MAP propose to do?

Stage II: Provide

captions and transcripts

of a/v materials for use by students with learning disabilities; Slide30

What does MAP propose to do?

Stage III: Provide

audio description for videos for use by visually impaired students; Slide31

What does MAP propose to do?

Stage I: Provide

training to campus DS/AT staff and other relevant parties on best practices in this areaSlide32

What does MAP propose to do?

Stage I: Develop

an on-line archive of resources for

dissemination and campus support.Slide33

What does MAP propose to do?

Stage I: Increase

awareness across CUNY on this issue and promote solutions and servicesSlide34

Media Accessibility Project

productionSlide35

Production

MAP will caption your videos

Create transcripts

Move into audio descriptionSlide36

Media Accessibility Project

supportSlide37

Support

Train you

Provide software and tech support

Serve as a resource of information and toolsSlide38

Media Accessibility Project

educationSlide39

Education

Measure the actual need

Raise awareness across CUNY

Meet with anyone interested in this area to craft strategiesSlide40

Policies and ProtocolsSlide41

Policies and Guidelines

Usage permissions – Fair use only.

the purpose and character of the use, including whether such use is of a commercial nature or is for nonprofit educational purposes;

the nature of the copyrighted work;

the amount and substantiality of the portion used in relation to the copyrighted work as a whole; and

the effect of the use upon the potential market for or value of the copyrighted work.

http://copyright.columbia.edu/copyright/fair-use/what-is-fair-use/Slide42

Policies and Guidelines

Make sure you have rights to use video

Check your resources first!! i.e. library, alternate video sources DVD,

etcSlide43

Protocols

For DS/AT staff; don’t tell your Faculty to call us, you call us.

Requests for service: call or email

Delivery and

pick-up: MAP will

be providing online

Dropbox space

Turn around: 3 work days after delivery (average)Slide44

Media Accessibility Project Survey

Do

any of your current students require captioning services?

Have you ever needed to caption videos for any of your students?

Did you caption only for deaf or hard of hearing students

?Slide45

Media Accessibility Project Survey

Have you considered providing transcripts for students with learning disabilities?

Have

you ever provided audio descriptions for blind or low vision students?Slide46

Media Accessibility Project Survey

How did you obtain the captioning?

What content did you need to have captioned?

How quickly was the material captioned?

Were

you satisfied with the final product of the captioned materials?

If not, why not?

How much did you pay to caption the materials?

If not, why not?Slide47

Media Accessibility Project Survey

Does any of your staff know how to caption videos?

Does your campus instructional design or academic computing department caption videos?

Do you anticipate any need in the coming semester for captioning? Slide48

Online Training on BlackboardSlide49

Training on Blackboard