What does genre mean? Not static – constant negotiation between industry and audience
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Presentation on theme: "What does genre mean? Not static – constant negotiation between industry and audience"— Presentation transcript:
What does genre mean?
Not static – constant negotiation between industry and audience
Genres offer comfort and reassurances and closing down of the complexities of life
Genre films work through cultural myths and fears by repetition, innovation and resolution
Genres feature a set of characteristics/ formulae which are recognised by audiences over time
Genre provides a relationship between the audience and the producers which minimises the risk of financial failure
Films function like language. There is a set of rules and vocabulary to organise meaning
Meeting audience expectations = pleasure!
DVD Covers – How / what to analyse.
Text – How is it written, is it characteristic,
oes it suggest genre? Images – Where are they placed, size, layout etc. Does it suggest genre?Colour – Patterns, tone etc. Does it suggest genre?Design and layout – What is placed where and why. Does it suggest genre?Genre codes – What is typical of the genre? Does it suggest genre?Audience – Who is it aimed at and how do you know this? Does it suggest genre?Organisations – Any other media organisations supported. What other films do they produce? Does it suggest genre?