PPT-Channel of Distribution

Lets plant some seeds Ok Gang Lets change these oranges to juice Attention Employees Juice has arrivedlets carton Ok Acme Employees Cartoned Orange Juice is being deliviered . Customer Service. Marketing. REVIEW Channel Structure/Design. Setting distribution objectives. Meeting customer needs is the ultimate goal. Specifying distribution tasks. who does what along the supply chain (channel of distribution). Acquire foundational knowledge of channel management to understand its role in marketing. How do channel members add value?. The use of intermediaries results from their greater efficiency in making goods available to target markets.. The Source Coding Side of Secrecy. TexPoint fonts used in EMF. . Read the TexPoint manual before you delete this box.: . A. A. Game Theoretic Secrecy. Motivating Problem. Mixed Strategy. Non-deterministic. Right Product. Right Time. Right Quantity. Right Place. Definitions. Process of moving goods / services from the point of production to the point of consumption is termed as . DISTRIBUTION. The hands that a product / service pass through before reaching the final consumer is termed as . Unit 3 - The Marketing Mix. What Is Place. Place is one of the Four Ps of the marketing mix. . Place is about making sure the right products get to:. the right place . at the right time . in the right quantities. Chapter 12. Priciples. of Marketing. by Philip . Kotler. and Gary Armstrong. PEARSON. 1. Supply Chains and the Value Delivery Network. The Nature and Importance of Marketing Channels. Explain why companies use marketing channels and discuss the functions these channels perform.. Chapter . 15. Distribution and Marketing Logistics. Copyright © 2017, . 2015, 2013 Pearson . Education, Inc. All Rights . Reserved. Learning . Objectives . (1 of. 2). 15.1. Explain the role of marketing intermediaries in contemporary business, and list the eight primary functions that intermediaries can perform.. What is Distribution?. Making the “. place. ” decision . or. . getting the product into the customers hands. Concept of Distribution:. In order for distribution to occur, marketers must decide on their . Introduction. Channels of . distribution connect . producers and customers. Links are . ___________ and __________ entities . that perform a number of . functions. Producers . rely . on . _________. . Acquire foundational knowledge of channel management to understand its role in marketing. 3.07A Explain the nature and scope of channel management. What is a…. Channel: . A path through which goods and services flow in one direction (from vendor to the consumer), and the payments generated by them that flow in the opposite direction (from consumer to the vendor. Acquire foundational knowledge of channel management to understand its role in marketing. 3.07A Explain the nature and scope of channel management. What is a…. Channel: . A path through which goods and services flow in one direction (from vendor to the consumer), and the payments generated by them that flow in the opposite direction (from consumer to the vendor. Marketing . Channels. An . organized system of marketing institutions through which products, resources, information, funds, and/or product ownership flow from the point of production to the final user. UNIT-4 DISTRIBUTION CHANNELS AND PHYSICAL DISTRIBUTION. ------- BY PROF. . JAYASREE DAS. . (syllabus-channel of distribution-meaning and importance; types of distribution channels, factors effecting choice of distribution channel). THE CHANNELS OF DISTRIBUTION. MANUFACTURER. WHOLESALER. RETAILER. CUSTOMER. MANUFACTURER. RETAILER. CUSTOMER. MANUFACTURER. AGENT . CUSTOMER. MANUFACTURER. CUSTOMER . Channel One . MANUFACTURER. WHOLESALER.