The Trials and Tribulations of Pursuing and Getting Awarded Federal Contracts What We Will Discuss Today The World of Federal Contracting Noted Challenges Teaming Strategies Lessons Learned ID: 526443
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Federal Government Contracting:. The Trials and Tribulations of Pursuing and Getting Awarded Federal Contracts Slide2
What We Will Discuss Today
The World of Federal Contracting
Noted Challenges
Teaming Strategies Lessons LearnedResources Q&A
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Session Objectives and Key Takeaways
Understand the nature of the federal market
Determine how to gain entry into the federal contracting marketplace
Learn how the federal marketplace differs from the commercial marketplaceConsider what not to doLearn who you can turn to for advice 3Slide4
Audience Check
Are you in the federal marketplace currently?
Are you considering federal contracting?
Why? What issues are you encountering?4Slide5
Putting the World of Federal Contracting into PerspectiveU.S. government market represents nearly 50% of GDP and is comprised of nearly 90,000 separate governmental entities.
(Courtesy of Onvia Government Contract Tracking Firm)
U.S. government market buys every legitimate business product and service imaginable and spends more than $600 billion annually.
(Courtesy of Selling to the Government by Mark Amtower)When state, local and education markets are added in, we are approaching $2 trillion in spending. (Courtesy of Selling to the Government by Mark Amtower)5Slide6
Putting the World of Federal Contracting into Perspective (cont’d)
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The Noted Challenges of Federal ContractingManeuvering through the contracting maze.
Gaining an understanding of this market and how it differs from the outside world.
Dealing with rules that differ from agency to agency.
Dealing with endless acronyms and people who play by their own rules. Knowing key agency players/businesses with past performances.Forming effective relationships that actually stick. 7Slide8
How to Approach this Market
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Lessons Learned
Evaluate
strategically if this is the right market for you
Determine how this market fits with your short and long-term company objectivesKnow your niche and how it fits with what the government will buyEvaluate socio-economic options that align with your strategy (certifications, etc.) and pursueSeek key primes and team appropriately so it is a win-win9Slide10
Federal Contracting Teaming Strategies
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A Final Reality CheckPros
Cons
Government Contracting can be Lucrative
Don’t Expect to Make One Contact and Get a ContractBuilding Agency Relationships Can Eventually Pay OffSales Cycle is Long and is not the Same as in the Commercial MarketWorking with Specific Agencies Within Your Niche is Key Agency Representatives Are Slow to Respond Leverage Support Resources (PTAC, SBA, SBDC, etc.)Everyone Wants You to Get Into Their DatabaseSubcontracting with Primes is a Great Starting Point You May Not See a Contract for Quite Some Time Create Capability Statements that Align with Government requirements and potential opportunities Agencies Want Tailored Marketing Collateral Materials 11Slide12
Words to the Wise
Manage your expectations”
- Guy Timberlake, ASBC
“Be realistic about the time it takes to grow the government contracting side” – Can you wait 12-16 months!? – Courtney Fairchild, Global Services, Inc. “Sweat the small stuff” – RFPs are a dense piece of work – Michael Balsam, OnviaHave a well thought out strategy and well-defined value proposition” – Bob Lohfeld, Lohfeld Consulting
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Valuable and Recommended Resources
The Small Business Administration
Your local PTAC, SBDC and Women’s Business Center
The Office of Small and Disadvantaged Business Utilization (OSBDU)Vendor Fairs (for your targeted agencies)Federal News Radio The American Small Business Coalition (ASBC) 13Slide14
Contact Information
Elena Yearly
EMY Consulting LLC
www.emyconsulting.biz E: eyearly@emyconsulting.biz P: (703) 943-8129 14