February, 2012 - PowerPoint Presentation

Slide1

February, 2012Bill Dyrek, CCIE 4975Cisco Systems

Selling Cisco Small Business Cloud SolutionsSlide2

Agenda

Smart Design

What is

Cloud Computing?

What Characterizes Cloud Computing?

What is the Small Business Opportunity?

Cisco

WebEx & Hosted

Small Business

Communications & Video

OnPlus

Cloud ServiceSlide3

What is

"Cloud Computing"

Cloud is a data center

that delivers services over the internet, or intranet using dynamically scaled shared resources.Slide4

Cloud Computing is

the Next Big Step in the

Evolution of the Internet.

1960

2010

2000

1970

1980

1990

Mainframe

Glass House

Minicomputer

Client Server

Web

Virtualization

CloudSlide5

What Characterizes Cloud Computing?

Traditional Computing

Dedicated

Traditional hardware procurement

New services added manually

Months

Incremental CAPEX purchases

Shared, Multi-tenant

Self service

Scale

on-demand

Minutes

Pay per use, OPEX

Consumption

Ease of Use

Scalability

Provisioning

Cost

Cloud ComputingSlide6

Cloud Computing ConnectivityReliable Infrastructure Security

Availability

Router

Switch

End User

Best-in-Class Cisco CPE

Hosted

Cloud

Service

Customer SiteSlide7

What Is Cloud?

A style of computing in which scalable and elastic IT–enabled capabilities are delivered as a service to customers using Internet technologies.

Source: Gartner “Defining and Describing

an Emerging Phenomenon,” June 2008

Deployment

Models

Service

Models

Software as a Service (SaaS)

Platform as a Service (PaaS)

Infrastructure

as a Service (IaaS)

Public

Private

Hybrid

CommunitySlide8

A World of Many Clouds

Seamlessly Connected

Securely Accessed

Public

Private

Media

Government

Financial

Services

Healthcare

Games

Communities

of

Interest Slide9

Imperatives for Cloud Success

Shift

capex

to

opex

Focus IT resources

Streamline business processes

Accelerate business strategy

Mitigate technology obsolescence risk

Reduce complexity

Increase agility and speed

Deliver consistent experience

Maintain account ownershipEnsure low cost of entry

Customer

PartnerSlide10

Small Business Market Drivers

New applications

are being delivered to the

Small Business through the cloud

Small Businesses are increasing use of

networked technologies

fueled by simplicity of

cloud/hosted services

Partners are

evolving business models

to grow

service/recurring revenues

Slide11

Cisco WebEx Meeting CenterWebEx Offering

Unlimited meetings to 25 attendees

WebEx audio on a per minute basis

Cisco WebEx Meeting Center Features

Multipoint, high-quality video

Documents, applications, desktop sharing

Chat, polls, notes, annotation tools

Whiteboarding

and file transferCisco WebEx Audio

Teleconference over regular phone

Integrated VoIP, mixed mode

Mobile Device Support

Multi-point High Quality VideoSlide12

Customer Benefits

Immediate productivity

Simple billing option

Integrated conferencing

Partner Benefits

WebEx Value

to

Ingram Micro Partners

Grow the value of every customer

Market-leading web conferencing application 50% market share

Access to a high value application

Ease of implementation

Readily needed by all business segmentsSlide13

Cisco WebEx

Meeting Center with *WebEx Audio

WebEx Small Business Offer –

At A Glance

*Available Through Distribution Only

Initial Order:

Prepaid Annual subscription

Minimum Order: (2) licenses

Co-Term

Orders

:

Minimum Order: (1) license (11) Monthly Co-Term SKU’s

Meeting Attendees

Meeting Center – (25)

Microsite

, generic branding

Audio -

Included Audio By Geography

US

-VOIP and US Toll up to 10k MinutesSlide14

WebEx Meeting Center + Connect IM

90% off list price

thru July 29th, 2012

$5 per user per month

Partner

NFR

Offer

Cloud-Enable Your Business

For partner internal deployment only

www.cisco.com/go/webexnfrSlide15

What is Hosted Communications?An IP alternative to

TDM

-based telephone systems

that utilizes call control hosted in the cloud

Sometimes referred to as IP Centrex or hosted IP voice

CPE

– routers, switches, and phones– resides on the customer siteDistinct from a premise-based system in terms of call control, management and cost structure

Hosted

Premise

Call control3rd Party softswitch, in Cloud

Phone device, on customer premisesManaged by

Service ProviderCustomer’s IT Staff

Customer Cost Model“per-seat per-month” basis Purchase equipmentSlide16

Cisco HSB CommunicationsSystem tested, documented provisioning

Best-in-class QoS enabled for VoIP

Back-up SIP proxy server

FAX

IAD / SRP

300

Switch

SPA Phones

Hosted Telephony

NMS

Management

Cisco HSB Communications

Cisco

HSB

Communications is a fully tested infrastructure from a single source – Cisco routers, switches, and IP phones, all designed to work seamlessly together.Slide17

Small Business Opportunity

Small businesses prefer hosted services because…

Need to improve productivity and efficiency

Lack of technology expertise inhibits investments

Perception of better quality and reliability

Reduced capital expenditures and risk

Lower overall cost for voice and dataSlide18

Increase Customer Retention With Bundled services create customer stickiness

Data, local and long distance voice,

mobility

Easy

to add lines, move, make changesSelf-service or remote login

Reduced capital expenditures and riskLower overall cost for voice and dataSlide19
Slide20

Infrastructure

Cisco

Video Cloud

C

oncept

What is Cisco Callway?

Call control for basic calling

Firewall traversal for intercompany

Gateways (including PSTN calling)

Mgmt suites (including directory)

Multi-conferencing units

+

PUBLIC

INTERNET

Endpoints

(Hosted service)

Customer site

Multitenant Hosted InfrastructureSlide21
Slide22

Cisco

TelePresence

SMB

Endpoints

At a glance

Callway

Service*

Hosted service for plug-and-play

telepresence

Quick Sets

TelePresence

Extensions

Camera

MX

Profile

EX Series

Quick Set & Peripherals

Multipurpose

Personal

Profile 42 with

C20

MX300

EX90

EX60

Jabber Video for

TelePresence

(as a hosted service)

MX200

Supported endpoints

Profile 42

MX300

*

MX200

Quick Set

SX20

*

C20

Quick Set

EX90

EX60

E20

E20

PrecisionHD

USB Camera

C20

SX20Slide23

Introducing Cisco OnPlus ServiceCisco OnPlus™ Service is a cloud

based platform that enables channel

partners to economically deliver

managed network services through

discovery and monitoring of the

entire small business network. Cisco OnPlus is a unique offer that:Helps automate the monitoring, management and

maintenance of small business networksIs simple to deploy and use, accessible from anywhereIs very affordable, OnPlus can be used even with very small sitesSlide24

Cisco OnPlus – Helping Enable Managed Services

Affordable service with easy to deploy appliance for each end customer network

Intuitive interface to PCs and Mobile Devices

Dashboard

status of customer base

Inventory of

networked devices

Easy, remote connectivity to devices

Monitoring

, Alerting & Reporting

Configuration Back-up and

Restore, Firmware Upgrades

Service

Contract & Warranty information for Cisco Products

Enable access to future Cloud ApplicationsSlide25

Small Size, under

6”x6”

Power from

PoE

or External Adapter

GigE

Management port plugs into

switch

port at the customer site

Built for future enhancements:

2nd

GigE port – For traffic monitoring servicesSD Memory Slot – For application

storage servicesUSB port – For deployment andstorage scenarios

Cisco

ON100 Network Agent

Simple Appliance Makes Deployments

Easy

No Software to

install

at

the customer site

Included with

OnPlus

Service subscription

Easy activation to connect to the site to the OnPlus portalSlide26

Integration within Partner’s Workflow

No Managed Service Tools

Cisco OnPlus

Existing Managed Service Tools

Cisco

OnPlus Integration with…

PSA

Tools

RMM

Tools

The Cisco OnPlus Team plans to work with the EcoSystem of MSP Application Vendors that the VAR community is currently using to provide incremental functionality and value in tools they may be already usingSlide27

ntop Packet MonitoringSlide28

Mobile Access to Cisco OnPlus

Customer List

Inventory Dashboard & Status

Site Event History

Device Access / Config Backup

Topology

Mobile Web Site Available Now

Native App for Apple

iOS

and Android currently in Beta Slide29

Network Health and Trending Analysis

Event History and Maintenance Report

Network Recommendations

Interactive Reports for Customer Engagements

Customer Reports in OnPlusSlide30

OnPlus Pricing and Availability OnPlus Subscription = US $250 (includes ON100 Appliance and 3 years access)

Cisco OnPlus is for Registered Cisco Partners, title is retained by the partner.

An OnPlus subscription is required for each customer site to be managed.

Supported Cisco Devices:

https://supportforums.cisco.com/docs/DOC-17501

$ 250 list

3-year

subscription with Network AgentSlide31

Summary of Key Benefits of Cisco OnPlus Get a global view of your customer sites to help scale management tasks within your sales and operations teams

Provide

simple

n

etwork assessments – Activate the Appliance and discover network assets and topology before projects beginAutomate the maintenance of networking tasks

with Cisco devices (Firmware Updates, Configuration BackUp/Restore, Inventory Tracking, Service & Warranty Status)Securely connect to network devices remotely without VPN set up

Proactively Monitor the WAN link and devices – Get notifications on performance and outagesProvide Automated Summary Reports to Customers Slide32

SMART Designs – Resourceswww.cisco.com/go/partner/smartdesigns

All SMART Design resources can be accessed at

-

Smart Designs web page.Additional supporting resources on deployment methodology and lifecycle services are available in

Steps to Success Slide33

Exclusive OnPlus Promotion

Cisco

OnPlus

free

NFR!

Promotion Code: PP-NFRC57410-110731                            PP-

NFRC57410-110731 

New Offer from Cisco!

1.800.456.8000 ext. 76799

myciscoteam@ingrammicro.com

Cisco Commerce Workspace) Tool:

www.cisco.com/go/ccwSlide34

Cisco On Course

Cisco On

Course

Exclusively through Ingram Micro

1.800.456.8000 ext. 76799

myciscoteam@ingrammicro.com

Slide35

Cisco SMB Development TeamRecruit, Enable, Develop and Grow

Washington

(WA)

Oregon

(OR)

Nevada

(NV)

Utah

(UT)

Idaho

(ID)

Wyoming

(WY)

California (CA)

New Mexico

(NM)

Montana

(MT)

Colorado

(CO)

Arizona (AZ)

Texas

(TX)

Oklahoma

(OK)

Kansas

(KS)

Nebraska

(NE)

South Dakota

(SD)

North Dakota

(ND)

Minnesota

(MN)

Iowa

(IA)

Missouri

(MO)

Indiana

(IN)

Illinois

(IL)

Louisiana

(LA)

Arkansas

(AR)

Mississippi

(MS)

Tennessee (TN)

Alabama

(AL)

Georgia

(GA)

Florida

(FL)

South

Carolina

(SC)

North Carolina

(NC)

Kentucky (KY)

West

Virginia (WV)

Virginia

(VA)

Ohio

(OH)

Penn (PA)

Wisconsin

(WI)

Michigan

(MI)

New York (NY)

Maine

(ME)

(VT) Vermont

(NH) New Hampshire

Massachusetts (MA)

Rhode Island (RI)

Connecticut (CT)

New Jersey (NJ)

Delaware (DL)

Maryland (MD)

10

40

20

70

30

60

50

North East

SMB MDS –

Rachel Weiss

rachel.weiss@ingrammicro.com

SMB MDS –

Lindsey Bonasera

lindsey.bonasera@ingrammicro.com

South

SMB MDS – Chris Grizanti

christopher.grizanti @ingrammicro.com

SMB MDS – Brogan McCabe

brogan.mcCabe@ingrammicro.com

District of Columbia (DC)

West

SMB MDS – Stephen Woolsey

stephen.woolsey@ingrammicro.com

Michele Nixon

Sr. Manager – Cisco BU

800-456-8000

ext.

66312

Central

SMB MDS – Ian Schmitt

ian.schmitt@ingrammicro.com

1.800.456.8000 ext. 76799

myciscoteam@ingrammicro.comSlide36