Source BARB Techedge Q3 2017 BT Sport 12 3 BT Sport Showcase and BT Sport ESPN BT Sport 1 amp 2 both reach more adults on a monthly and weekly basis than Sky Sports 3 4 and 5 Source ID: 775532
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Slide1
BT Sport
Q3 Update 2017
Slide2BT Sport profiles male and upmarket
Source:
BARB
Techedge
Q3 2017. BT Sport 1,2 , 3, BT Sport Showcase and BT Sport / ESPN
Slide3BT Sport 1 & 2 both reach more adults on a monthly and weekly basis than Sky Sports 3, 4 and 5
Source:
BARB
Techedge
– Q3 2017, reach condition = 3+ minutes consecutive viewing
Slide4Highest rating programmes for adults on BT Sport
Source:
Techedge
, Q3 2017. BT
Sport 1,2 ,3 ,Showcase, and BT Sport /ESPN, Highest occurring programme.
Programme Title
000’s
1
PREMIER LEAGUE
905
2
FA COMMUNITY SHIELD
617
3
UEFA CHAMPIONS LEAGUE
588
4
UEFA SUPER CUP
561
5
UEFA EUROPA LEAGUE
471
6
MOTOGP
228
7
PREMIER LEAGUE TONIGHT
209
8
AVIVA PREMIERSHIP RUGBY
180
9
LADBROKES PREMIERSHIP
131
10
UEFA CHAMPIONS LEAGUE HIGHLIGHTS
117
Slide5Top converting programmes for ABC1 Men on BT Sport
Source:
Techedge
Q3 2017,
BT Sport 1,2 , 3, BT Showcase and BT Sport / ESPN, Highest occurring programme
Programme Title
Index
(vs. A16
+)
1
CLASSIC MOTD - THRILLERS
302
2
SERIE
A REVIEW
287
3
BTS FILLERS 2017
286
4
AVIVA PREMIERSHIP RUGBY HIGHLIGHTS
279
5
MOTOGP
REWIND
278
6
COLLEGE
GAMEDAY
274
7
GERMAN CUP
260
8
TROPHÉ
DES CHAMPIONS
256
9
BT SPORT RELOAD
246
10
RUGBY TONIGHT
241
Slide6BT Sport viewers are commercially receptive
Source: TGI
07/16-06/17, Viewers= watched in the last week, BT Sport 1,2, or BT Sport /ESPN
100= Average Adult