Queensland Department of Education amp Training Social Media for Schools What we do Manage DETs corporate social media accounts Establish social media accounts for state schools Provide social media advice to schools ID: 762317
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Queensland Department of Education & Training Social Media for Schools
What we do Manage DET’s corporate social media accounts Establish social media accounts for state schools Provide social media advice to schools
School accounts Accounts are set up by the Community Engagement and Partnerships branch A whole of school account is created – not accounts for individual events, areas, classes Promote good news, achievements, events, school information
Why only one account? Requirement of DET’s social media policy HR – accounts need to be monitored after school, on weekends and during holidays Avoid confusion for the community Marketing – capitalise on the already established ‘likes’ of the school to promote your message to a wider audience
Why does DET set it up? Consistency If something goes wrong – we can help quickly Takes the pressure off schools Fulfills Department of Premier & Cabinet’s requirement that login details are held centrally
The legal side Electronic communication with students Allegations on a school page Consent – photos and student work
How can libraries benefit? Social media is an effective communication tool Communicate about changing education Send information & reminders to parents & the community Promote library displays, special events, key dates and information
Let DET know! We love hearing about what’s happening in our school libraries! Send us your good news, events and achievements Possible promotion on the corporate account and through local media channels
Want to know more?
Contact us Do you have something you’d like us to post on the department’s Facebook and Twitter account or have questions on social media? Give me a call! Erin Martin | Marketing Officer (Social Media) Community Engagement and Partnerships Erin.Martin@dete.qld.gov.au T 3328 6658 http ://ppr.det.qld.gov.au/corp/commmark/Pages/Use-of-Social-Media-for-Departmental-Promotion.aspx
Thank you.