PPT-Public Relations and It s tools

Presented by Dr Yogendra Kumar Pandey Associate Professor Dept of Journalism amp Mass Communication CSJM University Kanpur What is PR PR is short for public relations and refers to the strategic communication from an. 18. ©2012 . Cengage. Learning. All Rights Reserved. .. Introductory Scenario: . Bring on the Buzz. Procter & Gamble creates buzz for Charmin. Enjoy the Go! Campaign. A dozen support agencies involved. Chapter 10. Public Relations. To provide information to the public that reinforces a firms positioning and image.. Can be used to change the public’s perception of a firm.. This can be done internally or by an external firm. . A Resource Guide for Rotary Clubs. Public Relations at its root level is all interactions that a Rotary Club has with both its members and the general public. There are four primary forms of PR communications.. Sponsorship Programs. Chapter 13. Chapter Overview. Regulations . (Chapter 14). Public . relations. Public relations functions. Stakeholders. Assessing corporate reputation. Social responsibility. Damage control. I ndia - P olitical Relations : Relations between India and Chad are very cordial and India enjoys great goodwill and admiration in the Republic of Chad . High level contacts and cooperation b Paul Wilkinson BA PhD FCIPR. pwcom.co.uk Ltd. @. EEPaul. Agenda. Who am I?. Introducing CIPR, CAPSIG . What is PR?. “The image of construction”. Crisis communications in a web 2.0 world. Freelance tech journalist, blogger and writer. COM106—001 . Fall . 2013. September, 9, 2013. 1. Introduction. A little about me.  . Materials. The Practice of Public Relations (11. th. ed.)by Fraser P. . Seitel. . Logistics. 3 hour lecture. 15 minute break . Bowen. Don W. Stacks. University of Miami. Shannon A. Bowen. University of South Carolina. What Is a Standard?. “An idea or thing used as a measure , norm, or model in comparative evaluations.”*. Making it all Happen. From Your Post. Public Relations. Public Relations. Make News . Public Relations. Visibility. Advocacy. Frequency. …and they will JOIN.. Public Relations. Be a Newsmaker!. How to get the media to call YOU. Public Relations?. Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their public.. Why is Public Relations Important?. Promote your club and service projects.. TOPICS. NA and Public Relations. Public Relations Principles. Effective Services. Planning Presentations to the Public. “It is through the unity of members in their service efforts, and a cooperative attitude toward the public that helps the NA message of recovery to grow.”. Docs-Tools is an online software and teaching marketplace. They work to make quality education tools accessible to all students, regardless of their background or location. Prof. Lewis B Dzimbiri. Professor of Public Administration. University of Malawi. Chancellor College. ZOMBA. Broad presentation outline. Aims and rationale of public sector reforms in Africa and Malawi. IMC tools Public Relations “ Public relations consists of all forms of planned communication, outwards and inwards, between an organisation and its public for the purpose of achieving specific objectives concerning mutual understanding.” -