Cuevas Jade Idalis Diaz Luciana Lasso Stephanie payano Christine Cabrera Logos Window Displays Lights Fixtures Bags Merchandise sold Customer Profile amp Store Competitors ID: 798313
Download The PPT/PDF document "Group Presentation 6 Gladyss" is the property of its rightful owner. Permission is granted to download and print the materials on this web site for personal, non-commercial use only, and to display it on your personal computer provided you do not modify the materials and that you retain all copyright notices contained in the materials. By downloading content from our website, you accept the terms of this agreement.
Slide1
Group Presentation 6
Gladyss
Cuevas, Jade
Idalis
Diaz, Luciana Lasso,
Stephanie
payano
, Christine Cabrera
Slide2Logos
Slide3Window Displays
Slide4Lights
Slide5Fixtures
Slide6Bags
Slide7Merchandise sold
Slide8Customer Profile & Store Competitors
American Apparel is one of growing in popularity amongst college aged shoppers, 18-24 years. Also can include shoppers between the age of 25-34.
It reaches all ethnicities but caucasian, asian, and hispanics are the ethnicities that purchase their clothing the most.
Urban Outfitters would be one of the top store competitors for American Apparel.
Slide9Created October 16, 2002
Targeted for 15 to 22 year olds
Strategy is to introduce teenage girls to Victoria’s Secret stores
Pink's competition in the lingerie market for 15–22 year old
demographic
includes Abercrombie &
Fitch and
American Eagle Outfitters' Aerie
Slide10Customer Profile
URBAN OUTFITTERS
Teenagers
and adults visit this store
Various types of different styles
Very modern
Sells home furniture, accessories, clothing, make up, book covers,books, phone covers, electronics, and even portraits.
Gap, Abercrombie & Fitch, and H&M
Slide11STORE COMPETITORS-
SignET Jewelers Limited
Billig Jewelers, Inc.
Yurman Design, Inc.
TIFFANY & co.
KAY
ZALES