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Digital Media Technology

Planning Session. March 19, 2013. Agenda. Topic. Time. Presenter. Kick-off. 2:00 – 2:10 PM. Spencer Stephens. Group Overviews . Project and skills presentations by group. 2:10 – 3:45 PM. Scot . & Bruce.

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Digital Media Technology






Presentation on theme: "Digital Media Technology"— Presentation transcript:

Slide1

Digital Media TechnologyPlanning Session

March 19, 2013

Slide2

Agenda

Topic

Time

PresenterKick-off2:00 – 2:10 PMSpencer StephensGroup Overviews Project and skills presentations by group2:10 – 3:45 PMScot & BruceYoshiChristopherRyanGlenDougBreak3:45 – 4:00 PMN/ABusiness Pain Points Discussion of issues that exists in the business units we service and/or issues limiting out effectiveness4:00 – 4:40 PMGroup DiscussionOpportunities Brainstorm new services or offerings we could take to the business units (single, multiple) to increase our value4:40– 5:20 PMGroup DiscussionBreak5:20 – 5:30 PMN/AWrap-upDistill Next Steps and Actions Items5:30 – 6:00 PMSpencer Stephens

3/19/2013

2

Sony Pictures Confidential

Slide3

Group OverviewScot & Bruce

Slide4

Production Projects

1D3D - F65 3D, F55

3D

Columbia, 3Ality, Colorworks, Sony Corp, Technicolor UKW.O.F - 4k back plates and projectionSPT (Phil Squyres), WOF, Sony Projector Group2D micro budget feature w/F55 Crackle, ColorworksF55 SitCom SetupSPT (Phil Squyres), V.E.R, TelegenicsF55 - Mid Range Feature (no DIT)Screen Gems, Keslow Camera, CW3D micro budget seriesCrackleProduction Equipment Matrix3/19/20134Sony Pictures Confidential

Slide5

Production Technology & Workflow

F55 Post pipeline/ file/folder structure etc.

Anamorphic

lenses on F65/F55.F55 Sound.4K downstream of camera for broadcast - switchers monitors, scopes etc.DIT-less feature production3D production on 2D budgets Sky, Screen Gems productionsHappy Endings and DOOL tests3/19/20135Sony Pictures Confidential

Slide6

Group OverviewYoshikazu

Slide7

Production Projects (1/2)

Project

Overview

Client/Contribution to Partner4K Video CompressionAVC compression test at various bitrate and configurationSony 4K ProjectsInput to 4K/UHD standard activityEyeI, DAC, SonyWide Color, HDREstablish wider color HV master grading & delivery method.Test HDR capture to HDR monitor workflow to verify feasibilitySPHE (xvYCC Blu-ray)Colorworks (new spec mastering)WideColor/HDR monitor/projectorSony (xvYCC)Dolby (HDR+P3)Video/Audio WMEvaluate both base band and after encode watermarking technology.Study multi-layer Video WM (service mark and forensic mark) Digital File distributionDigital CinemaSPHE (BD/DVD), Anti-piracy Verimatrix, Civolution, Technicolor, Doremi?Blu-ray, File based HV master deliveryNew feature authoring studyCompatibility test supportSpecial demo/test disc creationBDA format extension studyIMF/QT based HV master delivery for BDSPHEDAC, DADCSony Corp.ColorworksDAC, DADC, Sony Creative SoftwareBDA(studio, CE, IT)Colorworks3/19/20137Sony Pictures Confidential

Slide8

Production Projects (2/2)

Project

Overview

Client/Contribution to PartnerDigital CinemaDCI Spec maintenance, compliance testNew feature introduction (e.g. HFR, 3D Audio, new types of projector) Theatrical Licensing group(Projector group?)DCI (studios)SMPTE, UHD ProfileDefine UHD(4K) profile video format for digital distribution and other channelStandards body adapting UHDSPE physical/digital businessMovie Labs, studiosContent ProtectionCurrent package media CPS (AACS & BD+) improvement studyECP for UHD profileSPHE (BD/DVD CPS)AACS/BD+ founder companiesStudios, Security vendorSony Gp. Internal collaboration4K-TV launch activity, TV cinema mode, Home theater, tools (IMF / Encoder / file transcoder)Sony CE group, Sony R&D group, Sony PCLSony CE group, Sony R&D group, Sony PCL3/19/20138Sony Pictures Confidential

Slide9

Group OverviewChristopher

Slide10

SPE Technology Support

Content Protection & Licensing Deals

F1 / 4k

Sony Pictures Television / MediaCentreInnovation ProjectNon-Theatrical / IFEHome Entertainment SupportAnti-Piracy Support3/19/201310Sony Pictures Confidential

Slide11

Strategic Projects

Enhanced Content Protection / Global Platform

Enhanced Interactivity

DECE / UltraVioletIEEE P2200BD+3/19/201311Sony Pictures Confidential

Slide12

Group OverviewRyan

Slide13

Production Projects (1/3)

Project

Overview

Team AssignmentPartnerDBBSupport contract discussions with DADCSupport Ingest processSupport Integrations from SPE SystemsRyan, KeithWPF, PMCDCP Versioning Pilot/ ImplementationImplement Pilot per analysis that will have Colorworks do Title and Insert art work and DCDM creation. Benefits to International Theatrical Distribution as well as Foreign Language MasteringTatsuIntl Theatrical Distribution, Colorworks, PMCAudio Mastering/ Conform WorkflowUnderstand from the completion of Theatrical, how are the audio assets used and processed (i.e. conformed) for use in the downstream markets. Look for redundancy or inefficiencies in the process.KeithWPF, PMCTV Preservation and Refinishing AnalysisUnderstand effort to create a workflow to create a digital preservation copy at 4K of TV episodes that only exist today as uncut negatives and SD tapesAlso finishing costs should that be requested at the same time. Create cost effective workflows leveraging technologies including frame matching.Ryan, TatsuColorworks, WPF/Assets Management, SPTV3/19/201313Sony Pictures Confidential

Slide14

Production Projects (2/3)

Project

Overview

Team AssignmentPartnerSPTV Media CentreSupport Media Centre project/strategy for SPTI Networks via support for Media Architecture. From RFP through Greenlight. Implementation support TBD.Ryan, TatsuSPTN, SP ITRemoval of tape from Blu-ray workflowRemove dependency on HDCamSR as a master for the Blu-ray creation process. Has large intersections with audio conform questions.Leverage 4K program requirements and team with Colorworks, PMCRyan, KeithWPF, Colorworks, PMC, DAC, Radius60New Materials Creation WorkflowLook into leveraging MCS (Asset Management and CFP) to streamline/improve dubbing, subtitling workflows.KeithMCS, WPF/Client OpsAudio Archive (i.e. replacement of Sony Sound Robot)Currently, the sound assets are archived on a tape library that requires migration. Explore other options including S3 and Glacier via MCSRyan, KeithMCS, WPF/ Assets Management, Sound/PMCSMPTE: IMFSupport the creation of a new industry standardRyanAnti-Piracy FingerprintingSupport for Urgent work to get all of the DBB, the other content fingerprinted ASAP.

Future Support as Required

Keith

DMG Tech Ops

3/19/2013

14

Sony Pictures Confidential

Slide15

Production Projects (3/3)

Project

Overview

Team AssignmentPartner"Hub"IT Project, just Greenlit, to look into creating a system to consolidate sales order information to replace the current environment of multiple systems, email, spreadsheets, etc.Planned to interface to DBB.Ryan, TatsuWPF/Client Ops, SPE IT, DADCPBB Mgmt BoardGroup meetings to help set direction and goals for PBBRyanColorworks, DMG3/19/201315Sony Pictures Confidential

Slide16

Group and Skills

Team Members

Ryan Kido

Tatsu OiyeKeith StevensSkills BackgroundJ2K support and standardsDigital/Media Asset Management and Hierarchical Storage ManagementContent Processing (encoding, transcoding, watermarking, wrapping)File Transfer AccelerationDigital Media Workflow Automation3/19/201316Sony Pictures ConfidentialSkills Background (cont.)Service-Oriented ArchitectureJava and .Net programmingSystems ArchitectureIntegration ArchitectureInfrastructure Architecture & SizingWorkflow Analysis and Business ModelingProject Management

Slide17

Group OverviewDMG Tech Ops - Glen

Slide18

Production Projects

4K Watermarking

Forensic Watermarking of 4K content for Sony Electronics

SPT Media CentreLeading up infrastructure team for project out of London for TVSPT Wheel of Fortune/Jeopardy! Digitization ProjectDigitization and EAGL ingest of entire Wheel of Fortune & Jeopardy! LibrariesSignal SystemSecure delivery of video content to mobile and desktop platformsContent Distribution(Aspera, DMCV, DMT, EAGL TVSD)Movement of content around the globe for all LOB’s3/19/201318Sony Pictures Confidential

Slide19

Production Projects

Production

Dailies, VFX, Artwork, etc.

ScreenersPre-Theatrical, Publicity, SPHE, etc.Watermarking & FingerprintingForensic watermarking of contentFingerprinting of contentLive Web StreamingStream Executive All Hands Meetings via internet to all SPE offices worldwide.ISO 27001 CertificationIn phase II3/19/201319Sony Pictures Confidential

Slide20

Group and Skills

Team Members

Glen Marzan

Brian CapecciGreg ComptonPhilip SkeenSkills BackgroundPost ProductionWorkflows, Dailies, distributionScreeners(Physical & Digital)Digital/Media Asset ManagementContent Processing (encoding, transcoding)Content Protection(Fingerprinting, watermarking)File Transfer Acceleration3/19/201320Sony Pictures ConfidentialSkills Background (cont.)Digital Media Workflow AutomationSystems ArchitectureIntegration ArchitectureInfrastructure Architecture & SizingWorkflow Analysis and Business ModelingResearch and DevelopmentProject Management

Slide21

Group OverviewDMG Systems - Doug

Slide22

Powered by DMG

22

DMG Apps

cineSHARE+3200 users1.8M assets/1004 TBACORN450 users901K assets/17 TBEAGL (SPE, SCE, DADC)2700 users1.4M assets/207 TBSRO (HE and SPT)770 usersSOARIntegrated AppsMP PublicityMP Exhibitor RelationsMP INT Sales (Airlines, Repertory, Non-Theatrical)MP CRBSPT B2BSPT Microsites (Hannibal)SPT JapanSPHE ConnectSPE MusicGPMSDBBL-VIS (SCE)

Slide23

DMG ServicesStorage and Archive

Catalog, Search and Retrieval

Transfer

StreamingTranscodeContent ProtectionWorkflow Automation23

Slide24

DMG Skills Background

Digital Asset Management

Content Processing (

transcoding, transformation)Content Protection (watermarking, DRM)File Transfer Acceleration (Aspera)Digital Media Workflow Analysis and AutomationService-Oriented Architecture.Net DevelopmentSystems IntegrationAgile MethodologiesCustomer Service Operations24

Slide25

MP Roadmap 2013

January

April

JulyOctober2013Workflow orchestrationForensic watermarkingSECUREDELIVERYOne-shot deliveryMP site enhancementsEAGLDMR

SOAR

Legend

Search enhancements

SOAR enhancements

Image overlays

OTP emails

DRM delivery

Email playlists

Secure image previews

Identifying overlays

SOAR phase 2

VISUAL

WATERMARKING

TYPE-AHEAD

SEARCH

Slide26

SPT /Production Roadmap 2013

January

April

JulyOctober2013EventNotificationVideo Chaptering SupportLinked AssetsWatermarking B2B IntegrationWOF / J!Trim BlacksWOF / J! Hot Folder

Verance

Embedding

Misc Usability

Folder Asset

B2B

Int

Support

Digital Fusion

Hot Folder

Deploy

Front end

Back end

Front/back end

Legend

Rough Estimate

EAGL Core

IMF Support

Slide27

SPHE Roadmap 2013

January

April

JulyOctoberFY 2013FY 2014Front endBack endFront/back endLegendSearch2.0Auto DTPSearch

HE Connect

Smart Cart/History

Approval

Enhance

Repository

(Name TBD)

New SPHE

Connect Platform

Acorn – EAGL Migration

Acorn Repository

DTP Enhance

Search Revamp

Hot Folder

DTP

Repository

Approvals

Containers

Slide28

WPF Roadmap 2013

January

April

JulyOctober2013Clip TranscodeWorkflowFront endBack endFront/back endLegendDMG MaintenanceData Center Move

WPF Trailer

SD Pro Res

Add EAGL

Exports

Hulu

XML

Generator

FTP Export

DMG

Maintenance

Dev in

India

Slide29

EAGL Core Roadmap 2013

January

April

JulyOctober2013Refactor / Session MgtFront endBack endFront/back endLegendContinuous IntegrationWatermarking

Archive Storage

Deploy

Folder Asset

Deploy

Re-architecture Priorities

Folder

Performance

Fast MP4

Deploy

Rough Estimate

LOB Request

IMF Support

Fingerprinting

Slide30

SRO Roadmap 2013

January

April

JulyOctoberFY 2013FY 2014Cross-Division SROSRO 2GoSPHE Multi-Lang + RolloutSPHE Artwork Admin TV / Added Value in HE-SROHE-SRO UI Refactor

Front end

Back end

Front/back end

Legend

Two Factor Auth

SPT User Admin

Windows 8

Mac/PC

Android

iOS: Phase II

iOS: Phase I

DRM Streaming

HE-SRO, SPT-SRO

SRO 2GO

STSRO

HD Content

Slide31

BREAK

3:45 – 4:00 PM

Slide32

Business Pain Points

Slide33

opportunities

Slide34

BREAK

5:20 – 5:30 PM

Slide35

Wrap-up