PPT-5 Types of Advertising

Provides information about a product service or event Persuasive Tries to convincepersuade its target market that it needs or deserves a product or service Competitive Tries to convince consumers that their product is better than that of. Understand Promotional. Channels Used To Communicate. With Targeted Audiences. The channels of communication-information travels through them to consumers. Types of advertising media. 1. Publications. 5.04 . Understand . Promotional. Channels Used To Communicate. With Targeted Audiences. The channels of communication-information travels through them to consumers. Types of advertising media. 1. Publications. Parties in an Advertising Ecosyste. m. "An Introduction to Online Advertising" by . MindTree. Limited c2010, http://www.slideshare.net/suhasmallya/online-advertising-an-introduction-and-overview. Pricing Models. PE - Understand . promotional channels used to communicate with targeted audiences. .. PI - Explain . advertising media used in the sport/event . industries..  .  .  .  . Define Advertising Media. . Marketing. Notes (4.02). Can win points or candy. With a partner or by self; first to find correct answer wins. I will call out questions at random; first to raise hand gets to answer. . 4.02 Objectives. L.O. – How are media products advertised . and distributed?. Just to be clear…. Advertising/marketing is:. Promotional stuff like posters, adverts, trailers, billboards, interviews, web adverts etc.. advertising. Describe . media evaluation and . selection . techniques. . Review . the role of public relations . in the promotional mix. . Copyright 2010 by Cengage Learning Inc. All Rights Reserved . Channels Used To Communicate. With Targeted Audiences. The channels of communication-information travels through them to consumers. Types of advertising media. 1. Publications. 2. Broadcast Media. PE - Understand . promotional channels used to communicate with targeted audiences. .. PI - Explain . advertising media used in the sport/event . industries..  .  .  .  . Define Advertising Media. . Marketing. Notes (4.02). Can win points or candy. With a partner or by self; first to find correct answer wins. I will call out questions at random; first to raise hand gets to answer. . 4.02 Objectives. Chapter 6. Adweek Media and Harris Interactive Survey. Ads somewhat or very interesting (55%). Ads not interesting at all (12%). Ads very influential in purchase decisions (6%). Nearly . half of 18-34 year-olds influenced by advertising. Dr. . J. ayashri. . Kulkarni. Adverting Agency. Ad. Agency-Meaning, . Features,Functions. , Structure, Types.. Agency and Client-Relationship, Client turn over, Agency Compensation-types, Creative Pitch.. 20.1. Elements of Advertising. The Advertising Campaign. A group of advertisements, commercials, and related promotional materials and activities.. Designed to meet specific company . goals. Designed as part of a coordinated advertising plan. Dr.Anubha. Gupta. Faculty , S.S. in Commerce . Vikram. University. Useful for BBA(H)/B.COM(H)/M.COM and allied subject. . TYPES OF PROMOTION. ADVERTISEMENT. Advertisement is printed, written, spoken or graphic salesmanship . This are designed to...