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Frugal  Biodesign : A systems approach for medical devices innovation Frugal  Biodesign : A systems approach for medical devices innovation

Frugal Biodesign : A systems approach for medical devices innovation - PowerPoint Presentation

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Uploaded On 2019-11-23

Frugal Biodesign : A systems approach for medical devices innovation - PPT Presentation

Frugal Biodesign A systems approach for medical devices innovation Sudesh Sivarasu PhD Associate Professor University of Cape Town South Africa Conflict of Interest None South African Medical Device Industry ID: 767326

devices medical device amp medical devices amp device zibi effective sales pen uct town africa south cape pct market

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Frugal Biodesign: A systems approach for medical devices innovation Sudesh Sivarasu PhDAssociate Professor – University of Cape Town, South Africa

Conflict of Interest None

South African Medical Device Industry This trade deficit can be reduced by reduced if medical devices are locally made

Solution to this problem?

Frugal Biodesign™

Medical Product Development Process (MPDP) New Programme on Medical Device Design in UCT adopts this process Several faculty members across Africa trained in this programme SOLUTION THROUGH A MEDICAL DEVICE THINK TANK

Phased Medical Device Innovation Process Opportunity to create a consultation / services platform

Change of Focus Facilitates Innovation

Case Study: Anaphylaxis Anaphylaxis Current Devices are not affordable Not intuitive to use Not designed for all of us Competitors include EpiPen Auvi -Q Jext

The ZiBi Pen Reloadable Cost Effective Clinically Effective Intuitive to use Safe I.P - ( PCT/IB2018/051623)

Market Distribution Global Market is rising steadily . 30% of the market is available . U$6 Billion Globally by 2026 U$2 Billion Globally 2018

Paediatrician & Allergy Specialist Innovators and UCT IP holders Manufacturers IP: PCT & Granted Clinical Resources Team Lean Validation Cost Effective Innovative Understanding of Developing Markets Business – Business Service Pharmaceutical Companies Medical Device Companies Users: Patients with Anaphylaxis Direct Sales Partners Pharmacies Trials Research & Development Marketing & Sales Manufacturing Trials Technology Development CE, CFDA, FDA, MCC Marketing & Sales Sales of Devices Licensing Subscription Revenue

Competitive Landscape Expensive Affordable Clinically Ineffective* Clinically Effective ZiBi Pen

The ZiBi Pen 5 ZiBi Pen Patentability U.K Provisional and PCT

15 Sudesh.Sivarasu@uct.ac.za sudeshsivarasu@gmail.com Dr. Sudesh Sivarasu, B.Eng., M.Eng , Ph.D Associate Professor - Biomedical Engineering, Head of Medical Devices and Orthopaedic Biomechanics Research Group, Division of Biomedical Engineering, Department of Human Biology, University of Cape Town, Medical School, Anzio Road Observatory, Cape Town South Africa 7925 www.bme.uct.ac.za www.frugalbiodesign.org