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Introduction to Demand Components of Demand Introduction to Demand Components of Demand

Introduction to Demand Components of Demand - PowerPoint Presentation

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Uploaded On 2019-01-29

Introduction to Demand Components of Demand - PPT Presentation

Demand Price and Quantity Quantity Demanded Law of Demand Determinants of Demand Demand Demand is on overall indication of a consumers buyerspurchasers desire and ability to purchase a given good or service ID: 748711

quantity demand demanded price demand quantity price demanded specific curve change law good relationship service determinants inverse buyers goods marked held line

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Presentation Transcript

Slide1

Introduction to DemandSlide2

Components of Demand

Demand

Price and Quantity

Quantity Demanded

Law of Demand

Determinants of DemandSlide3

Demand

Demand is on overall indication of a consumers (buyers/purchasers)

desire

and

ability

to purchase a given good or service

.

This means that if you

DO NOT

have

BOTH

a desire and ability to purchase a good or service, you

DO NOT HAVE DEMAND FOR THAT THING

(You’re not “in the market”)

Demand is not SPECIFIC

!!!

Demand itself does

NOT

change due to a change in

PRICE OR QUANTITY

of the good or service

Demand is expressed by a

line on a graph

(Demand Curve

)

Demand is from the consumers (buyers/purchasers)

perspectiveSlide4

Price and Quantity

Specific

PRICES

are marked along the vertical axis.

Specific

QUANTITIES

are marked along the horizontal axis.

The intersection of

PRICE and QUANTITY

creates a specific

QUANTITY DEMANDED

Any time there is a change in price or quantity, there will be a corresponding change in quantity demanded, and thus, if quantity demanded has changed, there must have been a change in either price or quantity.Slide5

Quantity Demanded

Quantity Demanded

is a

specific quantity

of goods and services demanded at a

specific price

Quantity Demanded

changes in response to changes in price

There is an

inverse relationship

between the two (Law of Demand)

Quantity Demanded moves

along

the demand curve (each point represents QD, or a specific quantity demanded at a specific price)

Calculated using a

Demand Schedule

(Table)Slide6

The Law of Demand

Ceteris Paribus = “All things held constant”

Law of Demand

= All things held constant (ceteris paribus), as

PRICE (P)

increases,

QUANTITY DEMANDED (QD)

will decrease (and vice versa)

For demand, price and quantity have an

inverse relationshipSlide7

The Demand Curve

The

DEMAND CURVE

is a function that shows the

inverse relationship

between price and quantity (Law of Demand)

The demand

c

urve

ALWAYS SLOPES DOWN

(and to the right)

The demand curve is basically a “best fit” line demonstrating this relationship (instead of plotting every specific price and quantity of a good or service sold in that market)Slide8

Determinants of Demand

Determinants of Demand

shift the

ENTIRE

demand curve left or right

Determinants of Demand

Income

Taste and Preferences

Substitute Goods

Complimentary Goods

# of buyers (Population/size of the market)

Consumer Information Available

Future Price Expectations