Speech Genres A rhetorical speech genre represents a coherent and recognized arrangement of elements in a composition or discourse that is appropriate to certain occasions and that creates audience expectations that constrain and guide a speechs content style and delivery ID: 257817
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Occasions for Public SpeakingSlide2
Speech “Genres”
“A rhetorical speech genre represents a coherent and recognized arrangement of elements in a composition or discourse that is appropriate to certain occasions and that creates audience expectations that constrain and guide a speech’s content, style, and delivery.” Slide3
Genres
Genres are methods for interpreting objects (texts)Slide4
Genres
Genres are practical tools that speakers can use to anticipate and control the reactions of an audience
Genres serve to provide audience members with frameworks for interpretation.Slide5
Examples of GenresSlide6
Examples of GenresSlide7
Examples of GenresSlide8
Influence of the Occasion
Specific speeches for specific occasions
Constraints created by occasionsConstraints not absoluteSlide9
Decorum
“A
decorous speech is one that conforms to the expectations of a particular occasion.”Formality
Length
IntensitySlide10
Decorum
Supporting material
IdentificationIdentify your purposeSlide11
Deliberative Speaking
Prevalent with any formal or informal decision-making group – “What shall we do?”
Answer not self evident, but a decision is required
Involves informing and persuadingSlide12
Deliberative Speaking
Community Service
Oral reports & presentations
Group presentations
Public hearings & debatesSlide13
Ceremonial Speaking
Also known as epideictic speaking
Focus on values and bringing people togetherImpact of
resonance
Articulating unexpressed feelingsSlide14
Ceremonial Speaking
Speeches of greeting
IntroductionsSpeeches of tributeTestimonials, eulogies, toasts, roasts
Speeches marking awards
Presentation, acceptanceSlide15
Deliberative/Ceremonial
Keynote
After-dinnerCommencementSlide16
Reagan’s Challenger AddressSlide17
Bobby Kennedy on Death of Martin Luther King, Jr.Slide18
Chip Kidd @ TED