or at least what people take pictures of The Memory Process 1 Encoding 2 Storage 3 Retrieval Step 1 Encoding Getting information into the system Like listening to your teacher s boring lecture ID: 684816
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Slide1
MemorySlide2
You are what you remember!
(or at least what people take pictures of!)Slide3
The Memory Process
#1 Encoding
#2 Storage
#3 RetrievalSlide4
Step 1- Encoding
Getting information into the system
Like listening to your teacher ‘s boring lecture
Like getting someone’s name at a partySlide5
Step 2- Storage
The retention of information over time
Like rehearsing or studying the information
Trying to remember his/her name when you leave the partySlide6
Step 3- Retrieval
Getting the information out of storage
Remembering the answer to the question on the test
Calling out, “D
rake
!” when you see him the next daySlide7
Memory’s ExtremesSlide8
Recall v. Recognition
With
recall
- you must retrieve the information from your memory (fill-in-the blank tests).
With
recognition
- you must identify the target from possible targets (multiple-choice tests).
Which is easier?Slide9
Flashbulb Memory
A clear moment of an emotionally significant moment or event.
Where were you when?
1. You heard about 9/11
2.
Michael Jackson died
3.
Obama/Trump was electedSlide10
The 3 stage Process of MemorySlide11
Sensory Memory
The immediate, initial recording of sensory information in the memory system.
This stuff is stored just for an instant-- most goes unprocessed
.
Examples:
You lose concentration in class during a lecture… Suddenly you hear a significant word and return your focus to the lecture. You should be able to remember what was said just before the key word since it is in your sensory register.
If
someone is reading to you, you must be able to remember the words at the beginning of a sentence in order to understand the sentence as a whole. These words are held in a relatively unprocessed sensory memory. Slide12
Short-Term Memory
Memory that holds a few items briefly.
Seven digits (plus or minus two).
The info will be stored into long-term or forgotten.Slide13
Long-Term Memory
The relatively permanent and limitless storehouse of the memory system.Slide14
#1 Encoding
Getting information in our heads!
How are we gonna get all of this AP Psych stuff in our heads?Slide15
2 ways to Encode information
Automatic Processing
– takes little effort
Effortful Processing
– takes a bit of focus and effortSlide16
Automatic Processing
Unconscious encoding of incidental information that may become automatic with practice.
We encode space, time & word meaning without effort.
Like how you know where you’re friends will be after your 2AB classSlide17
Effortful Processing
Encoding that requires attention and conscious effort.
Rehearsal is the most common effortful processing technique.
Like anything that takes effort to remember…Slide18
Let’s Stand up in a circle…Slide19
Things to remember about
Encoding
Next-In-Line Effect
: we seldom remember what the person has just said or done if we are next.
Information minutes before sleep is seldom remembered; in the hour before sleep, well remembered.
Taped info played while asleep is registered by ears, but we do not remember it.Slide20
Spacing Effect
We encode better when we study or practice over periods of time.
DO NOT CRAM!!!!!Slide21
List the U.S. Presidents, please…Slide22
The Presidents
Washington
Taylor
Harrison
Eisenhower
J.Adams
Fillmore
Cleveland
Kennedy
Jefferson
Pierce
McKinley
L. Johnson
Madison
Buchanan
T. Roosevelt
Nixon
Monroe
Lincoln
Taft
Ford
JQ Adams
A. Johnson
Wilson
Carter
Jackson
Grant
Harding
Reagan
Van Buren
Hayes
Coolidge
Bush
Harrison
Garfield
Hoover
Clinton
Tyler
Arthur
F.D. Roosevelt
Bush Jr.
Polk
Cleveland
Truman
ObamaSlide23
Serial Positioning Effect
Our tendency to recall best the last and first items in a list.
If we graph an average person remembers presidential list- it would probably look something like this.Slide24
Be Sure to read about Ebbinghaus
He studied memory the memorization of useless nonsense syllables
The amount remembered depends on the time spent learning…
Those who learn quickly also forget quickly!Slide25
Ebbinghaus– let’s try!
JIH
BAZ
FUB
YOX
SUJ
XIR
DAX
LEQ
VUM
PID
KEL
WAV
TUV
ZOF
GEK
HIWSlide26
How much do we encode?
Sometimes it helps if someone paraphrases or introduces things you are about to read.
Any novel is easier to read when you know a little background on the story.Slide27
Types of Encoding
Semantic Encoding
: the encoding of
meaning
, like the meaning of words
Acoustic Encoding
: the encoding of
sound,
especially the sounds of words.
Visual Encoding
: the encoding of
picture images
.Slide28
Listen to this story…Slide29
If the glove doesn’t fit you must…Slide30
Self-Reference Effect
We remember things (like adjectives) when they are used to describe ourselves.
So, when studying… try to relate things to yourself.Slide31Slide32
Tricks to Encode
Use imagery: mental pictures
Mnemonic Devices
“Mary Very Easily Makes Jam Saturday Unless No Plums”-- is this even still relevant?
Mercury, Venus, Earth, Mars, Jupiter, Saturn, Uranus, Neptune, Pluto
Give me some more examples….Slide33
ImagerySlide34Slide35
Chunking
Organizing items into familiar, manageable units.
Often it will occur automatically.
Do these numbers mean anything to you?
1-4-9-2-1-7-7-6-1-8-1-2-1-9-4-1Slide36
Chunking
1492
1776
1812
1941
How about now?Slide37
Shallow Processing
Type of verbal processingEncodes on a very basic level, such as a word’s letter, and at a more intermediate level, a word’s soundEX: Spelling BeeSlide38
Deep Processing
Encoding semantically, based on the meaning of the wordYields the best retentionEX: Learning words of Psych Vocab quizzesSlide39
#2 Storage
How we retain what we’ve learned!!!!
You better do some serious studying if you’re gonna remember all of this AP Psych stuff!
Or have good mnemonic devices!Slide40
Review the 3 stage process of memorySlide41
Storage and Short-Term Memory
Lasts usually between 3 to 12 seconds.
Can store 7 (plus or minus two) chunks of information.
We recall digits better than letters.Slide42
Iconic Memory
a momentary sensory memory of visual stimuli, a photographic or picture-image memory lasting no more than a few tenths of a secondSlide43
Study this screen for 20 secondsSlide44
Answer these questions
What tool was the little boy at the bottom holding?
What kind of food is being served?
In the lower right-hand corner, does the woman’s umbrella handle hook to the left or the right?
Were there animals in the picture– if so, which kind?
Want another look at the picture?Slide45
Study this screen for 20 secondsSlide46
Iconic Memory…
7 1 V F
X L 5 3
B 4 W 7Slide47
Iconic Memory…
7 1 V F
X L 5 3
B 4 W 7
Now, tell me the characters in the ___ row.Slide48
Iconic Memory…
2 7 D N
M K 4 6
Y 4 A 9Slide49
Iconic Memory…
2 7 D N
M K 4 6
Y 4 A 9
Now, tell me the characters in the ___ row.Slide50
Isn’t that photographic memory?
No!!!!
Photographic memory is Eidetic memory
Researchers estimate that about 8% of preadolescent children are eidetickers, but virtually no adults.
No satisfactory theory has been proposed for why eidetic imagery fades over time.Slide51Slide52
Focus and remember
8 1 7 3 4 9 4 2 8 5
After 10 seconds… write them downSlide53
Focus and Remember
J M R S O F L P T Z B
After 10 seconds, write them downSlide54
Echoic Memory
a momentary sensory memory of auditory stimuli; if attention is elsewhere, sounds and words can still be recalled within 3 or 4 seconds.Slide55
Now listen to this sequences of numbers…
Write them down…Slide56
Now listen to this sequence of letters
Write them downSlide57
Read these sentences aloud
He had patronized her when she was a schoolgirl and teased her when she was a student.
He had an elongated skull which sat on his shoulders like a pear on a dish.
The taxi turned up Michigan Avenue where they had a clear view of the lake.
When at last his eyes opened, there was no gleam of triumph, no shade of anger.Slide58
What were the last words of each sentence?Slide59
How does our brain store long-term memories?
Memories do NOT reside in single specific spots of our brain.
They are not electrical (if the electrical activity were to shut down in your brain, then restart- you would NOT start with a blank slate).Slide60
Stress and Memory
Stress can lead to the release of hormones that have been shown to assist in long term memory.
Why?
Similar to the idea of Flashbulb Memory.Slide61
Everyday Stress and MemorySlide62
Types of Long Term MemorySlide63
Declarative Memory (Explicit)
The recollection of facts and events
1492 Columbus …
Gutenberg developed the …
Henry VIII had …wivesSlide64
Procedural Memory
The way you remember how to get things done.
How to drive
Unlocking your phone- you don’t think about the number combination until someone asks for your password
Because we do this so often, we produce it as one unit– a swift sequence of actions.
The process is called
knowledge compilation
.
The more you practice, the longer the sequence you can carry out.Slide65
The Hippocampus
Damage to the hippocampus disrupts our memory.
Left = Verbal
Right = Visual and Spatial Locations
The hippocampus is the like the librarian for the library which is our brain.Slide66
Long-Term Potentiation (LTP)
The strengthening of the connection between two nerve cells which lasts for an extended period of time
So, if you are trying to remember a phone number, the neurons are firing neurotransmitter through the synapse.
The neuron gets used to firing in that pattern and essentially learns to fire in that distinct way. It is a form of rehearsal (but for our neurons).Slide67
#3 Retrieval
Getting information back out of our heads!!!!
How are we gonna get all of this AP Psych stuff back out for the AP Exam?Slide68
Recall versus Recognition
I probably cannot recall the Smurfs, but can I recognize them?
Lazy Smurf or Lethargic Smurf
Papa Smurf or Daddy Smurf
Handy Smurf or Practical Smurf
Brainy Smurf or Intellectual Smurf
Clumsy Smurf or Inept SmurfSlide69
Retrieval Cues
Things that help us remember.
We often use a process called
priming
(the activation of associations in our memory) to help us retrieve information
.Slide70
Relearning
Learning something more quickly when you learn it a second or later in timeEX: studying for a final exam Slide71
PRIMING EFFECT
Priming effect occurs when people respond faster or better to an item if a similar item preceded it.
The priming effect is considered involuntary and is most likely an unconscious phenomenon. Slide72
Repetition Priming
Repetition priming refers to the fact that it is easier (quicker) to recognize a face or word if you have recently seen that same face or word.
Anyone know who the leading actress was in the movie Mamma Mia?Slide73
Semantic Priming
Semantic priming refers to the fact that it is easier (quicker) to recognize someone or word if you have just seen someone or a word closely associated.
Say “silk” 10 times fast
What do cows drink?
Say “toast” 10 times fast
What goes in a toaster?Slide74
Context Effects
It helps to put yourself back in the same context you experienced (encoded) something.
If you study on your favorite chair at home, you will probably score higher if you also took the test on the chair.Slide75
Déjà Vu
Translates into “already seen”
That eerie sense that you have experienced something before.
What is occurring is that the current situation cues past experiences that are very similar to the present one- your mind gets confused.Slide76
Mood-Congruent Memory
The tendency to recall experiences that are consistent with one's current good or bad mood.
If you are depressed, you will more likely recall sad memories from you past.
Moods also effect that way you interpret other
people's
behavior
EX: listening to your Feels playlist after a breakupSlide77
ForgettingSlide78
Encoding Failure
We fail to encode the information.
It never has a chance to enter our Long Term Memory.Slide79
Test Your MemorySlide80
Storage Decay
Even if we encode something well, we can forget it.
Without rehearsal, we forget thing over time.
Ebbinghaus’s forgetting curve.Slide81
Ebbinghaus’s Forgetting CurveSlide82
Retrieval Failure
The memory was encoded and stored, but sometimes you just cannot access the memory.Slide83
Retrieval Failure-
Proactive Interference
The disruptive effect of prior learning on the recall of new information.
Can’t remember the new– only the old (like the old Pro’s number)Slide84
Retrieval Failure-
Retroactive Interference
The disruptive effect of new learning on the recall of old information.
When you finally remember this years locker combination, you forget last years.Slide85
Motivated Forgetting
We sometimes revise our own histories.
Like how much money we lost gamblingSlide86
Motivated Forgetting
Why does is exist?
One explanation is REPRESSION:
the basic defense mechanism that banishes anxiety-arousing thoughts, feelings and memories from consciousness.Slide87
ForgettingSlide88
Memory Construction
We sometimes
alter our memories
as we encode or retrieve them.
Your expectations, schemas, environment may alter your memories.
You had a great high school career, but your failure in college alters your memory that you were a bad high school student as well.Slide89
Misinformation Effect
Incorporating misleading information into one’s memory of an event.Slide90
Misinformation Effect
About how fast were the cars going when they
smashed
into each other?Slide91
The fiction of memorySlide92
Clive
Attributing to the wrong source an event we have experienced, heard about, read about or imagined.Slide93
Anterograde Amnesia
Inability to form new memoriesEX: Man can recall his past but can’t form new memoriesRetrograde Amnesia
Inability to retrieve info from one’s past
EX: Woman creates new memories but can’t recall past