Converged Application Server ltnamegt lttitlegt September 1 2012 Agenda Service Delivery Trends Product Overview Customer Use Cases Summary Converged Application Server Communications ID: 533230
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Oracle Communications
Converged Application Server
<name>
<title>September 1, 2012Slide3
Agenda
Service Delivery Trends
Product Overview
Customer Use CasesSummary
Converged Application Server
CommunicationsSlide4
Service Delivery Trends
Service Domain and Network Domain
Network Service Environment
Network Domain
Services DomainSlide5
Service Delivery Trends
Device evolution
Network Service Environment
Network Domain
Services DomainSlide6
Service Delivery Trends
Ecosystem evolution
Application Developers
Partners
Integrators
Network Service Environment
Network Domain
Services DomainSlide7
Service Delivery Trends
Network evolution
Fixed
Mobile
Cable
Application Developers
Partners
Integrators
Network Service Environment
Network Domain
Services DomainSlide8
Service Delivery Trends
Device
evolution
By 2016 about
70%
of data will be videoSlide9
Converged
IP
Wireless
Basic Telephone
Ecosystem evolution – communications development environment
Application Developers
Partners
Integrators
EcoSystem
Service Delivery Trends
Basic Services –
800-freephone,
Conferencing,
Call Forwarding
Wireless Services –
Messaging, Roaming,
Location, Content,
Ringtones
IP Services –
VoIP, Click-to-call,
Enterprise
comms
,
OTT
Converged Services –
Collaboration, video
Conferencing, Rich
Communications
Slide10
Highest operator commitments for LTE at 6 and 12 months past initial launch
LTE is the fastest developing communications system ever
2009 – 1 LTE deployment
2010 – 9 LTE deployments
2011 – 52 LTE deployments
Service Delivery Trends
Network evolution
Fixed
Mobile
Cable
Source: Pyramid Research estimatesSlide11
Mobile
Cable
Fixed
Industry Challenges
Closed and proprietary
High operational and maintenance costs
Limited cross-app integration and re-use
High cost of new service development
Separate service and network environment
Legacy High Cost Application Architecture
Service Environment
Video
Data
Mobile
Service
Service
Service
Service
NetworkSlide12
Agenda
Service Delivery Trends
Product Overview
Customer Use CasesSummary
Converged Application Server
CommunicationsSlide13
Mobile
Cable
Fixed
Service Environment
SIP Java EE HTTP
Converged App Platform
Voice
Service
Video
Service
Data
Service
Product Overview
Migration To Open Application Architectures
Mobile
Cable
Fixed
Service Environment
Video Service
Data Service
Mobile Service
Service
+
Network
Any
ServiceSlide14
Product Overview
Characteristics
© 2008 Oracle Corporation – Proprietary and Confidential
Built on carrier grade foundation
Enterprise Developer Friendly
Enables high levels of
IT Functions
Adopts standards-based ‘Internet’ approach
Delivers key ‘network’ functionsSlide15
Product Overview
Converged Java EE,
SIP/IMS
application server
Integrated Development Environment: Support off-the-shelf IDEs
Standards
Compliant
-
Java EE, SIP Servlet
,
SOA,
and
3GPP IMS, Media
HA - Geographically distributed session replication & clustering and Converged Load Balancer
Performance – extreme throughput/ low latency,
over 180M BHCA
Oracle Communications Converged Application Server
Service Enablers
Clustering/Geo Redundancy
Java EE/Web Services/Virtualization
Real Time Java
Network Connectivity
Converged Load Balancer
XCAP
SIP/ISC
Diameter
HTTP
Media
Application Containers
Service Creation
HTTP/SIP
Servlet
App Router
Media
Control
IDE
Comms
Enablers
Network Simulators
Diameter
Proxy
RegisterSlide16
Oracle Communications Converged Application Server
Product Overview
Application Container
Java EE/SIP standard
compliant programming model
IDE Service Creation building blocks
for
XCAP, MSRP, Messaging, Conferencing,
Call Control
, IMS, and Diameter. Eclipse wizard support.
IDE Network Simulators - HSS, Diameter Ro/
Rf
, Media, and
SIPp
HTTP/Sip
r
equest
/response, application session, timers, auto-deployment, and listeners.
Built in SIP Proxy Register
Servlet
separates business logic from SIP stack
Service orchestration – Custom application routing for feature/service interaction
Application Containers
Service Creation
HTTP/SIP
Servlet
App Router
Media
Control
IDE
Comms
Enablers
Network Simulators
Diameter
Proxy
RegisterSlide17
Product OverviewService Enablers
Java EE/Web services provide asynchronous session management for
Administration console with command-line support
Management interfaces for service notification
User-friendly diagnostics, logging, instrumentation
Virtualization to optimize software environment on any given hardware
Two-tier HA/scalability replication
Engine tier
– stateless, scales throughput
Data-tier
–
stateful, scales availability
Real Time Java VM – high performing, high scaling, highly configurable Java Virtual Machine
Oracle Communications Converged Application Server
Service Enablers
Clustering/Geo Redundancy
Java EE/Web Services/Virtualization
Real Time Java Slide18
Product OverviewNetwork Connectivity
Industry
standard protocol interfaces for XCAP, SIP(JSR 289), DiameterR0/
Rf
, Media(JSR 309),
XCAP
, and HTTP
IMS ISC compliant - full interoperability testing with major network equipment providers
Diameter
interoperability with industry grade billing, rating, and charging servers
Converged Load Balancer preserves session continuity across distributed architecture
XCAP support for XDMS server – presence,
VoLTE
Supplementary Service, …
Oracle Communications Converged Application Server
Network Connectivity
Converged Load Balancer
XCAP
SIP/ISC
Diameter
HTTP
MediaSlide19
Agenda
Service Delivery Trends
Product Overview
Customer Use CasesSummary
Converged Application Server
CommunicationsSlide20
Customer Use CasesOCCAS deployments
Next Generation Networks
Voice over IP(VoIP) or LTE (
VoLTE
)
SMS services to fixed/mobile
3G/4G LTE devices
Cable STB - IPTV control
Multimedia Enterprise ServicesConferencingCloud feature-rich IP-based hosted servicesCollaboration
Converged voice, video, and data
Cloud based IP collaboration - presence, chat, conference,
fileshare
IMS/RCSSlide21
Verizon Communications
Next Generation Networks
COMPANY OVERVIEW
US fixed-line, wireless, and broadband operator offering voice, Internet (DSL) and video (digital TV), including the largest US triple play over fiber service
Subscribers/Lines: 93M Subscribers, 8.5M DSL lines, 11.9M
FiOS
premises, 1.6M
FiOS
TV subs, 2.2M FiOS Internet subsCHALLENGESTight deployment schedule with “iConfig”Deploy standard, real-time, Optical Network Terminal set-top box configuration and control platform for FiOS.Support over 13M subscribers with continuous uptime, long-running sessions with large transaction volumes.SOLUTION Products: Oracle Communications Converged Application ServerImplementation: Internal DevelopmentSolution: FiOS
Optical Terminal set-top box configuration/control platform
RESULTS
Successful deployment of
FiOS
Optical Network Terminal set-top box controller platform on Oracle Communications Converged Application Server
Rapidly developed SIP
Servlet
-based control and configuration application using in-house development resources.
Exceeded customer’s transaction volume and long-running session requirements.Slide22
Verizon Business
Next Generation Networks
COMPANY OVERVIEW
US fixed-line, wireless, and broadband operator offering voice, Internet (DSL) and video (digital TV), including the largest US triple play over fiber service
Subscribers/Lines: 93M Subscribers, 8.5M DSL lines, 11.9M
FiOS
premises
CHALLENGES
Migrate existing services to IMS and an all-IP architectureReduce operating cost in IP Contact Centers SOLUTIONProduct: Oracle Communications Converged Application Server Implementation: Internal Development for Enterprise IP Call CentersOracle Communications Converged Application Server for voice and IP interactive voice SIP trunk service.
RESULTS
Rapidly developed SIP
Servlet
-based control and configuration application using in-house development resources.
Exceeded customer’s transaction volume and long-running session requirements.
Successfully deployed the IP Contact Center on Oracle Communications Converged Application Server supporting VoIP, an IP Interactive Voice Response, and SIP trunk services.Slide23
InterCall
Multimedia Enterprise Services
COMPANY OVERVIEW
Largest hosted conferencing service provider in the world, with over 140,000 conferencing ports worldwide and over 2.5 billion conferencing minutes per month
Segment: Fixed Communications
Customers:70K+ organizations, 400K+ conferencing leaders
CHALLENGES
Reduce traffic routing operating costs by replacing proprietary hardware infrastructure
Reduce high maintenance and development costs of in-house, proprietary conferencing platformReduce time-to-market of new service creation, as well as feature extensions to existing servicesSOLUTIONProduct: Oracle Communications Converged Application Server Implementation: Internal migration from hardware based solution to complete software solution.Oracle Weblogic Server for Client/Web UI, Sonus Media Gateway,
RadiSys Media Server
CUSTOMER
PERSPECTIVE
“Thanks to [Oracle Communications Converged Application Server],
InterCall
can now route its traffic through a private network connection and save money. With a conferencing bridge, we had to do it with other components that increased our cost structure; we could never make that work.”
Rob Ewing
, VP of Information Technology
RESULTS
Reduced annual operating costs by 20% leveraging IP and IT assets
Reduced cost of creating new and enhancing existing services by over 70%
Reduced internal development timeframe to 3-4 months from 12-18 month estimate
Oracle Communications Converged Application Server processing over 2.5 Billion call minutes a monthSlide24
Time Warner Cable
Collaboration
COMPANY OVERVIEW
2
nd
largest cable operator in the US
Over 14 million customers-12 million video, 9.7 million high-speed internet, 4.4 million Fixed Phone, 8.6 million Double/Triple play subscribers
CHALLENGES Low CAPEX and OPEX entry solution Robust feature set for residential and SOHO Customers Seamless Migration for IMS – preserve investmentBuild cost effective voice, video, and internet servicesDeploy to any screen-cable STB, phone, or internetBuild out services on IMS infrastructureSOLUTION
Product :Oracle Communications Converged Application ServerImplementation: Nokia Siemens Network integrating IMS Infrastructure with Geo-redundancy
Converging video and voice apps on STB
RESULTS
Converged call services to Set top box – Caller ID, voice Mail, Call redirect.
Deployed to over 8 Million Subscribers
Enabled Voice infrastructure into other domains like video
Exposed Voice infrastructure to the Web – Click to Dial, Click to Call
Reduced number of platformsSlide25
Time Warner Cable
Innovative Services
Voicezone
– Caller ID
- View incoming calls as a popup
-
Choose to receive call or send to
vmail
- Set TV to Do Not Disturb
Slide26
T-Mobile Hungary
Next Generation Networks
COMPANY OVERVIEW
Largest cell provider in Hungary
Provides EDGE, 3G, and HSDPA
Building out LTE
CHALLENGES
High OPEX associated with service delivery
Limited prepaid SCP – could not support postpaid subscribers & new data servicesMaintain services while replacing Ericsson EOLed NRGMigrate proprietary IN services to standardized CAPSOLUTIONProduct: Oracle Communications Converged Application Server and Oracle Communications Service Controller
Implementation: In-house integration of billing to service brokerIntegrated Ericsson’s MSC, SSP and CSCF
RESULTS
Replaced end-of-life legacy IN Ericsson NGR and Prepaid SCP
Re-used of existing applications
Reduced OPEX of by more than 50%
Architecture for rapid service creation
Expanding businessSlide27
TeliaSonera
Next Generation Networks
COMPANY OVERVIEW
Largest operator in Sweden/Finland
Over 140 million customers
Fixed, Broadband, and Mobile
Deployed throughout Europe and Asia
CHALLENGES
Create new revenues streams and maintain existing servicesConsolidate IN Platforms Converge Broadband and Mobility SOLUTIONProduct: Oracle Communications Converged Application Server and Oracle Communications Service ControllerImplementation: In-house integration of multiple networks
Integrating Telia and Sonera, several network elements were merged
RESULTS
Replaced Convergys-
Brite
,
Aepona
Replacing Ericsson IN Platform
Cost savings over 50% of traditional IN Services
Time to Market, from 3-6 months down to a few weeks
No Vendor Lock-inSlide28
Agenda
Service Delivery Trends
Product Overview
Customer Use CasesSummary
Converged Application Server
CommunicationsSlide29
Summary - Why Oracle?
Robust Hardened industry grade software
Agile – far more flexible than the competition
Modular – fits and integrates
Integrated Hardware and Software, on very fast hardware!
Oracle Communications Converged Application Server +
ExaLogic
= 180M BHCA 2x faster than nearest competitor
Oracle
WebLogic
Server – all fixes and improvements effect all platforms
Open Standards – Java EE, SIP, Media, ....
Open Platform – large
Java developer community, strong ecosystem of partners.
Deployed on of-the-shelf Hardware and OS.
Breadth of Software –Oracle Communications Converged Application Server + Oracle OSS, Oracle BSS, Oracle CRM, ...
Complete IOT with NEPs
No vendor lock-in with best-of-breed softwareSlide30
Telco Developers
Enterprises
Summary
Lower Cost of Application Development and Maintenance
Java EE and SIP
Servlet
application development model reduces proprietary C-based application development costs
up to
70% with built-in
support and maintenance tools
Faster Time-to-Market for New Applications
Java EE and SIP
Servlet
application platform reduces application development lead times from 12-18 months to 3-4 months
Enhanced Revenue Opportunities from Innovation
Converging telecom and IMS capabilities with the Web and Enterprise domains opens new revenue opportunities and business models
Oracle Communications Converged Application Server
Network Connectivity
Service Enablers
Application Containers
SIP/ISC
DIAMETER
HTTP
EE Web Service HA
RealTime
VM
EJB SIP HTTP
IT
NetworkSlide31
Summary
Key Benefits
Optimize
Low development cost and fast time-to-market services platform
Innovate
Price performance carrier grade environment
Thrive
Comprehensive communications/IT services and ecosystem Slide32
The preceding is intended to outline our general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. The development, release, and timing of any features or functionality described for Oracle
’
s products remains at the sole discretion of Oracle.Slide33Slide34