HOW TO STRUCTURE A 360 APPRAISAL For more

Transcript:HOW TO STRUCTURE A 360 APPRAISAL For more:
HOW TO STRUCTURE A 360 APPRAISAL For more information please contact Paul Phillips. paul@paul-phillips.co.uk 1 07909 990 737 Industry – Agency Relationships Interest Group Member Client/Agency appraisals Annual Two-way Client on agency Account Management Strategic Planning Creative Medical Writing Digital Production Financial Management Senior Management input Agency on client Briefing Creative development and approvals Business partnership Note – this is a basic structure, developed for a creative agency, that can be revised as needed for a MedEd agency or other type of agency. Also, the exact descriptors used in the charts that follow can be adapted as needed. Client/CREATIVE Agency appraisal – draft formaT Any additional comments: Client on Agency Client/CREATIVE Agency appraisal – draft format Any additional comments: Client on Agency Client/CREATIVE Agency appraisal – draft format Any additional comments: Client on Agency Client/CREATIVE Agency appraisal – draft format Any additional comments: Client on Agency Any additional comments: Client/CREATIVE Agency appraisal – draft format Any additional comments: Client on Agency Any additional comments: Client/CREATIVE Agency appraisal – draft format Any additional comments: Client on Agency GENERAL COMMENTS: What are the agency’s overall strengths? What are the areas for improvement? Client/CREATIVE Agency appraisal – draft format Any additional comments: Agency on Client Any additional comments: Client/CREATIVE Agency appraisal – draft format Agency on Client Any additional comments: GENERAL COMMENTS: What are the client’s overall strengths? What could the client do differently in order to help the agency?