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Office Hours   Why New Jersey? Office Hours   Why New Jersey?

Office Hours Why New Jersey? - PowerPoint Presentation

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Office Hours Why New Jersey? - PPT Presentation

Why Now 2 Welcome by First Lady Tammy Murphy Office Hours Agenda Overview of Golden Seeds Introduction to Angel Investing What Angels Look for Before They Invest What Happens Next QampA ID: 934791

www https jersey investment https www investment jersey business angel golden invest companies seeds funding org office center hours

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Slide1

Office Hours

Slide2

Why New Jersey?Why Now?

2

Welcome by First Lady Tammy Murphy

Slide3

Office Hours Agenda

Overview of Golden SeedsIntroduction to Angel InvestingWhat Angels Look for Before They Invest

What Happens NextQ&A

2

Slide4

What is Golden Seeds?

Golden Seeds is dedicated to funding high-potential, women-led businesses for the purpose of participating in a successful financial return to our investors

Investment focus

Gender diversity: C-level woman with a meaningful position, influence, and equitySectors

Enterprise Services and Technology (B2B) Consumer Products and Applications (B2C) Health CareUS domiciled4

Slide5

Office Hours Agenda

Overview of Golden Seeds

Introduction to Angel InvestingWhat Angels Look for Before They Invest

What Happens NextQ&A5

Slide6

What is an Angel Investor?

An individual who makes a direct investment of personal funds into an early-stage business venture

Angels are typically “accredited investors

” as defined in the Securities Act of 1933Angels often join angel groups for the benefit of deal flow, due diligence collaboration and deal influence - the Angel Capital Association

is our trade organization6

Slide7

Angels vs. Venture Capital Funds

Angels invest their own money and make individual decisions about which companies to invest in (“active investing”)

They typically invest earlier than VCs and thus take on more riskThey invest in considerably more deals than VC’s, but in smaller amounts

They are strong supporters of entrepreneurship and are often former entrepreneursVenture Capital Funds invest on behalf of investors, known as Limited Partners (LPs), LPs have no say in the investment process (“passive investing”)

All investment decisions are made by the General Partners (GP’s) of the fund.7

Slide8

Office Hours Agenda

Overview of Golden Seeds

Introduction to Angel InvestingWhat Angels Look for Before They Invest

What Happens NextQ&A8

Slide9

What do Angel Investors Look for?

9

An extremely capable and coachable management team

A scalable business model with limited capital expenditure requirements

Multiple streams of revenue (recurring is a bonus)An addressable market of >$500MA clear, plausible exit strategy within 7 – 10 yearsOpportunities that resonate and can be accelerated with support from our angel investors and fund partners

Slide10

Are You Ready for Angel Funding?

Almost all of the companies in which we invest meet these tests of readiness:

Product is in beta (versus alpha) stage of development and has been created with input from clients or potential clients;Company has some “proof of concept” revenue, except for health care companies;Typical pre-money valuation below $5M;

Typically seeking to raise $250K-$2M;Consumer product companies that have annual run rate revenue of over $1M and gross margins over 40%.

10

Slide11

Creating an Effective Investor Deck (10 Slides)

11

What problem are you solving? What is your solution to the problem?

Who has this problem? Who are your competitors and why is your solution better? How are you going to attract customers and how much will it cost?

What are your sources of revenue and gross margin assumptions? Who is on your team and why have you chosen them? How much money do you need and why? How do you intend to give investors a return on their investment? Summary: Why should we invest?

Slide12

Top Ten Reasons Startups Fail

12

No market need – 42% Ran out of cash – 29% Not the right team – 23% Get outcompeted – 19%

Pricing/cost issues – 18% User unfriendly product – 17% Product without a business model – 17% Poor marketing – 14% Ignore customers – 14%

Product mistiming – 13% https://www.cbinsights.com/research/startup-failure-reasons-top

Slide13

Advice to First-time Entrepreneurs

Without a startup track record, funding can be a challenge

Communicate relevant experienceHire a compelling management team

Surround yourself with experts (Board of Advisors)Show us some milestone accomplishmentsConsider joining an accelerator or incubator program

Always have your 30-second and 2-minute elevator pitch readyBe authentic13

Slide14

Office Hours Agenda

Overview of Golden Seeds

Introduction to Angel InvestingWhat Angels Look for Before They Invest

What Happens NextQ&A

14

Slide15

What Happens Next?

15

Use your time in the

investor session to to get answers to your questions and feedback on your idea. Review our Investment Criteria http://www.goldenseeds.com/entrepreneurs/investment-criteria If you think you are ready, apply for funding http://www.goldenseeds.com/entrepreneurs/apply-for-funding

Be prepared for Due Diligence

Slide16

Golden Seeds’ Investment Process

Golden Seeds invests in ~3% of companies that apply for funding.

16

Slide17

17

Startup Resources (NJ-Centric)

Golden Seeds neither endorses nor vouches for the accuracy of the resources noted above. All information is compiled from public sources.

Business Action Center:

https://www.nj.gov/state/bac/bac.shtml

New Jersey Small Business

Development Center:

https://njsbdc.com/

Jumpstart :

https://www.jumpstartinc.org/

New Jersey EDA

Sm

& Mid Business:

https://www.njeda.com/small_midsize_business/services

/

Newark Venture Partners (Accelerator) :

https://www.newarkventurepartners.com/

New Jersey Tech Council:

Tech Launch:

https://www.njtc.org

http://www.techlaunch.com/

New Jersey University Entrepreneurial and Innovative Center:

Princeton:

https://kellercenter.princeton.edu/princeton-entrepreneurial-hub

Montclair:

https://www.montclair.edu/entrepreneur/

NJIT:

https://centers.njit.edu/njiac/entrepreneurs/index.php

Rutgers:

https://innovate.rutgers.edu/

Fairleigh Dickerson University:

https://view2.fdu.edu/academics/silberman-college/centers-and-institutes/rothman-institute-of-entrepreneurship/

Women’s Center for Entrepreneurship:

https://www.wcecnj.org/

NJ Pharma Resources

Association for Women in Science:

https://www.awis.org/

BioNJ

:

https://bionj.org/about-bionj

Healthcare Business Women’s Association:

https://www.hbanet.org/

Healthcare Institute of New Jersey:

https://hinj.org/

Slide18

18

Startup Resources (National/Global)

Golden Seeds neither endorses nor vouches for the accuracy of the resources noted above. All information is compiled from public sources.

Founder Institute Startup Resources:

https://fi.co/overview

Kauffman Foundation:

https://www.kauffman.org/

Small Business Administration:

https://www.sba.gov/

SBIR/STTR

(Federal Grants):

https://sbir.nih.gov/funding

SheWorx:

https://www.sheworx.com/

Siskar.co:

https://www.siskar.co/

Springboard Enterprises:

https://sb.co/

Slide19

19

Angel Tax Credit

Sources: 1.) Kauffman Foundation

2019

Investment Amount

$33.1 M

Investment Amount

Tax credits

$3.3 M

Tax credits

Unique companies

32

Unique companies

Applications

251

Applications

More information available at

www.njeda.com/angeltaxcredit

 

provides a tax credit for a percentage of an angel investor’s investment in a qualifying emerging New Jersey technology or life science business, helps attract early-stage and growth capital for innovative New Jersey companies.

Women are more capital efficient and on average achieve

35%

higher ROI

Investments made after January 1, 2020:

available tax credit increases from 10% to 20% of a qualified investment, with an additional 5% bonus available for investments in a business that is certified as minority- or women-owned by the State

2018

$197 M

$10.6 M

46

244

Slide20

Program Overview

A two-pronged program to grow early-stage businesses in the Garden State with the engagement of best in class accelerators that provide the tools and investment to support entrepreneurs in the NJ Innovation Economy.

.

Accelerator Operators

Accelerators nation-wide can pre-qualify as an “Approved Accelerator Benefits Promote Approved Accelerator program opportunities to the NJ innovation ecosystem

Cost-Sharing

sponsorship to host programmatic events in NJ

Early Stage Businesses

NJ businesses who graduate from an “Approved Accelerator” may be eligible for financial assistance in NJ

Benefits

Direct Funding

Rent Support

1:1 matching sponsorship

Up to

$25,000

/ event

$100,000

cap for each Approved Accelerator

5%

BONUS

for programs that meet Diversity and Inclusion qualifications.

1:1 matching low cost convertible note

Up to

$250,000

5% bonus for NJ–certified MBE/WBE businesses

Up to

6 month

at an approved NJ Ignite space

NJ–certified MBE/WBE businesses may be eligible for a bonus month

NJ Accelerate

Coming Soon!

Slide21

21

NJ Ignite:

Incubator & Collaborative Workspace Rent Initiative

Program Overview

Supports entrepreneurs by providing rent support grants to early stage technology and life sciences companies in NJ collaborative workspaces.The NJEDA will provide an additional month of support if the workspace is located in an Opportunity Zone, affiliated with hospital system or New Jersey university, or is recently established. Collaborative workspaces are the wave of the future for startups that don’t want to commit to long-term leases Avi Orlansky

PrimeWork Founder and CEO

More information available at

www.njeda.com/NJIgnite

Start-up company must commit to continuing to work from collaborative workspace

months of rent support available

,

or

+

2

4

6

Collaborative workspace must match NJEDA’s grant to tenant company 1:2 basis.

approved collaborative spaces

+

16

Source: NJEDA Press Release

Slide22

22

New Jersey Centric Incubators

1776

*

Accenture Innovation CenterAdvanced Technology Laboratories Aha!Avaya LabsBusiness Energy*C3WorkspaceCelgene IncubatorCo-Co Collaborative LLC*

CoLab (BellWorks

)*

CoWerks

*

Cowork

Street*

EcoComplex

*

En

Masse Coworking*

Equal Space

FUSE

In Mosaic

Incutate

*

IndieGrove

*

Kearny Point*

all

L’Oreal

Innovation Lab

Lakes Workspace

LaunchPad

Media Labs

Nat’l Aviation Research & Technology Park

NJ Bioscience Center*

Office Evolution*

Primework

*

Princeton Innovation Center

BioLabs

*

Rutgers Eco Complex Incubator*

Rutgers Food Innovation Center*

Serendipity Labs

SkyDesk

Small Business Growth Center

South Jersey Tech Park*

SquareOne

VentureLink

*

Work and Play

*

Incubator qualifies for NJ Ignite program

Golden Seeds neither endorses nor vouches for the accuracy of the resources noted above. All information is compiled from public sources.

Slide23

Who’s Who – New Jersey

Founders of New Jersey Chapter23

Kathleen Coviello NJEDA

Lexie Demirali NJEDA

Gina Tedesco MembershipJoan Zief Office Hours

Slide24

Questions?

Thank you for attending!

24

Office Hours

info@goldenseeds.com